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Developing your Digital Presence:
 A quick guide for academics and researchers
Alex Spiers
Liverpool John Moores University
15 Jmarch 2013
STAND UP!
‘Social media‘ is the term to
describe websites and online
tools which allow people to
interact with each other – by
sharing information, opinions,
knowledge and interests. Social
media involves the building of
communities or networks,
encouraging participation and
engagement.
Why?
Source: http://www.socialnomics.net/2013/01/01/social-media-video-2013/
• Why use it?
5 key skills to working in Education

1.   Public Speaking
2.   Time Management & Self-motivation
3.   Inter-personal communication
4.   Networking & collaboration
5.   Record keeping
http://www.jobs.ac.uk/careers-advice/working-in-higher-education/1198/5-skills-you-
need-to-become-a-lecturer-in-higher-education
Top Tips
Consider your audience
• It used to be about telling people how good
  you are, social media allows you to show how
  good you are….

Be clear about what you are doing
Be Choosy!
Reciprocity
• Reciprocity
  – Help folk
  – Reciprocity
    Helping others, who will eventually help you.
Broadcast
Yourself?
Check
your
name
• Find your name & start using platform
Activity
•Activity content
  Search for
Blogging




http://www.flickr.com/photos/futureshape/4977096245/lightbo
Twitter
Blog
Search
Curate
Hashtags
Hangouts
There are apps for that….
Links to
Resources
LJMU Social Networking Policy http://bit.ly/X9G6AU
A to Z of Social Media http://bit.ly/ZBWlVU
Oxford University social Media Michelmas
http://bit.ly/ZBWA2Z
Edudemic introduction to Twitter http://bit.ly/X9Gqzr
 Using Twitter in university research, teaching and impact
activities http://bit.ly/X9GT4G
VITAE guide to using twitter http://bit.ly/X9HcfW
How to use Tweetdeck http://bit.ly/N8MYX7
BBC Twitter guide to the law http://bbc.in/XyX5x
@alexgspiers
About.me/alex.spiers

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Developing your Digital Presence: A quick guide for academics and researchers

Editor's Notes

  1. What are you going to do?How will you use it for your students?What do you think its value is?
  2. Why is this important?
  3. Public Speaking. – audience to power of 10?Time Management - Hoostuite, Tweedeck, RSSSelf-motivation - Blogging, micro bloggingInter-personal communication -  networking & collaboration – social media is networking!Record keeping - blogging, tweeting, 
  4. The networked academic -CT Coordinator of the Faculty of Education, University of Regina, canada
  5. Be Choosy!Don’t like or follow everything that comes your way
  6. Risk
  7. Lord McAlpine drops some Twitter defamation casesFormer Tory chairman to halt actions against tweeters with less than 500 followers and will focus on case against Sally Bercowby Josh HallidayFeb. 21, 2013
  8. How many of you have a blog?How often is it updated?Community of museum, archive or library professionalsLong tradition of sharing experiences and knowledgeNew issues – need to find new communitiesBlogs can be a timely way toOffer advice and commentaryMake new connectionsRecord discussion over timeAlso provide a different view to email discussion threads
  9. About. Me
  10. Social Bookmarking - diigo and delicious – demonstrate deliciousKindle - notes
  11. Another aspect of sharing is sharing bookmarksThis can be used to:Manage your bookmarksAllow others to contribute resourcesAllow lists of bookmarks to be repurposedCarry out impact analysis
  12. Initially text based and you can still receive text updates.Nowadays smartphones allow you to update, capture images and video
  13. Teminology - jargon