2. 2P a g e
YULU IS INDIA’S LARGEST
EV FIRST MICRO
MOBILITY PLATFORM
Yulu is India’s only and the largest eco-friendly multi-vehicle format
micro-mobility platform solving for traffic congestion and air-quality.
We provide shared mobility for short distance in an A->B model.
Yulu has integrated Metro Trains, Sub-urban Railways, City
Bus System and Car-pooling services to solve for the first
and the last mile.
SOLVING FOR FIRST & LAST MILE
Lack of or hassle in finding parking space, high traffic
congestion are big pain points for the urban commuters.
Yulu provides a reliable, affordable and efficient option to
cover short distances.
MOST EFFICIENT COMMUTE FOR SHORT DISTANCE
3. 3P a g e
BUILT USING HIGHLY
SCALABLE PLAYBOOK
We have built shared mobility first vehicles, policy framework for
micro-mobility, infrastructure for parking & EV charging and consumer
habit for micro-mobility over last one and half years by building a
thriving ecosystem
Built a durable & practical EV for short distance commute.
More than 85% of our fleet will be electric.
EV FIRST
Our electric scooter, Yulu Miracle is generating > 60%
contribution margin. Highest in the world of micro-mobility !
MOST PROFITABLE, BEATING GLOBAL PEERS
Holistic approach to build the category and run multi-format
vehicle that solve for urban commute in a sustainable way.
ECOSYSTEM & PLATFORM APPROACH
4. 4P a g e
$1 Bn INDIA &
$1 Bn GLOBAL
REVENUE BY 2023
We have the strongest foundation to become the
LARGEST player in India.
BECOME LARGEST MICRO-MOBILITY PLATFORM
Using scale of the domestic market and strategic partners,
we aspire to take Yulu to 10+ countries outside India.
GLOBAL FOOTPRINT
Strategic partnership with OEMs, Urban mobility platforms
and top Cities to make it happen.
DEEP PARTNERSHIPS
Y O U R H E A D L I N E
YOUR LOGO
India – 25 Mn Users doing 7 trips per month at $0.5 each trip
Global – 10 Mn Users doing 7 trips per month at $1.25 each trip
5. 5P a g e
Yulu has achieved a great Product
Market Fit. Now it is the time for hyper
scaling of the business.
No spoon feeding, just highly
empowered team. We have created an
environment for the best ideas to win.
We believe that age is not a criteria for
maturity and capability. We bet big on
our people and give them large
mandate.
Go for
BLITZSCALING
Almost FLAT
Hierarchy
Take BIGGER
Responsibility
6. 6P a g e
Traffic congestion and Air-
pollution are top issues for all
large cities. City authorities see
Yulu as their key partner in fixing
urban mobility. They also support
to handle theft & vandalism.
Yulu has recieved unprecedented
support from large corporates
and real estate developers. Not
only infrastructure, they have
helped us with customer
acquisition without additional
Marketing $$.
CORPORATES
Besides support for
infrastructure, they have been
supporting to enable the behavior
change as well as being an
advocate for a holistic vision for
sustainable mobility.
01
CREATION OF INFRASTRUCTURE FOR
PARKING & BATTERY CHARGING (3C APPROACH)
CITIES
02
CITIZENS
03
7. 7P a g e
BUILDING VERTICALLY
INTEGRATED MICRO-
MOBILITY PLATFORM
Own dedicated on-ground Operations team to
ensure a desired quality of service. Building brand
for long term.
CONSUMER
BRAND &
OPERATIONS
Miracle uses swappable Li-Ion batteries. In-house
designed Charging station which are located at
our partners location across the cluster.
PRIVATE CHARGING
INFRASTRUCTURE
We have designed our vehicles for the context of
shared micro-mobility and get them manufactured
with the help of deep partnerships.
VEHICLE DESIGN
& MANUFACTURING
8. 8P a g e
ML & AI play an integral
role. We extensively use
Demand-Supply Prediction
models, Route Optimization
and Battery Swapping
Operations to bring
efficiency in our operations.
ML/AI FOR EFFICIENCY
Every team member has
actionable insights with a
mobile friendly dashboard.
They see real time situation
of demand & supply, get
alerts for critical events like
theft & vandalism.
ACTIONABLE INSIGHTS
Not only we have live tracking of our assets (Move & Miracle), we have
real time visibility for our on-ground resources like Yulu Pilots,
Relocation vehicles, etc. We track the tasks performed by our team
and overlay with the customers ratings and yield of the network. This
helps in tracking the performance of the blue collar workers.
ON-GROUND OPS MANAGEMENT
TECHNOLOGY
DRIVEN OPS
9. 9P a g e
Co-Founder-InMobi, India’s first
profitable internet Unicorn. Built
Revenue Engine in 10 countires.
Raised $220 Mn (Softbank),
B Tech - IIT Kanpur
Founder – Center for SMART Cities
Successful Exits of VC funded
Startups Urban Infrastructure expert
B Tech - IIT Kanpur
Masters – Tokyo University
Logistics and Supply Chain
Leader, 14 years experience with
Maersk in Netherlands, Germany,
India and Switzerland
MBA – Symbiosis / MISE
Amit Gupta
Chief Executive Officer
RK Misra
President Ecosystem Partnerships
Hemant Gupta
Chief of Operations
Data & Platform Expert
Technology leader. 15 yrs strong
hands-on experience in the US B
Tech – IIT Kanpur
Masters – GIST, Korea
Naveen Dachuri
Chief Technology Officer
G R O W T H & P R O F I TA B I L I T Y O B S E S S E D F O U N D I N G T E A M
75+ Members team across Technology, Operations, Partnerships, R&D etc
Key Instituitional Investors – 3one4 Capital (India), Blume Ventures (India), Joe Hirao (Japan) ; Incubate Fund (Japan) ; WaveMaker (Singapore)
10. 10P a g e
AFTER LEARNING TO WALK & RUN, YULU IS NOW READY TO FLY
Strategic partnership with OEMs, Urban
Mobility Stakeholder & Cities.
DEEP STRATEGIC PARTNERSHIPS
ONLY company in India to be self-sufficient
to run shared EV business at scale.
VERTICALLY INTEGRATED
Network of well-defined 1000s of Yulu Zones
run by a dedicated on-ground Ops team.
SCALABLE MODULAR SETUP
Super passionate and dedicated founding
team determined to transform mobility.
Just like mobile internet, EV led mobility
is a large space, Yulu is going for a KILL.
Yulu’s Unit Economics is better than its
global peers like Lime and Bird.
STRONG FOUNDING TEAM BUILDING VERY LARGE BUSINESSPOSITIVE UNIT ECONOMICS