Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

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AIPMM Administration

The document discusses the results of a study on the effects of a new drug on memory and cognitive function in older adults. The double-blind study involved 100 participants aged 65-80 and found that those given the drug performed significantly better on memory and problem-solving tests than the placebo group after 6 months. The drug was found to be safe and well-tolerated with no serious side effects reported.

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

Lean is Not Enough. Land Compelling with the Right Buyer - Fast (Part 1)

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“Our product isn’t as successful as we expected.” “Product Manager, why is that? Does the product lack key features? Is our messaging confusing?” Commence inter-departmental finger pointing! As Product Managers, an intimate knowledge of our customers is our greatest resource for answering tough questions. More than a mere flow of activities, a customer journey helps us learn the “why” behind our customer’s behavior, from their first awareness of our product, to hopefully a long, loyal relationship with them. It’s a data-informed technique we use to coordinate cross-functional efforts and inspire smart decisions. Learn how to develop your Product Manager superpower: true customer insight. We’ll discuss how you can leverage customer journey maps to better drive adoption, deliver value, and delight customers. What You Will Learn: • How to leverage customer journey maps to understand customers, solve problems, influence decisions, and create customer value • How customer journey maps support the seamless alignment of the “Whole Product” • Tools to create an effective customer journey map – even for complex B2B situations

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iPhone or Android? Half full or half empty? DCU or MCU? Is one ‘better’ or can they co-exist? Questions like these are sure to stir emotions, invoke strong points of view, and heated discussion. For product professionals, perhaps the most frequently debated issue – the one we can’t ever seem to escape is: Product Manager or Product Owner? Or Both? Why are there two roles that seem to be so closely related, yet are different? Do we need them both or can one person do both jobs? We could simply say that ‘Product Managers are externally focused on discovery and strategy while Product Owners are internally focused on delivery and execution,’ but that belies the nuance of the roles, and how they interact. We’re going to give you a practical orientation to navigating these roles as an individual contributor, and as a product leader. And we’re going to have some fun in the process! What You Will Learn: How the Product Manager and Product Owner Roles compare in scope and key responsibilities – and where they overlap. When to keep these roles separate, and when it’s best to combine them into a single role, and what the trade-offs are. What to do if you are in one of these roles and must work with the other role. Where each of the above approaches has worked well, with real-world examples

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Maybe you just landed a Product Manager Interview… Congratulations! You’re on the verge of taking the next step in one of the most exciting and fastest-growing careers today. What do you do now? If you’re like most people, you Google the company you’re interviewing with the term “product manager interview”. You scour typical product manager interview questions they ask and highly curated suggested answers. You memorize some and try to present yourself as the “perfect Product Manager”. Your stress level is likely to increase and hopefully you will be a bit more prepared. But is that all it takes? Join our webinar where we’ll discuss how to enhance your instincts and provide a framework for you to be at your best in a Product Management interview process. Learn the types of questions to expect and which experiences in your background you need to emphasize (or de-emphasize). We’ll discuss the preparation and research you will need to perform so you can best present yourself as the best candidate for the role. We want you to have the tools you need, specific to the type of company you are interviewing for and specific to your experience level. AND, with the impact of COVID-19 and the prevalence of virtual interviews done remotely, you will take away concepts and constructs that ensure you can present yourself most effectively in this new world of interviewing. Learn these actionable tips from Kenny Kranseler, who has interviewed hundreds and hired dozens of Product Managers at companies like Microsoft, Amazon, and burgeoning startups. What You Will Learn: • The skills a company is looking for in a prospective PM and potential biases you face based on your background • The types of questions you will be asked and frameworks for how to prepare so you can put your best foot forward • How to alter your interview preparation to shine in the new world of remote/virtual interviewing

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Riding the Wave of AI Disruption - Navigating the AI Fear Cycle in Marketing ...

Riding the Wave of AI Disruption - Navigating the AI Fear Cycle in Marketing ...

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Unlock the power of digital marketing and take your business to the next level! This comprehensive presentation covers the fundamentals of digital marketing, including search engine optimization, pay-per-click advertising, social media marketing, email marketing, and content marketing. Learn how to create a digital marketing strategy that drives website traffic, generates leads, and increases brand awareness. Discover the benefits of digital marketing, including cost-effectiveness, measurability, flexibility, and increased reach. Get insights into the latest digital marketing trends and best practices, and learn how to measure and optimize your digital marketing efforts. Whether you're a seasoned marketer or just starting out, this presentation is your ultimate guide to succeeding in the digital landscape. https://www.instagram.com/zoraizahmadd/

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Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx

Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx

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Alpha Media March 2024 Buyers Guide.pptx

Alpha Media March 2024 Buyers Guide.pptx

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How to utilize calculated properties in your HubSpot setups

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In her talk, Natalia will introduce the absolute essentials of the International SEO Strategy, Process and Execution. Through the 5 essential International SEO tools we will also learn about the international SEO mindset, which is no less important than the toolset itself. From troubleshooting, data analysis, rank tracking and improvement implementation, we will cover the must-haves between the tools, that at the same time, don't break the bank. Without going too far away from Google, we will touch base on tools that are also relevant to Baidu and Yandex SEO tasks. Never done any International SEO before? Perfect! This talk will equip you with actionable steps to go and try the international SEO approach yourself, for the very first time! A seasoned SEO expert who has done International in the past? Make sure your tools and approaches are up to date. As with any SEO area, International SEO is never boring.

