This webinar is designed to explore the current status of the NFT ecosystem and monetization potentials exploiting the web3 based metaverse. If you are a tech-savvy IP legal professional, you will be interested in legal challenges and opportunities with the NFT/Web3/Metaverse/Cryptocurrency.
Please join on September 22 (Thu) at 12:00 ET to learn from legal experts in NFT, Web3, Metaverse, Tokenization, Intellectual Property:
"NFT IP Rights: Monetization Opportunities & Legal Challenges" from Vandana Taxali, Founder & CEO at Artcryption
"Legal Challenges of Web3 Gaming Studios and Platforms" from Andrew Cripps, Founder at MetaCounsel
Agenda:
Utility NFT for Metaverse Monetization
NFT for Customer Loyalty Program 3.0
NFT for X2E (Play-to-Earn, Wear-to-Earn, ...)
NFT Interoperability
NFT Valuation
NFT for Web2/Legacy to Web3/Metaverse Business Transition
NFT for Creator/Experience Tokenomics
NFT based Monetization for Metaverse Fashion & Other Industries
NFT for Monetizing IP Portfolio Development (NFT IP Securitization)
NFT IP Rights Legal Issues
NFT + DeFi Convergence: MetaFi, GameFi, DAOFi, ...
NFT for Physical + Virtual Convergence Economy/Commerce
Future of NFT: Composable NFT, Dynamic NFT, Consumable NFT, ...
Other speakers/topics:
"The Future of NFT" from Mohamed Hafiz, Advisor at First Abu Dhabi Bank
"NFT based Monetization for Metaverse Fashion & Other Industries" from Nova Lorraine, Director at Raine Drops NFT Art House
"Phygital Fashion with NFTs" from Fahmid Uddin, Founder at M3RCH.xyz
"Interoperable NFTs for GenZ: Gaming and Fashion" from Matteo Gamberale, Founder & CEO at Zappy
"NFT for Web2/Legacy to Web3/Metaverse Business Transition" from Gianfranco Lopane, President at Smarterverse
"Your Digital DNA & NFT: Monetization of Digital Identity in the Metaverse" from Kelvin Troy, CEO at Cross-Metaverse Avatars LLC
Appkodes Tinder Clone Script with Customisable Solutions.pptx
NFT for Web3 Based Metaverse Monetization Webinar.pdf
1. Schedule
12:00 – 12:15 ET, Alex G. Lee
Overview & Fame Universe Fashion NFT Monetization Platform
Overview & Fame Universe Fashion NFT Monetization Platform
12:15 – 12:30 ET, Mohamed Hafiz
The Future of NFT
12:30 – 12:45 ET, Nova Lorraine
NFT based Monetization for Metaverse Fashion & Other Industries
12:45 – 13:00 ET, Vandana Taxali
NFT IP Rights: Monetization Opportunities & Legal Challenges
13:00 – 13:15 ET, Fahmid Uddin
Phygital Fashion with NFTs
13:15 – 13:30 ET Matteo Gamberale
13:15 13:30 ET, Matteo Gamberale
Interoperable NFTs for GenZ: Gaming and Fashion
13:30 – 13:45 ET, Gianfranco Lopane
NFT for Web2/Legacy to Web3/Metaverse Business Transition
13:45 – 14:00 ET, Kelvin Troy
Y Di i l DNA & NFT M i i f Di i l Id i i h M
Your Digital DNA & NFT: Monetization of Digital Identity in the Metaverse
14:00 – 14:30 ET, Alex G. Lee
(Optional) Q&A/Discussion
Speaker Details
Speaker Details
Alex G. Lee https://www.linkedin.com/in/alexgeunholee/
Mohamed Hafiz https://www.linkedin.com/in/mohamed-hafiz-50b71764/
Nova Lorraine https://www.linkedin.com/in/novalorraine/
Vandana Taxali https://www.linkedin.com/in/vtaxali/
F h id Uddi htt // li k di /i /f h id /
Fahmid Uddin https://www.linkedin.com/in/fahmidme/
Matteo Gamberale https://www.linkedin.com/in/matteogamberale/
Gianfranco Lopane https://www.linkedin.com/in/glopane/
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Kelvin Troy https://www.linkedin.com/in/kelvin-troy-1a69b7a1/
3. NFT Value Development
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Scarcity
A NFT issuer can develop the scarcity by designing NFT with some rare features/characteristics and controlling NFT supply and demand. NFTs that are issued by well-
known brands/celebrities/community supports/fandoms/reputations/popularities also can add the scarcity.
