Today, there are significant gaps when it comes to optimally using on-demand, just-in-time, informal learning. Why is that? And, why is just-in-time learning taking a backseat to formal course development, especially when the ROI benefits suggest so much upside potential? Join Bryan Chapman, chief learning strategist with The Chapman Alliance as we explore the reasons why this important area of learning is lagging behind. Learn the how to’s for creating and executing on an informal learning strategy that: -plans for the core of informal learning, including on-demand accessibility, personalization, analytics (building a self-reinforcing model), and systematically keeping learning up to date -creates a strategic vision that encompasses the main learning types (structured, informal and coaching/mentoring) -applies content management best practices for optimal efficiency -identifies and cultivate the skills needed to create excellent just-in-time learning Bryan Chapman, a recognized thought leader, has been in the learning industry for over 20 years, providing strategic consulting, guidance and advice to organizations such as American Express, Home Depot, the American Red Cross, Ken Blanchard, IBM, Honda, and the U.S. State Department. View the recorded Webinar by visiting this link: http://bit.ly/1gG8c0T

1. How to Optimize Just-in-time Informal Learning
Bryan Chapman
Chief Learning Strategist
Chapman Alliance
Recorded On: February 13, 2013

2. How to Optimize Just-in-time
Informal Learning
Bryan Chapman
Chief Learning Strategist
Chapman Alliance
bryan@chapmanalliance.com
Hosted by:

3. Think about it….
How many of you
have completed an
eLearning or ILT
course in the last 2
weeks?
3

4. Think about it….
How many of you
learned something
online in the last 2
weeks?
4

5. What’s the difference between these two
questions?
How many of you learned
something online in the
last 2 weeks?
How many of you
have completed an
eLearning or ILT
course in the last 2
weeks?
5

6. The answer….
Generally
Accepted
Best Practice
Informal, Ad Hoc,
Self Learning, Justin-time, Just
Enough
Coaching,
Mentoring, OJT
Structured /
Formal Learning
6

7. Learning Technology
Ecosystem (today)
Outsource
Custom
Courseware
Developers
Off-the-shelf
pre-built
courses
Authoring &
Development
Tools
Storefront
(If Selling
Learning)
Learning
Management
System (LMS)
Learning Content
Management
(LCMS)
Informal
On-demand, justin-time, just
enough
Social
Learning
Integrated
Talent
Management
(iTM)
Virtual
Classroom,
Virtual Lab
(VLT, VILT,
VLE)
7

8. software
Learning Technology
Ecosystem (today)
soft skills
Simulation
Virtual Labs
Groupware
General
Purpose
pharma
Outsource
Info tech, Software
government
Academic
Custom
Courseware
Developers
Vertical
Specialty
physical
IT and
application
Off-the-shelf
pre-built
courses
Authoring &
Development
Tools
association, non-profit
Amazon Like
3rd party
healthcare
etc.
eLearning
ILT Support
Materials
Job Aid
Virtual
Classroom
Learning
Communities
Informal
Performance
Support
Integrated
Talent
Management
(iTM)
Leadership
ILT
Instructor-Led
Learning Content
Management
(LCMS)
Contextual
Help
Onboarding
Learning Competencies
Management Development
Plans
System (LMS)
Storefront
(If Selling
Learning)
On-demand, justin-time, just
enough
New Hire
Orientation
Recruiting
Learning
Management
eLearning
financial services
Safety
Legal &
Compliance
Specific
Job Skills
Desktop
Sales &
Product
Social
Learning
Compensate
Workforce
Planning
Performance
Review
Succession
Planning
Virtual
Classroom,
Virtual Lab
(VLT, VILT,
VLE)
WebCast
Hands-On
Lab
Webinar
Coaching
Mentoring
Knowledgebase
FAQ Board
Network w/
Experts
OJT
Job
Shadowing
8

9. Structured/Formal
Learning
10%
Mainstream
Comfortable
Budgeted
Expected
Measurable
(Level 1 and Level 2)
• Cost Effective
• Skills spelled out in
Job Description
• Quantifiable
development
process
•
•
•
•
•
Outsource
Custom
Courseware
Developers
Off-the-shelf
pre-built
courses
Authoring &
Development
Tools
eLearning
Storefront
(If Selling
Learning)
Learning
Management
System (LMS)
ILT
Learning Content
Management
(LCMS)
Instructor-Led
Informal
On-demand, justin-time, just
enough
Virtual
Classroom
Social
Learning
Integrated
Talent
Management
(iTM)
Virtual
Classroom,
Virtual Lab
(VLT, VILT,
VLE)
9

