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Social Marketing Arsenal  And Creative Ammunition
You think your product can’t be “Social” ? WD40  wd40uses.com YellaFella -TreatedWood yellafella.com These Brands CARE. It’s all about 2 way conversation
Reevaluate what you do, Do what you love. Gary Vaynerchuck WineLibrary.com 350k Followers – Book deals – Millions of $ of wine sold  iJustine a.k.a Justine Ezarik Tastyblogsnack.com A freelance graphic/web designer and video editor.  Turned spokesperson for AT&T
Methods of Social Media Guy Kawasaki Approach -VS- Targeted Approach Accumulate as many followers as possible while being  nice  enough not to be called a spammer. Segment your followers, build a cluster of industry leaders, interact and  build brand equity .
Social Media Arsenal &  Creative Ammunition Micro Blogging Tracking the Conversation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Switching from ME to WE Quick Tips to keep in mind Up and Coming Social Networks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Cool, But how do we know if it’s working? Ask Skittles ,[object Object],[object Object],[object Object]
Oh, by the way… Your competitors may already know all this… Key Takeaways ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Social Marketing Arsenal And Creative Ammunition Oren Todoros Affilicon Israel June 2009

  • 1. Social Marketing Arsenal And Creative Ammunition
  • 2. You think your product can’t be “Social” ? WD40 wd40uses.com YellaFella -TreatedWood yellafella.com These Brands CARE. It’s all about 2 way conversation
  • 3. Reevaluate what you do, Do what you love. Gary Vaynerchuck WineLibrary.com 350k Followers – Book deals – Millions of $ of wine sold iJustine a.k.a Justine Ezarik Tastyblogsnack.com A freelance graphic/web designer and video editor. Turned spokesperson for AT&T
  • 4. Methods of Social Media Guy Kawasaki Approach -VS- Targeted Approach Accumulate as many followers as possible while being nice enough not to be called a spammer. Segment your followers, build a cluster of industry leaders, interact and build brand equity .
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