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Interesting versus right

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An updated presentation on this subject for the European Planning Conference in Prague on the 27th November 2015

Publicado en: Marketing
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Interesting versus right

  1. 1. Interesting vs Right Sunday, 29 November 15
  2. 2. 20s - AMV 30s - HHCL 40s - S&S Sunday, 29 November 15
  3. 3. No one needs planning Sunday, 29 November 15
  4. 4. Sunday, 29 November 15
  5. 5. Sunday, 29 November 15
  6. 6. Sunday, 29 November 15
  7. 7. 1200 × 913 - adsoftheworld.com Sunday, 29 November 15
  8. 8. Two types of value Sunday, 29 November 15
  9. 9. One. Constant optimisation Sunday, 29 November 15
  10. 10. Sunday, 29 November 15
  11. 11. Sunday, 29 November 15
  12. 12. Right > Interesting Sunday, 29 November 15
  13. 13. There is more to life than optimisation Sunday, 29 November 15
  14. 14. Two. Periodic disruption Sunday, 29 November 15
  15. 15. Sunday, 29 November 15
  16. 16. Sunday, 29 November 15
  17. 17. Interesting > Right Sunday, 29 November 15
  18. 18. Sunday, 29 November 15
  19. 19. Laminar flow vs. turbulent flow Sunday, 29 November 15
  20. 20. Train your mind in turbulent flow Sunday, 29 November 15
  21. 21. Nr = VDp = VD n v Sunday, 29 November 15
  22. 22. Sunday, 29 November 15
  23. 23. “Orthodoxy means not thinking - not needing to think. Orthodoxy is unconsciousness.” Sunday, 29 November 15
  24. 24. Sunday, 29 November 15
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  27. 27. Sunday, 29 November 15
  28. 28. Sunday, 29 November 15
  29. 29. Sunday, 29 November 15
  30. 30. Planners are planners Sunday, 29 November 15
  31. 31. What sort of value do you want to be famous for? Sunday, 29 November 15
  32. 32. Sunday, 29 November 15
  33. 33. Sunday, 29 November 15
  34. 34. Sunday, 29 November 15
  35. 35. @adliterate Sunday, 29 November 15

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