*NFT scarcity evaluation solution:
Rarity.Tools (https://rarity.tools/)) and Rarity Sniffer (https://raritysniffer.com/) provide a ranking of the scarcity of individual collectible NFTs and how rare any NFT is
within their collection.
Utility
An utility NFT enables an underlying application that provides some economic utilities through a real-world use case. NFT utilities include providing direct economic values
to NFT holders (e.g., monetary return/rewards/redeemabilities/incentives/benefits) and/or functionalities (e.g., VIP membership/access pass/passport to exclusive
experiences/events/communities/products/real estates) and/or diverse applicabilities (e.g., applications in metaverse/gaming/fashion/retail/sport/finance/music ...) and/or
sustainabilities (e.g., life cycle management of a product) and/or technical features (e.g., dynamic/consumable/composable NFT; interoperability).
*A good reference for the utility NFT:
Here are the top NFTs with Utility (https://supplain.io/news/top-nfts-with-utility)
Sustainable Tokenomics
A good token economic system design enables a better NFT liquidity, and thus, an economically sustainable NFT ecosystem , which significantly affects the long-term
economic value of NFT holders.
*High liquidity provides an ability/opportunity to realize the expected/market value from a sale in a reasonable time frame.
4. NFT Valuation
Floor Price
The NFT floor price is the lowest listed selling price for a NFT within an NFT collection on NFT marketplaces.
Market Approach
For a digital collectible/artwork NFT, a value can be evaluated based on recent comparable (similar asset characteristics) transaction price on NFT marketplaces.
*A good valuation reference for artwork NFTs:
NFT Valuation Guide (https://www.clearrating.com/resources/nft-valuation-guide)
Income Approach
A value can be evaluated based on regular cash flow generation potential through IP licensing and other income generating activities.
A good example is the music licensing royalties.
Prediction
A value can be evaluated based on available historical market price data to predict current and future NFT values.
Experts’ View
A value can be evaluated based on (a cloud sourcing) experts' evaluation by incentivizing honest answers.
*Upshot (https://upshot.xyz/) provides the NFT price predictions based on available historical market price data using machine learning models. Upshot also provides the
NFT appraisals by asking its decentralized user base to compare collectibles.
5. NFT Monetization
Sales
A NFT, which represents a physical/digital asset (ownership certification), can be monetized through the primary sales and secondary sales on marketplace. Popular NFT
marketplaces include OpenSea Binance Lucky Block Nifty Gateway Foundation and Rarible
marketplaces include OpenSea, Binance, Lucky Block, Nifty Gateway, Foundation and Rarible.
*NFT sales do not mean the ownership transfer of the underling physical/digital asset automatically. For the ownership transfer, an in-built smart contracts for the NFT may
specify the ownership transfer but this is currently the exception and not the rule Usually NFT ownership means you have the token can display the token and can
specify the ownership transfer– but this is currently the exception and not the rule. Usually, NFT ownership means you have the token, can display the token and can
authenticate your token ownership.
Licensing
Licensing
A NFT, which represents the intellectual property (IP) rights of a physical/digital asset, can be monetized through the licensing for royalty incomes.
*References for NFT licensing processes and legal issues:
References for NFT licensing processes and legal issues:
A Survey of NFT Licenses: Facts & Fictions (https://www.galaxy.com/research/insights/a-survey-of-nft-licenses-facts-and-fictions/)
Copyright Vulnerabilities in NFTs (https://medium.com/initc3org/copyright-vulnerabilities-in-nfts-317e02d8ae26)
Financing
NFT IPs can be pooled to use as asset-backed securities for securitization financing from institutional investors. NFTs also can be pooled to use as collaterals for DeFi
money markets (NFT+DeFi = NFTFi)
money markets (NFT+DeFi NFTFi).