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Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15

Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15

Making small changes to your website's text for A/B tests often disappoints. Moreover, catering to diverse audiences presents its own set of hurdles. With AI capabilities like GPTs, you can tackle this challenge head-on. However, GPTs come with a blank canvas - it's up to you to define their style. In this enlightening session, Brian Massey, Managing Partner at Conversion Sciences, will unveil the secrets to crafting precise, testable, and compelling copy that speaks directly to your site's diverse prospects. Learn how to put these strategies to the test on your homepage, landing pages, or eCommerce product pages for maximum impact.

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In a world where storytelling happens behind screens instead of around campfires, it’s easy for today’s marketers to lose touch with the powerful way stories can resonate with audiences. Whether you’re tasked with writing to your peers, your partners, your investors, or your customers, this presentation will empower you to more clearly imagine the context of your key readers and produce content that will echo their emotions, speak their language, and leave a lasting impression. Join content marketer, keynote speaker, and best-selling author Ryan Brock for a practical training session, where you’ll learn: • How to utilize market research and tools to gain valuable insight into your most important audiences’ immediate context. • How to use emotional language effectively to build a genuine connection with your audiences in the moment they need you the most. • How to communicate key value propositions from the perspective of your target audience and stick with them long after they’ve stopped reading.

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Campfire Stories - Matching Content to Audience Context - Ryan Brock

Campfire Stories - Matching Content to Audience Context - Ryan Brock

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AI is transforming the marketing landscape by pioneering the creation of dynamic marketing videos, crafting compelling stories in real-time, and developing automated, personalized responses based on intricate customer data analysis. With advanced machine learning and natural language processing capabilities, AI tools are now adept at producing engaging and highly targeted video content that resonates with the audience's specific interests and behaviors. These AI systems can analyze viewer reactions and engagement metrics to refine video elements, ensuring each story is more captivating than the last. Furthermore, AI excels in real-time storytelling, adapting narratives on the fly to maintain viewer interest and engagement. It can also interpret and respond to customer interactions with personalized messages, offering solutions, recommendations, or information tailored to each individual's unique journey and preferences. This level of personalization and adaptability in video marketing was once a distant dream but is now a powerful reality, thanks to AI's continuous evolution and learning.

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Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...

Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...

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Creator Influencer Strategy Master Class - Corinne Rose Guirgis

Creator Influencer Strategy Master Class - Corinne Rose Guirgis

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Situation Analysis | Management Company.

Situation Analysis | Management Company.

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Instant digital issuance (IDI) creates a pre-activated digital version of a new or reissued card before physical card delivery. These digital cards, available for immediate use in a digital wallet for online shopping, are highly popular with consumers, especially younger, tech-savvy cardholders. The right customer communications for Instant Digital Issuance (IDI) can boost engagement and spend. Our card marketing experts have assembled an IDI overview with definitions and best practices for the critical first touch, including examples from Chase, SoFi, Venmo, Affirm, Bank of America and Chime.

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Instant Digital Issuance: An Overview With Critical First Touch Best Practices

Instant Digital Issuance: An Overview With Critical First Touch Best Practices

In this humorous and data-heavy Master Class, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually. In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with: • Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes • A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success • Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast

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Pillar-Based Marketing Master Class - Ryan Brock

Pillar-Based Marketing Master Class - Ryan Brock

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Martal Group - B2B Lead Gen Agency - Onboarding Overview

Martal Group - B2B Lead Gen Agency - Onboarding Overview

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SEO in a World of AI Presentation Description (150 words max): Author and Adjunct Professor Steve Wiideman presents a holistic masterclass on search engine optimization for the constantly changing search engine results. Learn how to prepare your website for generative AI, increase visibility in social search, and double-down on timeless SEO principles. Disciplines covered include technical SEO, content strategy and webpage optimization, off-page SEO, and optimizing for generative AI search. Key Takeaways: 1. Have a plan to prepare for search generative experience (SGE) 2. Discover techniques to be found in TikTok, Instagram, and YouTube for Gen Z and Gen Alpha 3. Get a foundation refresher for core SEO best practices in tech, content, and off-page SEO

SEO Master Class - Steve Wiideman, Wiideman Consulting Group

SEO Master Class - Steve Wiideman, Wiideman Consulting Group

SEO Master Class - Steve Wiideman, Wiideman Consulting Group

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