6
SURVEY REPORT
INTRODUCTION
Management of knowledge is one of the domineering methods
that are being used by the companies in order to encounter their
pre-emptive and planned requirements. It is comprised of the
ingenuities, procedures, tactics and schemes that endure and
boost the modification, sharing, assessment, and storage and
information formulation. Therefore, the practices of knowledge
management play an important role in attaining company goals
and objectives in effective manner. It helps generating value for
the company (Alegre, Sengupta and Lapiedra, 2013).SURVEY
AIM
To find out the impact of knowledge management in Qatar
Airways on their strategic planningOBJECTIVE
Objective of the conducted survey is to scrutinise practices of
the knowledge management that affect the strategic planning
activities and also evaluate the issues and factors that are
associated with the knowledge management and put their both
positive and negative impact on the strategic planning of the
organisation. In order to analyse, the researcher emphasises on
the following research objective:
· To identify the relationship between Knowledge management

and strategic planning
· To evaluate the factors of KNOWLEDGE MANAGEMENT
that affects the practices of strategic planning.
· To examine how the practices of strategic planning affect the
corporate performance of Qatar airways.
· To determine the importance of strategic planning on Qatar
airways.SURVEY QUESTION
Intended for obtaining the above-illustrated objectives of this
project, the researcher will search pro solutions to the
substantial questions:
· Is there any association among knowledge management and
strategic planning?
· What are the major elements of knowledge management that
affect the strategic planning practices of Qatar Airways?
· How the practices of knowledge management and strategic
planning impact the performance of Qatar Airways?
· Are the practices of knowledge management important for
organisations?REASEARCH FACTORS
Knowledge management communicates important information
widely and quickly and it assists to address this difficulty
throughout modified portal as well as particular search engines.
If average procedures as well as measures have been distinct
they ought to constantly be followed. There are many factors
that involve knowledge management. They are either
independent or depend on other factors. All these factors are
categorized mainly into three categories which are further
classified into other factors. (Lindner and Wald, 2011). (IV)
(DV)
1. People
a. Knowledge Managers (IV)
b. Communities or Practice (IV)
c. Training and Communication (IV)
d. Measurement and Reward system (IV)
e. Knowledge sharing culture (DV)
f. Knowledge advisors (IV)
g. Employee satisfaction survey

2. Process
a. Knowledge capture and reuse (DV)
b. Communities of Practice (DV)
c. Best practice selection and replication (IV)
d. Project Team Collaboration (DV)
e. Metrics and Reporting (IV)
f. Management of change (IV)
3. Process
a. User Interface (DV)
b. User Collaboration Space (IV)
c. Search (IV)
d. Support (DV)
e. Achieving (DV)
f. Community Portals (DV)
(Source: NHS, 2016)
RESEARCH METHODOLOGY
Every study is majorly based on two main types which are;
qualitative study and the other one is quantitative study. The
quantitative study is created on the basis of numeric based
technique to collect and analyze gathered data. On the other
hand, the qualitative study is merely related to the no numeric
technique to collect and assess data (Taylor, Bogdan and
DeVault, 2015). The research under discussion is created on
the basis of quantitative data because the researcher of this
study has collected and analyzed data in a numeric way for
justifying the results of hypothesis. The most common research
strategies for numerical analysis are survey method, interview
and collection of case study to analyze specific scenario or
situation. This study is merely created on the basis of survey
strategy because the researcher has created a sample of
respondents in order to collect their views and onions with
respect to the subject of an issue. Sampling Technique
The sampling techniques have played an important role to
gather information from a smaller group of relevant people
related to the subject of an issue. An investigator of this
research has created a sample for this study by implementing

