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Valentine's Day Secrets: Sexy is Not Just Skin Deep

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We looked at Y&R’s proprietary BrandAsset® Valuator (BAV) brand data to determine the top sensuous brands in 2013. But we realized, sensuous is easy.
Victoria’s Secret??? C’mon! And most people, even the sexiest, have more to them than their appeal. So we looked at sensuous brands and found out their other
underlying attributes. Whether you want insight into your loved one’s personality, or want to stay away from the obvious when you’re out hunting for gifts, here’s
another side to some of the top brands consumers think are sensuous.

Publicado en: Marketing
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Valentine's Day Secrets: Sexy is Not Just Skin Deep

  1. 1. Valentine’s Day Secrets POWERED BY: Sexy Is Not Just Skin Deep We looked at Y&R’s proprietary BrandAsset® Valuator (BAV) brand data to determine the top sensuous brands in 2013. But we realized, sensuous is easy. Victoria’s Secret??? C’mon! And most people, even the sexiest, have more to them than their appeal. So we looked at sensuous brands and found out their other underlying attributes. Whether you want insight into your loved one’s personality, or want to stay away from the obvious when you’re out hunting for gifts, here’s another side to some of the top brands consumers think are sensuous. ARROGANT America’s Next Top Model, Versace, P orsche, Ferrari, Gucci DARING Sensuous plus... Cirque Du Soleil, Victoria’s Secret, Playboy, Hooters, Porsche INNOVATIVE Cirque Du Soleil, Design within Reach bareMinerals, NuSkin, ULTA Beauty RUGGED Old Overholt Whiskey, Old Spice, Design within Reach, Brut, Axe TRENDY Cirque Du Soleil, Design within Reach bareMinerals. NuSkin, ULTA Beauty SOCIAL Skinny Girl (cocktails), Hooters, Moet Chandon, Dancing with the Stars, Lifetime SOCIALLY RESPONSIBLE LUSH Cosmetics, Lifetime, Design Within Reach, Destination Maternity, Kimono (contraceptive)
  2. 2. Time Travel POWERED BY: Sensuous No More 1999 1. Baywatch 2. Melrose Place 3. Bahamas 4. Maidenform 5. Guerlain 2003 1. Sports Illustrated: Swimsuit Edition 2. Sex and the City 3. Janet Jackson 4. Barely There 5. Christian Dior 2009 1. Hustler 2. Dove Chocolate 3. Cosmopolitan 4. Desperate Housewives 5. Barely There

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