10. Coaching, Mentoring, OJT
Time-tested
Recognized
Personal
Collaborative
Job Shadowing
Observable
Progress
• Intuitive Approach
• Structured Work
Experiences
• Working with a lot of
organizations that
are “still trying to
figure out how to
use.”
•
•
•
•
•
•
Outsource
Custom
Courseware
Developers
Off-the-shelf
pre-built
courses
Authoring &
Development
Tools
Integrated
Talent
Management
(iTM)
Learning
Management
System (LMS)
Storefront
(If Selling
Learning)
Learning Content
Management
(LCMS)
Learning
Communities
Informal
On-demand, justin-time, just
enough
Social
Learning
Virtual
Classroom,
Virtual Lab
(VLT, VILT,
VLE)
Coaching
Mentoring
20%
Network w/
Experts
OJT
Job
Shadowing
10

11. Informal, Ad Hoc, Just-in-time,
Just enough
• Early successes
with mobile
learning
• Non-budgeted
• Should it be
measured?
• Backbone of
Performance
Support
• Often
misunderstood
• Huge upside
potential for ROI
Outsource
Custom
Courseware
Developers
Learning Content
Management
(LCMS)
Informal
Contextual
Help
70%
Learning
Management
System (LMS)
Storefront
(If Selling
Learning)
Job Aid
Off-the-shelf
pre-built
courses
Authoring &
Development
Tools
Performance
Support
On-demand, justin-time, just
enough
Social
Learning
Integrated
Talent
Management
(iTM)
Virtual
Classroom,
Virtual Lab
(VLT, VILT,
VLE)
Knowledgebase
FAQ Board
11

12. Informal, Just-in-Time
Level 1 – Search
search
un-vetted
Anyone
Learner
Is this effective informal, just-in-time learning?
Absolutely!
•
•
•
•
(I use this learning technique daily…often more)
I know the risks
I often compare multiple sources
Information is generally very good (even if posted by a pre-teen)
Love it!
12

13. Informal, Just-in-Time
Level 2 – Focus
procedures
i LO’s
product
knowledge tutorials
video demos case study
(how to’s) reference
search
& taxonomy (structure)
basic EPSS
Publish as modular topics
Expert
(SME)
Anyone
Learner
often professionally produced
How much more effective?
• Addition of authoritative content
• Relevant, work-related topics (mapped to work environment)
• Helps minimize information overload of “search only”
• If done correctly, work is more productive and efficient
13

14. Informal, Just-in-Time
Level 3 – Personalize
procedures
i LO’s
product
knowledge tutorials
video demos case study
(how to’s) reference
search
& taxonomy (structured)
choice of format
(personalization)
prescriptive profile
(personalization)
Expert
(SME)
Anyone
Learner
often professionally produced
Why personalize?
• Learners get exactly what is needed
• Removes barriers to content access (more choice)
• Helps truly meet the vision of anywhere, anytime, anyplace
• Ideally suited for content that is available “in the cloud”
14

15. Informal, Just-in-Time
Level 4 – Analyze
procedures
i LO’s
product
knowledge tutorials
video demos case study
(how to’s) reference
search
& taxonomy (structured)
choice of format
(personalization)
prescriptive profile
(personalization)
Expert
(SME)
Anyone
Learner
often professionally produced
If you measure, does it cease to be formal?
• Connecting learning to organizational
achievement is “the Holy Grail”
(Kirkpatrick, Level 4)
• Analytics are the key to identifying the
ROI of learning
• Informal learning can appear on a
learner’s transcript (send to LMS)
• Identify content that is working vs.
content that is not working well.
• Can be used for gamification
capture use
performance data
Evaluate
i LO
LMS
Analytics
data
warehouse
experience API,
xAPI
(Tin Can)
odata
15

16. Informal, Just-in-Time
procedures
i LO’s
product
knowledge tutorials
video demos case study
(how to’s) reference
Level 5 – Close the Loop
Closing the Loop
• Eliminate redundant and conflicting
content
search
• Remember to ask learners what
& taxonomy (structured)
information they want and need to do
their jobs better (often neglected)
choice of format
(personalization)
• Let content developers and SME’s know
Expert vetted
prescriptive profile
what the needs are
(special cases)
(personalization)
• Modular learning content, used for just-intime, can often be used also in
Expert
structured learning (and vice versa)
(SME)
Anyone
Learner
• Informal, just-in-time learning fits nicely in
often professionally produced
Ask for need larger learning technology ecosystem
the
LMS
capture use
• NOTE: special case for vetted content data
Publish need for content
Analytics
warehouse
Up-to-Date
performance data
?
Map relevant content to…
Maintenance
Evaluate
i LO
i LO
Structured/
Formal Learning
i LO
Social Learning
Communities
Content
Curator
experience API,
xAPI
(Tin Can)
odata
Possibly the Content Owner
and/or Developer
16