simple random sampling technique because, it is the suitable
one to create and collect data within allotted time.Instrument to
Collect Data
The tool or procedure to collect the primary and secondary data
is known as instruments utilized by researchers for gathering
information for their studies. There are various types of
instruments and techniques to collect primary and secondary
data. The researcher of this study has collected secondary data
through Google Scholar, Springer and books. Other than that,
the Likert scale questionnaire has been utilized to collect
primary data for this study (Gast, & Ledford, 2014). Pilot
Testing
The pilot testing has played an important role in this study
because it has helped the researcher in creating a valid
questionnaire to be floated among respondents and to obtain
authentic research outcomes. First of all, the researcher of this
study has created the questionnaire and distributed among 25
respondents in order to check out the ambiguity or uncertain
information available in the questionnaire. After distributing the
questionnaire, the researcher has tested the responses through
reliability test in order to check out the validity and consistency
of designed questionnaire. At first, the researcher did not
receive the results that match to the acceptable percentage of
reliability. Therefore, it was reformulated and then distributed
to analyze the created research instrument to collect primary
data.
DATA ANALYSISDemographic Analysis
The findings regarding the gender within demographics analysis
discovered that 175 out 250 respondents were males on the
other hand 75 respondents out of rest were females. According
to this exploration it is obvious that most of the employees at
proposed organization were males.
The last part of this subsection for analysis of demographics
part was regarding the working experience .The analysis for
working experience had revealed that most of the respondents
had experience of 2 or more years. Descriptive Analysis of Data

This section comprises of the descriptive analysis for the data
collected throughout the tenure of the existing study. This
section includes the description of data ahead of analysing
responses from the respondents regarding each question
presented within the questionnaire while conducting the survey
for the proposed research. The initial part of the description for
the data set is related to the subsection for questionnaire which
includes knowledge management for the business practices
carried out throughout the proposed organization. The details
regarding analysis and description of data set are discussed
below.
First question which was required to get answers from
respondents was concerned either the organization possess
effective knowledge management department. 117 respondents
out of 250 respondents strongly agreed to the statement asked
regarding the department of knowledge management, 50
respondents agreed to the statement 30 remained neutral as well
as the disagreement was highlighted from 53 respondents out of
250 respondents. According to Hislop (2013) knowledge
management and its related departments are essential
components for any organization.
On the other question, more than 50% of the respondents
strongly agreed or agreed to the statement as they believe that
knowledge management services help them increase their
overall performance and efficiency. Out of the remaining, 30%
remained neutral and rest disagreed or strongly disagreed to the
statement suggesting a higher ratio of neutral respondents
pertaining to this specific question. Therefore, it has been
highlighted in the literature of () that knowledge management
has been instrumental in enabling Qatar Airways to enhance its
capabilities and efficiencies in delivering effective services to
its customers.
The next statement in the analysis asked if the structure of their
organization facilitates the incorporation of knowledge
management which generated following responses:
Though most of the respondents strongly agreed or agreed to the

statement believing that their organizational structure facilitates
incorporation of knowledge management but a large portion of
the sample strongly disagreed or disagreed as well. Only 20
respondents remained neutral to the statement. It suggests that
the respondents maybe confused while responding to this
particular question due to the fact that everyone perceives it
differently due to technicality of organizational structure. The
next statement inquired whether the respondents believe that
technology, infrastructure and knowledge management is
important part of strategic planning within their particular bank;
the statement generated following responses:
About 170 respondents out of a total of 250 agreed or strongly
agreed to the statement so it implies their belief that
technology, infrastructure and knowledge management is
important part of strategic planning within their particular bank.
However, it must be noted that few respondents disagreed or
strongly disagreed to the statement as well suggesting that
belief of employees vary as per their own thinking and
perception. Another question pertaining to strategic planning
and effective knowledge management inquired whether the
strategic planning assists in increasing profitability and
increasing customers through effective knowledge management.
For this particular statement, the ratio of respondents which
agreed or strongly agreed to the statement is almost equal to
ratio of respondents which disagreed or strongly disagreed to
the statement. It suggests that the responses to this statement
were almost 50/50. This again illustrates a contradiction in the
thinking of respondents selected for this research. Next question
focuses on whether effective strategic planning through
knowledge management results in improving business
performance and plans to set a benchmark. The statement
triggered following responses:
Another question that was presented from the questionnaire was
regarding the employees whether they have access and right to
access knowledge from the knowledge management services of
the proposed organization. Out of 250 respondents 62

