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LANCEZ

VOUS !
Les fausses bonnes raisons de ne pas se lancer
RAISON #1 : JE SUIS TROP
JEUNE / INEXPÉRIMENTÉ
Les deux grandes forces de l’entrepreneur :

l’ignorance et l’incompétence
RAISON #2 : JE
N’AI PAS D’IDÉE
Ce ne sont pas eux qui vous donneront la réponse ;-)
Trouvez votre pain point !
Mieux vaut vendre des analgésiques que des vitamines
RAISON #3 : JE NE
SAIS RIEN FAIRE
Blog-first Startup
Fédérez une communauté
RAISON #4 : J’AI
PEUR D’ÉCHOUER
“Quand on veut être sûr de son coup, on plante des navets. 

On ne pratique pas le putsch.”
- François Rollin, Kaamelott, ...
La plupart des idées échouent
Même dans les grands groupes !
Le problème n’est pas l’échec

C’est le temps perdu
Quand vous développez un produit pendant un an

Que vous lancez… et qu’il ne se passe rien
Vendez quelque chose qui n’existe pas… encore !
FAKE IT
UNTIL YOU MAKE IT
UNE STARTUP EN 48H
CAS #1: OBTENIR LE MAXIMUM D’EMAILS
Page web :
Strikingly
Newsletter :

Mailchimp
Newsletter :

Mailchimp
Etape 1 : Créez une liste
Etape 2 : Personnaliser les emails de
bienvenue (Signup forms > General)...
Trouver des visuels :

The noun project

Flickr
500px
Screenshots
+ films !
Le MVP
Minimum Viable Product
CAS #2: VENDRE FACILEMENT EN LIGNE
E-commerce :
Squarespace
Se lancer n’a jamais

été aussi simple :
• Autoentreprise
• Stripe (paiement)
• Octobat (facturation)
FAITES-VOUS CONNAÎTRE !
Recette #1 : votre entourage immédiat
Recette #2 : content creation
Recette #3 : Product Hunt + Hacker News + Reddit
Recette #4 : Influenceurs (groupes Facebook, bloggers, etc…)
Recette #5 : Growth hack (ex: Twitter Machine)
STARTUP = CROISSANCE
7% de croissance chaque semaine
LANCEZ-VOUS

MAINTENANT !
RETROUVEZ LES OUTILS ICI :

bit.ly/nd-tools
Merci
come@thefamily.co
@c2prods
Próxima SlideShare
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Testez votre idée en 48h

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Publicado el

Par Côme Courteault (https://twitter.com/c2prods)
Lancez-vous avec Koudetat : http://www.koudetat.co
Inscrivez-vous à la newsletter pour ne pas rater les prochains événements ! — http://www.thefamily.co/education/
Slides : http://www.slideshare.net/_TheFamily/...

Il y a plein de bonnes raisons de ne pas se lancer alors que tester une idée et commencer à expérimenter une startup es très facile.
Dans cette vidéo, comprenez comment appliquer le concept du "Fake it until you make it" et créez une startup en 48h.

Deux options s'offrent à vous : collecter des leads ou vendre un produit. Heureusement, pas besoin d'embaucher un développeur pour commencer et beaucoup d'outils existent et sont accessibles.

Découvrez-en plus sur http://www.koudetat.co

Publicado en: PYMES y liderazgo
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Testez votre idée en 48h

  1. 1. LANCEZ
 VOUS !
  2. 2. Les fausses bonnes raisons de ne pas se lancer
  3. 3. RAISON #1 : JE SUIS TROP JEUNE / INEXPÉRIMENTÉ
  4. 4. Les deux grandes forces de l’entrepreneur :
 l’ignorance et l’incompétence
  5. 5. RAISON #2 : JE N’AI PAS D’IDÉE
  6. 6. Ce ne sont pas eux qui vous donneront la réponse ;-)
  7. 7. Trouvez votre pain point ! Mieux vaut vendre des analgésiques que des vitamines
  8. 8. RAISON #3 : JE NE SAIS RIEN FAIRE
  9. 9. Blog-first Startup Fédérez une communauté
  10. 10. RAISON #4 : J’AI PEUR D’ÉCHOUER
  11. 11. “Quand on veut être sûr de son coup, on plante des navets. 
 On ne pratique pas le putsch.” - François Rollin, Kaamelott, Livre V, Les Repentants
  12. 12. La plupart des idées échouent Même dans les grands groupes !
  13. 13. Le problème n’est pas l’échec
 C’est le temps perdu
  14. 14. Quand vous développez un produit pendant un an
 Que vous lancez… et qu’il ne se passe rien
  15. 15. Vendez quelque chose qui n’existe pas… encore !
  16. 16. FAKE IT UNTIL YOU MAKE IT
  17. 17. UNE STARTUP EN 48H
  18. 18. CAS #1: OBTENIR LE MAXIMUM D’EMAILS
  19. 19. Page web : Strikingly
  20. 20. Newsletter :
 Mailchimp
  21. 21. Newsletter :
 Mailchimp Etape 1 : Créez une liste Etape 2 : Personnaliser les emails de bienvenue (Signup forms > General) Etape 3 : Connectez Mailchimp à Strikingly (un click !)
  22. 22. Trouver des visuels :
 The noun project
 Flickr 500px Screenshots + films !
  23. 23. Le MVP Minimum Viable Product
  24. 24. CAS #2: VENDRE FACILEMENT EN LIGNE
  25. 25. E-commerce : Squarespace
  26. 26. Se lancer n’a jamais
 été aussi simple : • Autoentreprise • Stripe (paiement) • Octobat (facturation)
  27. 27. FAITES-VOUS CONNAÎTRE !
  28. 28. Recette #1 : votre entourage immédiat
  29. 29. Recette #2 : content creation
  30. 30. Recette #3 : Product Hunt + Hacker News + Reddit
  31. 31. Recette #4 : Influenceurs (groupes Facebook, bloggers, etc…)
  32. 32. Recette #5 : Growth hack (ex: Twitter Machine)
  33. 33. STARTUP = CROISSANCE
  34. 34. 7% de croissance chaque semaine
  35. 35. LANCEZ-VOUS
 MAINTENANT !
  36. 36. RETROUVEZ LES OUTILS ICI :
 bit.ly/nd-tools
  37. 37. Merci come@thefamily.co @c2prods

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