A project to create e-learning community to make Russian youth more competitive by international standards

1. Russians Go Global
Globally competitive young talent is the must
for modernization of Russia

2. Demographic Shock Not Observed Since
the Middle Ages
• The working age populations of many developed
economies will start to decline shortly
• By 2050, the global population of those 60 years old
and older will exceed the number of young (less than
15 years old) people for the first time in history
• Human capital will soon rival – and may even surpass
– financial capital as a critical economic engine
Boston Consulting Group

3. Change in Population of Working Age
between 2011 and 2030
Country People
Russia - 16 997 000
Germany - 8 124 000
India + 241 116 000
Nigeria + 54 330 000
Oxford Economics and UN

4. Emerging Markets Are Producing a
Surplus of Young Talent
• Emerging markets graduate more than twice as many
university-educated professionals as the developed
world does
• But there are problems: poor English skills, dubious
educational qualifications, and cultural issues - such
as a lack of experience on teams and a reluctance to
take initiative or assume leadership roles
McKinsey

6. Russia: Mind the Gap
• Russian demographic situation is typical for developed
economies, but
• Russian young talent qualification problems are typical
for emerging markets, and
• Russia is not a very attractive country for immigration
of qualified talent

7. Russian Talent Modernization
Challenges
• To improve English language skills
• To benchmark levels of professional knowledge
against standards of developed economies and fill in
identified gaps
• To develop teamwork capacity, initiative and
willingness to assume leadership role

8. Our Solution – E‐mentoring Community
• It is a combination of mobile e-learning platform and
online community designed for young professionals,
which are willing to increase their market value and to
have an interesting job, or to start own business
• Atop of traditional e-learning it engages participants in
e-mentoring: peer-to-peer coaching, group dynamics
and simulated apprenticeship activities designed to
train and reward right kinds of behavior

9. Knowledge Base
• Global directories of business schools, e-learning,
coaching and training institutions, as well as media
and online resources
• All directory entries, specific articles or courses have
ranks, reviews and comments of community experts
and participants
• News feeds, search and filtering by subjects, experts,
participants with common interests

10. E‐learning and E‐mentoring Resources
• English language and professional e-learning courses
• Video lessons and exercises with real entrepreneurs
and executives as mentors
• Real case study contests with money and job rewards
• Simulator game competitions for teams
• Professional discussion boards and groups

11. Career Development Resources
• Self assessment tools including various internationally
recognized tests, virtual video interview and online
assessment centers
• Virtual internship programs
• Personal competency profile benchmarked against
international standards. Automatic adjustment of the
profile based on assessment and development
exercises’ outcome

12. Corporate Services
• Development of company specific competency
profiles, e-learning and e-mentoring programs
• Corporate culture change projects
• Paid access to the database of participants’ profiles
including their video interview and competitive
benchmarking results

13. Revenue Sources
• Income from advertising of events and programs of
education, training and development institutions and
from publications
• Profit sharing with training and development partner
organizations approved by the community
• Revenue from corporate services
• Expanding into emerging markets

14. Target by the End of 2014
• 1 million participants globally
• Database of 200 thousands quality video interviews
and profiles
• 1 000 corporate clients – employers of choice

15. Our Team Played Key Role in the
Launch of:
www.e-xecutive.ru www.good2work.ru
www.good2work.com
www.slon.ru

16. Russians Must Go Global
In Russia or…

17. Where now?
27% of young Russians are planning to leave the
country Gallup