respondents strongly agreed to the asked statement from the
proposed questionnaire. 101 respondents agreed over the
statement, 35 responded neutrally rest of the 52 respondents
showed their disagreement towards this statement. This
statement of the proposed questionnaire could be supported
through research from the view of Wiig, (2012) who discussed
by stating that employees should have right to access the
knowledge from the knowledge management departments and
services of the organization to increase the credibility of the
firm.
More than 50% of the respondents agreed or strongly agreed
showing their agreement and belief that effective strategic
planning through knowledge management results in improving
business performance and plans to set a benchmark.
Approximately 40 respondents remained neutral and
approximately 50 remained stated that they do not disagree and
strongly disagree to the question.
Questions that were included in the questionnaire were
regarding the employee participation in the knowledge
management practices of the firm. The statement was regarding
whether employees participate actively in the knowledge
management practice of the proposed organization from which
56 respondents strongly agreed the statement, 73 agreed to the
statement, 23 responded neutrally and rest 98 remained
disagree. To support the statement Andreeva, and Kianto (2012)
discussed by stating that employees participation in knowledge
management practices of the firm is vital element for the firm to
increase its credibility and profitability.
Fourth question of the questionnaire was related to the concern
for knowledge management of business activities should be an
open apprehension reflected in the strategy planning and
procedures at all levels of the organization. For this statement,
96 respondents strongly agreed, 60 respondents agreed, 36
respondents remained neutral and rest of 58 remained disagreed.
This statement can be justified by the view of Holsapple, (2013)
who discussed by stating the notion that firm should consider

knowledge management as the important concern which should
be included within the policies, procedures as well as in the
strategic planning for all the levels of an organization
Fifth question of the questionnaire was regarding the
organizational climate as well as knowledge management of the
firm which considered as the essential components of strategic
planning for the organization. 45 respondents strongly agreed
towards the statement, 102 respondents agreed, 56 respondents
remained neutral and 47 respondents showed their disagreement.
According to the researches it was further explained that
organizational climate along with the knowledge management
procedures of an organization plays an important role for
validating the strategic planning.
Sixth question of the questionnaire was organizational structure
is the main element to effect the strategic planning of the
organization. 51 respondents strongly agreed towards the
statement, 67 agreed, 81 remained neutral, and rest of the 51
respondents showed their disagreement. Various authors stated
in their researches that organizational structure is considered as
the vital component which directly impacts the strategic
planning of an organization.
Seventh question of the study was that understanding the
strategic context of business problem is necessary to link the
knowledge management practices. 60 respondents strongly
agreed, 52 just agreed, 22 remained neutral and the rest 116
were disagreed towards the statement. According to various
researches conducted in the past it was explained that the to
understand the strategic framework and infrastructure of a
business problem it is mandatory to link the factors accordingly
with the knowledge management practices.
Eighth question of the questionnaire was strategic planning
assist in increasing the profitability and to increase the
customers through efficient knowledge management. 82
respondents out of 250 were strongly agreed for this statement,
33 were agreed only, 25 were neutral, and rest 110 was
disagreeing. According to research it was clear from the notion