*References for NFT financing:
Can I interest you in NFT² Sir? (https://volquant.medium.com/can-i-interest-you-in-nft%C2%B2-sir-3c9c1b4caf19)
Can I interest you in NFT Sir? (https://volquant.medium.com/can i interest you in nft%C2%B2 sir 3c9c1b4caf19)
A detailed analysis of NFT financialization: how to unleash the greater potential of NFT? (https://coinyuppie.com/a-detailed-analysis-of-nft-financialization-how-to-unleash-
the-greater-potential-of-nft/)
8. Fashion NFT Monetization Opportunities & Challenges
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Monetization Potential
Although digital fashion assets (e.g., wearable NFTs for metaverse/gaming fashion) can be the new revenue streams, monetization opportunities are not fully explored yet
(still targeting specific NFT/game mania community not fashion consumers in general)
(still targeting specific NFT/game mania community, not fashion consumers in general).
-Development of innovative experience value propositions for consumers’ engagement is required (e.g., a digital cloth should have a personalized experience tied to it).
-Design of NFTs for providing long-term utilities to unlock deeper relationships and create more shared values with customers is required (.e.g., utility NFTs for various
value additions)
value additions).
IP Licensing
In general clothing is considered a useful article that is inherently functional and thus physical fashion designs are not protectable under copyright law especially in the
In general, clothing is considered a useful article that is inherently functional, and thus, physical fashion designs are not protectable under copyright law, especially in the
US. However, a digital fashion design, which is a 2D or 3D design, so long as it is original and has some minimum degree of creativity, it is potentially protectable under
copyright law. Thus, a fashion NFT, which represents the copyright of a digital design, can be monetized through the licensing for royalty incomes. For the licensing
transaction an in-built smart contracts for the NFT should specify any licensing agreement However a cash flow generation of the fashion IP NFT licensing through
transaction, an in built smart contracts for the NFT should specify any licensing agreement. However, a cash flow generation of the fashion IP NFT licensing through
licensing royalties is hard to evaluate, unlike to the case of the music IP NFT licensing.
*A good reference for the music IP NFT licensing:
A good reference for the music IP NFT licensing:
Blockchain Copyright Exchange – A Prototype (https://digitalcommons.law.buffalo.edu/buffalolawreview/vol69/iss4/2/)
IP Financing
IP Financing
Fashion IP NFTs can be pooled to use as asset-backed securities for securitization financing from institutional investors. Fashion NFTs also can be pooled to use as
collaterals for DeFi money markets (NFT+DeFi = NFTFi). However, the difficulty in valuation for income generation and low liquidity of fashion NFT IPs should be resolved.
9. Fame Fashion NFT Monetization Platform
Fame Universe (https://fameuniverse.xyz/) is a platform builder that hyper connecting fashion “From Physical to Digital And From Digital to Physical.” Fame’s mission is
to lead the “Sustainable Metaverse Fashion Ecosystem” that nourishes existing physical and digital fashion universes where we can build, create, enjoy, play, earn and shop
in a sustainable way
in a sustainable way.
Fame Platform
Patent pending Fame platform is a sustainable metaverse fashion ecosystem building platform that provides a play ground where the ecosystem players and stakeholders
Patent pending Fame platform is a sustainable metaverse fashion ecosystem building platform that provides a play ground where the ecosystem players and stakeholders
can co-create a sustainable metaverse fashion ecosystem. Fame platform provides the interfaces for the ecosystem players and stakeholders can cooperate synergetically to
build sustainable metaverse fashion ecosystem more efficiently and effectively. Fame platform provides/integrates the tools/solutions/knowledge/expertise for supporting a
sustainable metaverse fashion ecosystem development
sustainable metaverse fashion ecosystem development.
Fame Fashion NFT Monetization Platform
Patent pending Fame fashion NFT monetization platform (FameFiTM) is a core element of the fame platform
Patent pending Fame fashion NFT monetization platform (FameFi ) is a core element of the fame platform.
FameFiTM is designed to provide most innovative fashion monetization solution that can maximize opportunities and resolve many challenges in fashion NFT monetization.
FameFiTM is designed to employ various innovative monetization methods including fashion IP NFT licensing, securitization and NFTFi for maximizing monetary rewards to
the Fame ecosystem/community members and for enabling financially sustainable Fame metaverse fashion ecosystem development.
FameFiTM is designed to resolve many legal issues in fashion NFT monetization and overcome several huddles in the fashion NFT valuation.
FameFiTM is designed to innovate the fashion NFT value creation through NFT scarcity, utility and sustainable tokenomics development.
FameFi is designed to innovate the fashion NFT value creation through NFT scarcity, utility and sustainable tokenomics development.