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eSIM: New opportunities in digital cellular data

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As a new feature in different smart devices, eSIM is enabling new ways of provisioning mobile connectivity which allow online businesses to better engage with their customers. This brief presentation includes:
- An introduction to eSIM
- eSIM current adoption & forecasts
- How eSIM can help businesses expand online
- Use cases of cellular data eSIM

Publicado en: Tecnología
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eSIM: New opportunities in digital cellular data

  1. 1. 1 eSIM: New opportunities in digital cellular data
  2. 2. 2 Agenda A. An introduction to eSIM B. eSIM adoption: current state & forecasts C. How eSIM can help businesses expand online D. Use cases of eSIM cellular data E. Q&A Session
  3. 3. 3 Connectivity is “eating the world” with 33 billion devices expected to go online by 2024 – 14b devices (42%) to be on cellular Source: GSMA, G+D IoT Number of Connections 58% 42%Industrial Consumer Cellular Other Wireless
  4. 4. 4 Embedded SIM (eSIM) is a secure chip built into smart devices, eliminating the need for SIM cards to access cellular networks Source: GSMA, Celitech Research SIM cards vs eSIM (both standardized by GSMA) eSIM Activation Code 1$RSP-1012.XXXXXX.NET$XXXXX- XXXXX-XXXXX-XXXXX eSIM QR Code
  5. 5. 5 Within consumer devices, smartphones are expected to have 2.5bn eSIM connections by 2025, offering new ways of user engagement Source: GSMA, Celitech Research Global eSIM smartphone connections (as of Feb. 2020) • eSIM is now widely available in the US esp. in iPhones SE, 11, XR/XS and Google Pixel 4 & 3 • In Q1’2020 new flagship devices such as Samsung Galaxy S20 and Huawei P40 included eSIM • eSIM works with 3G/4G/5G networks and is also available in other consumer devices such as wearables, tablets, laptops and drones (for further details check our Medium article “What is eSIM”)
  6. 6. 6 Now what is the one common requirement for online offerings to reach mobile consumers? They all need wireless connectivity Source: Apple developers Ad
  7. 7. 7 Consumers use basic cellular plans to stay connected – emerging use cases require new ways of connectivity Source:, Visual Cap., Celitech Research Current limitations of cellular broadband US • Normally offered through “unlimited” data plans, US cellular data service is among the most expensive in developed countries (twice as expensive as EU) Global • Int’l data roaming is very expensive causing over 60% of travelers to turn it off; in-destination cellular connectivity service is very inconvenient o With more connected devices like tablets , watches, laptops, drones, consumers – especially those with prepaid plans – are seeking new ways of affordable, on-demand connectivity o With the new norm of remote work, users who cannot access fixed broadband (Wi-Fi) and/or require ubiquitous connectivity are utilizing cellular data to stay connected o Digital divide is real – over 30 million Americans still don’t have access to broadband internet while over 3 billion globally cannot access or afford internet service 1GB cost per Country (U$)
  8. 8. 8 Allowing end-to-end digital connectivity, eSIM now enables online businesses to develop new ways of user engagement Source: Celitech Research Top emerging use cases of eSIM connectivity Sponsored & Marketing Data International Travel Multi-device Service Back-up Connectivity Virtual Numbers Remote Work 1 2 3 4 5 6
  9. 9. 9 CeliTech® = Programmable Cellular Data Interested to boost your web or mobile offering with cellular data eSIM? E-mail us to get a demo: Q&A Session