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2020 : Coupon Trends to Keep an Eye on this Year
Dan Cohen, Group Commercial Director
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Who is this guy?
· 15 years
· Network, Agency & Publisher
Who is this company?
· 2014
· 35+ projects
· Hamburg HQ

Twenty Nineteen in Numbers
68%
Source: Statista 2019, Valasis 2019, Invespro 2018, CJ Affiliate , DLA Piper 2020
66%55%
31bn
$4bn
650+
23%
7%
5%
88%
160,000

CONSUMERS

PLAYERS

CONTEXT

DIVERSIFICATION

TECHNOLOGY

COMPLIANCE

Clear KPIs
Talk to publishers early
“Bottom up approach”
Bricks & Clicks
Audit often

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jessica.weisman@savings-united.com
leah.holcomb@savings-united.com
dan.cohen@savings-united.com
P a r t n e r s h i p s . U S @ s a v i n g s - u n i t e d . c o m
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