of profitability as well as efficiency that strategic planning is
directly proportional to the profitability of the firm which is
necessary to increase the goodwill and customer’s loyalty
towards the organization. Knowledge management also plays an
important role in retaining customers.
Last question of the questionnaire was effective strategic
planning through knowledge management results in improving
business performance and plans and to set a benchmark. 106
respondents were strongly agreed, 44 were only agreed, 42 were
neutral, and 58 remained disagree. This statement is justified by
various researches that organizations which emerge as the
benchmark within the corporate market tends to follow effectual
strategic planning and portfolio which is often lead by the
efficient knowledge management. This eventually results in the
betterment of the business performances. CONCLUSION
With the assistance of the analysis that has been undertaken
above, it can be concluded that effective practices of knowledge
management have a significant impact on the level and
efficiency of strategic planning within Qatar Airways.
Furthermore, it has been illustrated that effective infrastructure
needs to be in place to ensure that relevant and authentic
knowledge is utilized effectively.
ReferenceAlegre, J., Sengupta, K., and Lapiedra, R. (2013).
Knowledge management and innovation performance in a
high-tech SMEs industry. International Small Business
Journal, 31(4), 454-470.
Grant, R. M. (2016). Contemporary strategy analysis: Text and

cases edition. John Wiley and Sons.
Holsapple, C. (Ed.). (2013). Handbook on knowledge
management 1: Knowledge matters (Vol. 1). Springer Science
and Business Media.
Phillips, L. A., &Sternquist, B. J. (2015). Hong Kong Retailers:
The Effects of Perceived Environmental Hostility on
Operational and Strategic Planning Processes. In Proceedings of
the 1993 World Marketing Congress (pp. 515-515). Springer
International Publishing.
Brockmann, E. N., &Lacho, K. J. (2015, January). STRATEGIC
PLANNING: A PRACTICAL PRIMER FOR NOT-FOR-PROFIT
ORGANIZATIONS. In Allied Academies International
Conference. Academy of Entrepreneurship. Proceedings (Vol.
21, No. 1, p. 4). Jordan Whitney Enterprises, Inc.
Bryson, J. M. (2011). Strategic planning for public and
nonprofit organizations: A guide to strengthening and sustaining
organizational achievement (Vol. 1). John Wiley & Sons.
Cassidy, A. (2016). A practical guide to information systems
strategic planning. CRC press.
Gordon, G. L. (2013). Strategic planning for local government.
ICMA Publishing.
Albrechts, L. (2013). Reframing strategic spatial planning by
using a coproduction perspective. Planning Theory, 12(1), 46-
63.
Smith, R. D. (2012). Strategic planning for public relations.
Routledge.
Freeman, R. E. (2010). Strategic management: A stakeholder
approach. Cambridge University Press.
Short, M., Baker, M., Carter, J., Jones, C., & Jay, S.
(2013). Strategic environmental assessment and land use
planning: an international evaluation. Routledge.
Cassidy, A. (2016). A practical guide to information systems
strategic planning. CRC press.
Ruggles, R. (2010). Knowledge management tools. Routledge.
Hill, C. W., Jones, G. R., & Schilling, M. A. (2014). Strategic
management: theory: an integrated approach. Cengage Learning.

Dalkir, K., &Liebowitz, J. (2011). Knowledge management in
theory and practice. MIT press.
Pawlowski, J. M., & Bick, M. (2015). The global knowledge
management framework: Towards a theory for knowledge
management in globally distributed settings. Leading Issues in
Knowledge Management, Volume Two, 2, 134.
Appendix:
Topic here
Section A: Please ( √) appropriate option in given space
Gender (a) Male (b) Female
Age group(a) Below 20 (b) 20-25 (c) 26-30
(d) Above 30
This is voluntary participation:
Section B: This is an attitude scale, which measures how you
feel about regarding items. Please (√ )one option. Kindly
respond to the following statements on a 5 points likert scale
where 1=strongly disagree,2=disagree,3=undecided,4=agree and
5=strongly agree.
Q.N
Question (Knowledge Management)
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
1
Our organization has effective knowledge management
department

2
Employees have the right to visit and access knowledge
management services
3
Knowledge management services are helpful in improving my
overall performance
4
I participate in the knowledge management practices
5
The structure of our organization facilitates incorporation of
knowledge management
6
Knowledge management for business activities as an
openapprehension of business reflected in strategy planning,
procedures, as well as practices at all levels of a firm

