Smth interesting about telecom

1. Telecom & Innovations

2. About my employer
Joint venture with
Rostelecom*
2009 2013 2014 +
2003 2014
Tele2 – big federal
Mobile Operator
(All regions)
Swedish Tele2
explored Russian
market
(8 regions)
VTB and other
Russian bought
Fourth Mobile Tele2 Russia
Operator in
Russia
(37 regions)
Tele2 – is a new federal operator
* Joint Venture is under development

3. Telecom Operator as it is
HLR/VLR/AuC
Core Network – SS7/IP
Mobile
Operator 2
Billing
Voice
Internet
BASIC VAS (SMS, MMS,
USSD, IVR)
CRM / Data Warehouse
Other platforms
2G
3G
4G
TDM
ATM, IP
IP
Interconnect:
SS7, IP
Roaming
Camel
Internet

4. Smth about SIM cards
Reprogrammable SIM
Soft SIM?

5. Smth about mobile devices
Linux
Phone OS
SIM Card
(Ki, IMSI)
External
Input/Output
Baseband
Radio
Network
Modules
RIL
I2C Interface
X
X

6. Smth about Radio
800/900, 1800 /1900 MHZ
900, 2100 MHZ
~40Bands, incl. 900, 1800, 2100, 2600 MHZ
Higher spectrum
2400, 5800 MHZ
Tech neutrality
& Refarming
Higher bandwidth, Mbps
CFFB, VoLTE

7. Ecosystem of Telecom Business was
HLR/VLR/AuC
Core Network – SS7/IP
Mobile
Operator 2
Billing
Voice
Internet
BASIC VAS (SMS, MMS,
USSD, IVR)
CRM / Data Warehouse
Other platforms
2G
3G
4G
TDM
ADM
IP
Interconnect:
SS7, IP
Roaming
Camel
Internet

8. Ecosystem of Telecom Business is
HLR/VLR/AuC
Core Network –SS7, IP
IMS
SaaS, PaaS, IaaS
MVNO
Mobile
Operator 2
Billing
Voice
Internet
BASIC VAS (SMS, MMS,
USSD, IVR)
CRM / Data Warehouse
Other platforms
2G
3G
4G
TDM
TDM
IP
Interconnect:
SS7, IP
Roaming
Camel
Internet
OTT
Services*
*skype, messenger, social networks, youtube

9. Ecosystem of Telecom Business may be
2G
3G
4G
IP Core Network
OTT Services
IP, Global
Connection
IP
Internet
NITB
LTE Direct
Zig Bee
NFC
RFID
Wi-fi

10. Telecom Services Evolution

11. Tendencies in general
 Will be two types of telecom operators:
1. Infrastructure company
2. Service based company (usually target a specific consumer group)
 Internet of things will automate everything – new type of jobs & life style
 Remote connections & full virtualization
 Open technology innovations
 Speed up of implementation
 Risk: “Innovation” overabundance

12. Types of Innovations
Absolutely new technology
API, protocol
Services & Applications
Copy with pride
Vertical markets,
solving problems,
insights
Distribution
Customization
Localization
- Internet
- IP (other protocols)
- Radio
- Operation System
- Feelings, emotions
transmition
- Teleportation
- HTML5
- Apps Stores
- Social networks
- Virtualization (cloud)
- IMS
- Multi IMSI
- M2M & IoT
-Web RTC
- Soft SIM market
- Messenger
- IP Calls
- BYOD
- Private Cloud
- NFC Payments
- Speech Recognition
- Predictive analysis
- Single data base &
autentification
- Whattsup vs.
Viber?
- Viber vs. Skype?

13. How to evaluate ideas
Market:
1. Penetration of basic technology; 2.Purchasing power;
Target audience (subs, sales):
1.Possible demand; 2.Your market share;
Revenue sources:
ARPU & other revenue sources
Operational Costs:
variable, fixed
Investments
ROI, NPV, IRR

14. Just do it!
y.myronova@gmail.com
Skype: yulia.myronova