1. A.HILL MARKETING CO. , RALPH LAUREN GET INSPIRED CHALLENGE Online Strategy Proposal for the Get Inspired Challenge
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7. RALPH LAUREN - Marketing Strategy Promote Challenge on the RUGBY Facebook fan page for participants by posting contest details and posting daily updates in the FB status for fans to view . Participants can access daily statuses of the contest details, prizes, and giveaways and have a chance to interact with RL staff on the RUGBY twitter page . On the RUGBY YouTube channel , RL will feature commercials promoting the Get Inspired Challenge. Participants can comment on videos and generate buzz by subscribing to channel.