17. Informal, Just-in-Time
procedures
i LO’s
product
knowledge tutorials
video demos case study
(how to’s) reference
Level 5 – Close the Loop
search
& taxonomy (structured)
choice of format
(personalization)
Expert vetted
(special cases)
Expert
prescriptive profile
(personalization)
Anyone
(SME)
Learner
often professionally produced
Ask for need
Publish need for content
Up-to-Date
?
Map relevant content to…
Structured/
Formal Learning
i LO
Social Learning
Communities
performance data
LMS
Analytics
data
warehouse
Maintenance
Evaluate
i LO
i LO
capture use
Content
Curator
experience API,
xAPI
(Tin Can)
odata
Possibly the Content Owner
and/or Developer
17

18. procedures
i LO’s
product
knowledge tutorials
video demos case study
(how to’s) reference
search
& taxonomy (structured)
choice of format
(personalization)
Expert vetted
(special cases)
Expert
prescriptive profile
(personalization)
Anyone
(SME)
Learner
often professionally produced
Ask for need
Publish need for content
Up-to-Date
?
Map relevant content to…
Structured/
Formal Learning
i LO
Social Learning
Communities
performance data
LMS
Analytics
data
warehouse
Maintenance
Evaluate
i LO
i LO
capture use
Content
Curator
experience API,
xAPI
(Tin Can)
odata
Possibly the Content Owner
and/or Developer
18

19. Why Just-in-time? (recap)
Informal
On-demand,
just-in-time,
just enough
• Anywhere, anytime, and anyplace
• Learning right at the moment of need, at the point of
performance
• Personalization (exactly what is needed in the format
of choice)
• Analytics are the key to measuring ROI and the impact
of learning on organizational results (Level 4)
• Constantly up-to-date through regular maintenance
of informal learning objects (iLO’s)
• Content can map directly to structured/formal
learning and social/collaborative/learning
communities
• Important part of the Learning Technology ecosystem
19

20. Learning Technology
Ecosystem (today)
Outsource
Custom
Courseware
Developers
ILT Support
Materials
Learning
Management
System (LMS)
Storefront
(If Selling
Learning)
eLearning
Job Aid
Contextual
Help
Off-the-shelf
pre-built
courses
Authoring &
Development
Tools
Learning Content
Management Performance
Support
(LCMS)
i LO’s
i LO’s
i LO’s
Informal
On-demand, justin-time, just
enough
Social
Learning
Integrated
Talent
Management
(iTM)
Virtual
Classroom,
Virtual Lab
(VLT, VILT,
VLE)
FAQ Board
Knowledgebase
70%
20

21. Why Learning Content Management Systems
(LCMS) are ideally suited for informal, just-in-time
• Complete separation of content delivery format
• Modular content can be repurposed and reused
in structured/formal learning (eLearning courses,
instructor guides, student guides, classroom
visuals, job aids, etc.) without re-building
• Using traditional methods of digital content
authoring requires a separate development for
each output type
• Tree view structure and object-oriented view of a
central repository, team development, provides a
natural taxonomy of learning content.
21

22. Example of Content Developer view
22

23. Example of Content Developer view
23

24. 24

25. ROI Metrics: sources that will help you build a business
case for informal, just-in-time, mobile, etc.
• “The personal cloud will replace the personal computer at the
center of users’ digital lives.” Gartner Research.
[Personalization]
• Employees spend about 23% or their working hours, searching for
and gathering information that will help them do their jobs. –
McKinsey Global Institute (link
http://tinyurl.com/productivitythrusocial)
• Companies that deployed mobile learning (survey respondents)
said that they saw a 52% improvement in performance and an
83% increase in making learning available to users. The eLearning
Guild
• Most companies are still spending 70% of their training budgets of
formal training that covers 10% of the organization’s
development needs. Multiple sources.
• Only 23% of line leaders reports being satisfied with the overall
Effectiveness of the learning and development role [suggesting
that 77% are unsatisfied] – Corporate Leadership Council
25

26. Skills Needed for Informal Learning Development
Thinking Modular
 Keeping Content Lean and to the Point
 Keep it Simple
 Agile, non-linear development
 Working with a taxonomy
 Using Simple Media
 Making content visual/relevant
 Concise, Step by Step
 Thinking about Multiple Outputs
 Design Main Path, Allow for More Detail (if
wanted)

26

27. eGuidebook: How to Optimize Informal, Just-intime Learning (eBook & PDF)
27

28. Thank You!
Bryan Chapman
Chief Learning Strategist
Chapman Alliance
bryan@chapmanalliance.com
Hosted by:

29. Learn More
To learn more about Xyleme’s Integrated Platform,
please contact Cindy Bequeaith at
cindy.bequeaith@xyleme.com
Engage with Xyleme:
XylemeInc
Company/xyleme-inc.
©2014 Xyleme, Inc.
@xylemelearning
29