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COMPETITION Brazil has less competition Brazil Startup Report

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COMPETITION
Brazil has less competition than the USA or China.
• The lack of startups serving the local market leads to very little competition
among startups.
• Culturally, Brazilians tend to be less nasty and cut-throat in business than they
are in soccer.
!
Bureaucracy as a benefit
• Foreign competitors are often afraid to enter Brazil given the thick bureaucracy.
This can help shield an early stage startup from a mature foreign competitor.
!
Young startup ecosystem
• Startups are still a new concept so many do not have local competitors.
“Local startups are usually competing against adversity rather than against other startups. This
can be good or bad, depending on the startup and its sector. Our company, for instance, does not
have local competitors. But we also don’t have regulatory incentives that similar startups find in
the US.” @dmbranco
@2014 All Rights ReservedJoin us: @WorldStartupRpt

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