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Social Network Your Way
to Business Success
Use Social Media Networks to Solve the Two Biggest Problems Multi-
Level Marketers Face in Reaching and Educating Their Downline
This course was
designed specifically
for members of Team
Partners With Purpose.
Social Media
Marketing is:
A necessary part of business in today’s market - even for most corporate giants.
A real-time conversation with the people who are your target market - and your customers.
THE most effective and least expensive way to sell more products and recruit more people for your downline.
Easy to learn how to use, especially for people like YOU.
All about human connectioms.
Super fun!
*CLICK*
There’s a better way! With Social
Networking and Social Media Marketing,
You Can:
Laser-focus your reach toward those
who are actively seeking a home-
based business and not use the
scattergun approach to hitting up
everyone you know
Go national or international - no need
to be limited by geography.
Literally make your business a
reality. No joke.
Nobody likes to have a prospect hang up the phone
or scoff in their face when being approached with
a business opportunity.
Since the lifeblood of your business depends on a
strong, independent base of distributors for your
downline, you’re faced with the difficult task of
reaching fresh prospects, which isn’t always easy.
Then to make matters worse, even if you can manage
to recruit a new downline, you face the challenge
of keeping them motivated and growing – not to
mention succeeding. Assuming you’ve been in
network marketing long, you may have already run
into that wall of “How do I get and, more
importantly, keep a downline that’s active and
growing?”
No more
hangups,
slamming doors
and annoyed
friens.
The power of your
social network: when
you work it
correctly, you can
make them come to
YOU.
Let’s Use Lynn as an Example. She’s a social media
natural. Why?
She’s Real
Her posts are
really written by
her and they
include “REAL” info
about her “real”
life.
She’s Mixing It Up The Lifestyle Posts
Her posts include
stuff about being a
wife and mom, her
dog, her faith and
more.
Her fun posts make
the R&F lifestyle
look super
appealing, even to
people who don’t
NEED the money.
She Owns It
Her posts represent
her as a person and
prove she is a
human. Even
marketing posts are
at an unintrusive
human level.
Tips for Sharing Success
DO SHARE!
Write your own,
original message
when you share a
post
DON’T COPY/PASTE
Someone else’s status
or photo description.
Share it and add your
own two cents!
Do ‘Like’ It!
Like the posts of
your friends and
followers. This
is a quick and
easy way to let
them know you see
them.
Look for Stuff
You’d Click On
You are within
your target
audience.
Do Comment!
Even the shortest
comment can help
someone remember
you - don’t
hesitate to offer
quick bits of
advice and cheer
on your friends
via social media.
Commenting shows
the you’re a real
person.
(re)Invent Yourself in Social Media
Lifestyle Branding
Use What You’ve Got
Your personality is
Your Secret Weapon.
AND YOU get to deine
it in social media.
So who do you wanna
be?
Brand Your Self
Decide the image you
want to present to your
customers and brand
yourself and your
lifestyle - this can
become part of your
online image and
therefore personal
brand.
Evolve Fearlessly!
Be whoever you want
to be and don’t be
afraid to evolve and
grow. Just because
you used to be a
tomboy doesn’t mean
you can’t appreciate
good skincare.
My Evolution: An Example of Personality in
Business
My first
business card
When I thought I needed to
look a certain kind of
professional.
Basic, functional. Also:
BORING and not me.
My most recent
business card
Branded with my personal
style which flows through
my online social networks
and other platforms.
Super girly and totally
me. Also? Converts MUCH
better than the “non-me”
version - and I get more
clients I enjoy working
with.
Rules for Success
Consider combininig personal profile with
professional connections
Don’t post negative
drama of a personal
nature. Ever.
(Exception: in order to
get the attention of a
major corporation.)
Spend time where you get
results.
Choose 3 major networks,
automate or ignore the
rest.
Facebook
Instagram
Pinterest
Give tutorials, behind-the-scenes looks at
your lifestyle and more.
Video - YouTube,
Vimeo, etc.
Live Stream -
YouTube, Periscope,
Facebook.
Quick Videos -
InstaGram, Twitter.
YouTube
Instagram
Periscope
Pinterest: Products &
Lifestyle Pins, Boards and
Connections
LinkedIn: Finding new
business partners and
downline people.
Follow R&F
Guidelines When
Representing the
Brand
Facebook Groups, Pages and Personal
Profiles
Who’s Your
Target Market?
Create your ideal customer
“avatar”
1.Sex
2.Age
3.Income Level
4.Interests
5.Primary Problem You Can
Solve for Them
Where does she
hang out online?
Discover where your
primary target market
lives online and be there.
Facebook
Pinterest
Instagram
YouTube
Twitter
Automation
How to Save Time Where You
Can
Examples:
Twitter
Facebook scheduled posts
IFITT app
Pinterest Scheduled pins
Instagram - realtime
reminders to post
Outside the Box
Marketing
Get with bloggers. Send
samples/products, and have
them reviewed. Link back
to your sales page.
Have WAH bloggers evaluate
the R&F biz opp.
Join groups and forums and
get involved to find
laser-targeted prospects.
Work at home moms
SAHMs
Empty Nesters
Bloggers
Business Women
Beauty & Style
Do you see how big this can get? Remember your best distributors come from happy, loyal retail customers. As a matter of fact, using a
system of lenses and reports to build a relationship with your reader may be the most effective way to get a loyal downline.
Don’t underestimate the power of the Internet to build your network marketing business. Adding new social media will make an impact on
the number of prospects you’re able to reach and how you’re able to connect to them on a more personal level.
Angela Atkinson
AngelaAtkinson.me
QueenBeeing.com
BlissFireMedia.com
BooksAngieWrote.com
OnlineWritingPro.com
Q&A Time
Visit http://onlinewritingpro.com/PWP tomorrow
after 9 a.m. for your special downloads page.

