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Social Networking And Publishing Pa 14.01.09

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Michael Bhaskar
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Social Networking and Publishing Michael Bhaskar Pan Macmillan 14.01.09
Part 1. What are social networking sites?
Web 2.0 and social networks ,[object Object],[object Object],[object Object]
A Profile Page
Other Networks YouTube Linked In Del.icio.us Twitter Digg Flickr
[object Object],[object Object],[object Object]
Who and how many? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A Facebook Application (API)
A Librarything Bookshelf
Part 2. Why are social networking sites important for the book industry
Social media effects all media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tagging Icons- Let you save web pages Commenting lets people have their say
Virals and USG ,[object Object],[object Object],[object Object],[object Object],[object Object]
Viral Marketing Video
= Social networks are a cost of business. Like the plumbing. © identity chris
Doesn’t the recession change all that? ,[object Object],[object Object],[object Object],[object Object]
Part 3. How can we get involved? ?
A Book Group A Book Profile
Author Involvement- A Blog
SMO – Social Media Optimisation ,[object Object],[object Object],[object Object],[object Object]
Spinebreakers
Authonomy
Tor.com
Lovelybooks
Do: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Don’t: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Heavy or Light ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What Happens to Reading? ,[object Object],[object Object],[object Object]
Part 4. Conclusion + = … ?
The End Thanks for listening!

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