Mobile Coupons and Deal Sites
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Wester Evolution's final teaching presentation for #MKT3730
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Mobile Coupons and Deal Sites
- 1. Mobile Couponing & Deal Sites Amanda Ahler, Jonathan Crabtree, Liz Hyland, Alexandria Sposito
- 19. Questions??
Editor's Notes
- Within two decades 1 in every 9 Americans had received a free Coca-Cola
- Sunday morning coupon clipping Would often take of 2/3 of the newspaper Popular because they could be printed at unlimited quantities
- Mobile couponing redemption rates often exceed 50%, while paper coupons typically have a redemption rate of .2% to 2%
- Deal of the day discount: If a certain number of people sign up for the offer, then the deal becomes available to all Small businesses becoming swamped with too many customers
- Soon after the initial launch they expanded to Boston, New York City, and Toronto It's first deal was a half-price offer for pizzas from the restaurant on the first floor of its building in Chicago
- Founded by 4 friends in 2007