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PWP Social Media Training

  • 1. Social Network Your Way to Business Success Use Social Media Networks to Solve the Two Biggest Problems Multi- Level Marketers Face in Reaching and Educating Their Downline
  • 2. This course was designed specifically for members of Team Partners With Purpose.
  • 3. Social Media Marketing is: A necessary part of business in today’s market - even for most corporate giants. A real-time conversation with the people who are your target market - and your customers. THE most effective and least expensive way to sell more products and recruit more people for your downline. Easy to learn how to use, especially for people like YOU. All about human connectioms. Super fun!
  • 4. *CLICK* There’s a better way! With Social Networking and Social Media Marketing, You Can: Laser-focus your reach toward those who are actively seeking a home- based business and not use the scattergun approach to hitting up everyone you know Go national or international - no need to be limited by geography. Literally make your business a reality. No joke. Nobody likes to have a prospect hang up the phone or scoff in their face when being approached with a business opportunity. Since the lifeblood of your business depends on a strong, independent base of distributors for your downline, you’re faced with the difficult task of reaching fresh prospects, which isn’t always easy. Then to make matters worse, even if you can manage to recruit a new downline, you face the challenge of keeping them motivated and growing – not to mention succeeding. Assuming you’ve been in network marketing long, you may have already run into that wall of “How do I get and, more importantly, keep a downline that’s active and growing?”
  • 5. No more hangups, slamming doors and annoyed friens. The power of your social network: when you work it correctly, you can make them come to YOU.
  • 6. Let’s Use Lynn as an Example. She’s a social media natural. Why? She’s Real Her posts are really written by her and they include “REAL” info about her “real” life. She’s Mixing It Up The Lifestyle Posts Her posts include stuff about being a wife and mom, her dog, her faith and more. Her fun posts make the R&F lifestyle look super appealing, even to people who don’t NEED the money. She Owns It Her posts represent her as a person and prove she is a human. Even marketing posts are at an unintrusive human level.
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  • 11. Tips for Sharing Success DO SHARE! Write your own, original message when you share a post DON’T COPY/PASTE Someone else’s status or photo description. Share it and add your own two cents! Do ‘Like’ It! Like the posts of your friends and followers. This is a quick and easy way to let them know you see them. Look for Stuff You’d Click On You are within your target audience. Do Comment! Even the shortest comment can help someone remember you - don’t hesitate to offer quick bits of advice and cheer on your friends via social media. Commenting shows the you’re a real person.
  • 12. (re)Invent Yourself in Social Media
  • 13. Lifestyle Branding Use What You’ve Got Your personality is Your Secret Weapon. AND YOU get to deine it in social media. So who do you wanna be? Brand Your Self Decide the image you want to present to your customers and brand yourself and your lifestyle - this can become part of your online image and therefore personal brand. Evolve Fearlessly! Be whoever you want to be and don’t be afraid to evolve and grow. Just because you used to be a tomboy doesn’t mean you can’t appreciate good skincare.
  • 14. My Evolution: An Example of Personality in Business
  • 15. My first business card When I thought I needed to look a certain kind of professional. Basic, functional. Also: BORING and not me.
  • 16. My most recent business card Branded with my personal style which flows through my online social networks and other platforms. Super girly and totally me. Also? Converts MUCH better than the “non-me” version - and I get more clients I enjoy working with.
  • 18. Consider combininig personal profile with professional connections Don’t post negative drama of a personal nature. Ever. (Exception: in order to get the attention of a major corporation.) Spend time where you get results. Choose 3 major networks, automate or ignore the rest. Facebook Instagram Pinterest
  • 19. Give tutorials, behind-the-scenes looks at your lifestyle and more. Video - YouTube, Vimeo, etc. Live Stream - YouTube, Periscope, Facebook. Quick Videos - InstaGram, Twitter. YouTube Instagram Periscope
  • 20. Pinterest: Products & Lifestyle Pins, Boards and Connections LinkedIn: Finding new business partners and downline people.
  • 22. Facebook Groups, Pages and Personal Profiles
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  • 25. Who’s Your Target Market? Create your ideal customer “avatar” 1.Sex 2.Age 3.Income Level 4.Interests 5.Primary Problem You Can Solve for Them
  • 26. Where does she hang out online? Discover where your primary target market lives online and be there. Facebook Pinterest Instagram YouTube Twitter
  • 27. Automation How to Save Time Where You Can Examples: Twitter Facebook scheduled posts IFITT app Pinterest Scheduled pins Instagram - realtime reminders to post
  • 28. Outside the Box Marketing Get with bloggers. Send samples/products, and have them reviewed. Link back to your sales page. Have WAH bloggers evaluate the R&F biz opp. Join groups and forums and get involved to find laser-targeted prospects.
  • 29. Work at home moms SAHMs Empty Nesters Bloggers Business Women Beauty & Style
  • 30. Do you see how big this can get? Remember your best distributors come from happy, loyal retail customers. As a matter of fact, using a system of lenses and reports to build a relationship with your reader may be the most effective way to get a loyal downline. Don’t underestimate the power of the Internet to build your network marketing business. Adding new social media will make an impact on the number of prospects you’re able to reach and how you’re able to connect to them on a more personal level.
  • 33. Visit http://onlinewritingpro.com/PWP tomorrow after 9 a.m. for your special downloads page.

Editor's Notes

  1. My name is angela atkinson (click) and I’m a certified life coach. I’m also the author of several books and the creator of QueenBeeing.com. Get my books at BooksAngieWrote.com and get personalized narcissism support coacing at NarcissismSupportCoach.com