Q.N
Question (Strategic Planning)
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
1
I believe that Technology, Infrastructures as well as knowledge
management is important element of strategic planning within
our bank
2
Organisational climate and knowledge management are essential
elements of strategic planning within our organization
3
Organisational structure is main element to effect the strategic
planning

4
Understanding the strategic context of business problems is
necessary to link with knowledge management
5
Strategic planning assist in increasing profitability and to
increase customers through effective knowledge management.
6
Effective strategic planning through knowledge management
results in improving business performance and plans and to set
a benchmark,
Section C: This is an attitude scale, which measures how you
feel about regarding items. Please
(√) one option. Kindly respond to the following statements on a
5 points likert scale where 1=strongly disagree, 2=disagree,
3=undecided, 4=agree and 5=strongly agree.

Answer
Here,the age of 40 does not matter as we need to find the
reserve needed when the insured attains the age of 50.Assuming
that the insured attained the age of 50,the insurance can be
represented as a combination of two contracts with level
payments,whole life insurance with a benefit of $1000,and the
10-year term with the same benefit.
The total APV of the combination is:
1000 +1000 =333.33+197.81 =531.14
After time t=10, the insured pays only 10 years more. The APV
of the premium annuity starting at t=10 is the premium
multiplied by = .Now, =
Therefore,
Thus, for P=66, the APV for the premium quality is 66- 6.5936
=435.182
Thus,
Q6)
Answer
Consider the "standard" fully discrete whole life insurance
issued to (65). When writing the retrospective formula for this
insurance at end of tenth year, it is exactly the same as the
formula written for the insurance in the problem. Since the two
have the same 10V, we can use the prospective formula of the
standard insurance to get the answer.
=10V = A35 - P25 * (annuity-due for age 35) = 0.183
Hence 0.183 is correct answer.

Q7
Answer
Net Premium reserve at the end of 20 year = SV =P*
Also,
P = 15/5 =3
SV = 11.6667/3 =3.889
Assignment 2: Project
By Week 4, Day 6, submit this to the M4 Assignment 2
Dropbox.
Submit the first draft of your survey that would be included in
your research prospectus.
Be sure to format the draft as if the survey would be self-
administered (i.e., online or mail survey).
A good survey includes a brief introduction as well as a clear
request and appreciation for participation.
Be sure to provide clear directions for each section. For
example, if you are asking the respondent to rank order some
preferences for a product or things they find important when
choosing a hospital or physician, make it clear how to score
that. Likewise, if you are using a Likert scale to rate an item(s),
be sure they know what a low value means (vs. a high value).
Use the following checklist while preparing your questionnaire:
· Determine whether you will use open-ended or closed
questions.

· Phrase questions so the respondents can understand.
· Develop concrete questions.
· Identify the use of time periods that are related to the
importance of a question.
· Use conventional language, unbiased words. Avoid negative
phrasing.
· Clarify all potentially imprecise and ambiguous terms.
Pretest your questions with your instructor/peers and
incorporate feedback and suggestions.
Format: Submit your data file in Microsoft Word 2000 or
higher.
All written assignments and responses should follow APA rules
for attributing sources.
Assignment 2 Grading Criteria
Maximum Points
Draft survey submitted in acceptable self-administered format.
8
Introductory paragraph clear and complete.
8
Clear directions provided for each section of survey.
8
Survey questions are appropriately worded.
8
Survey questions are relevant to the needed data.
12
Scoring system is clear, appropriate, and the most effective kind
for the proposed project.
12
Wrote in a clear, concise, and organized manner; demonstrated
ethical scholarship in accurate representation and attribution of
sources, displayed accurate spelling, grammar, and punctuation.
Checked turnitin and grademark reports and corrected errors.
4
Total:
60