1. Free Powerpoint Templates QR CODES #QRcoders @AnthonyVassau @Gavinperko @Jpwallor @w5parr

3. WHAT IS A QR CODE?

4. Background • Denso-Wave created the QR matrix code in 1994 • Originally Used in tracking Car parts, now more mainstream For marketing • Quick and easy way of sending getting content Out to customers • Great tool for marketers! Ex. Multimedia Content

5. Background • Once on your cell phone it may give you details about that business- -mobile Website -nearby locations -Details about the person -view a trailer for a movie -coupons! • Allows users to take a piece of info from certain medium and scan it using a camera phone

6. Background • QR codes are very popular in Japan. Billboards Posters, etc. • Early Adopters should jump on this Technology right away! Only scratching the Surface of QR codes. -Better Looking QR Codes -Color, smoother edges ETC

12. QR code case studies

13. Lupe Fiasco’s Lasers

15. Macy’s Backstage Pass

18. What’s Next With QR Codes NFC uses RFID technology it just operates at a much closer range typically an inch or so. There’s no need it take a picutre by simply holding it up to the device it can upload the information. Near Field Communication Near Field Communication uses RFID technology which uses radio waves to allow a reader or scanner to communicate with a device that has an electronic tag built in.

19. NFC and Privacy Concerns

20. Google Nexus S Google is using NFC right now with their Nexus S phone Teaming up with CHARGE Anywhere so that the Nexus S phone will be able to function as an NFC enabled mobile payment system. NFC powering business cards http://bit.ly/hybCkb Android technology integration with Google Places http://bit.ly/dGCUqR

23. QUESTIONS?