2. What is the purpose of this presentation
The main purpose of this presentation is to focus the trends and
tactics that we adapt to provide reliable results
We are transparent to people and we bring optimum transparency to
our work and it reflects on the scheduled reports.
Is the client always right..??? Yes they are but we measure and
provide scalability and transparent services that are required for a
particular project.
“Brand” is the word, we always try to gain brand reputation for a
client. We want the business name converted to a Keyword.
3. Who are we and what do we do
Website designing and how important it is?
Damn you are beautiful…!!!
• Having a website is like having a digital employee working for you 24/7.
• Website is a symbol of representation of who are we actually,
• It’s a brand representation that help us stand out of the crowd
Are you curvy Enough ...???
A website needs to bold enough to compete, our competitors are smart too,
How ever beautiful we make it the main factor is “Compatibility”
What do we do…??
We are expert in compatibility, the smart worker is who is ready to battle it out,
We design the website and manage compatibility in each browsers too,
We specialize in making it Browsers, tablets, I pads and mobiles too…
So you save your precious time and money and you do not need to make
a new mobile, tablet and I pad friendly site
5. Why us ???
DIGITAL Marketing Specialist Internet marketing Junkie Social
Media Advisor Web Strategist Let's Connect!!
•We specialize in providing a result called “Reliable Result”.
•We are transparent, natural and ethical .
•We provide scalable and stable results for a long period of time.
•We do not FAKE or promise that we could not, but we promise to make the
company a ”BRAND”
•Most imp: We do not COPY, we are unique thinkers, we manage to think
innovative designs an concepts that will prove on the results…
6. Why and how we are different
We love the word experimenting, we serve the web and make it a better place… How ?
Website Testing
(The main enchanting thing in the internet is Design and accessibility, I know what
how and when a user clicks on a particular pattern below are the points that needs to be
undertaken)
•URL navigation
•Banner implementation
•User response management
•Google friendly and unique
Responsive theme
Testing of all the pages
Making the site error free
Making it hack proof
Making it as light as possible
Google page speed test & w3c validation
MacAfee for site health care and trust factor
7. What and how we “Promote”
Search Engine Marketing (SEM): the entire set of techniques and strategies used to direct more
visitors from search engines to marketing web sites, including all of the tactics and strategies
defined below.
Paid Placement: Text ads targeted to keyword search results on search engines, through
programs such as Google AdWords and Yahoo Search "Precision Match," also sometimes
referred to as "Paid Placement," "Pay-per-Click" (PPC) advertising and Cost-per-Click (CPC)
advertising.
Organic Search Engine Optimization: The practice of using a range of techniques, including
augmenting HTML code, web page copy editing, site navigation, linking campaigns and more, in
order to improve how well a site or page gets listed in search engines for particular search topics.
Search Engine Marketing (SEM) Service Provider: Agencies or individuals who assist
companies with the various search engine marketing practices described above.
Web Analytics: Using a reporting platform for measuring and analyzing the results of any/all of
your online marketing campaigns, including search engine marketing.
8. Search Engine Marketing (Pay
per click)PPC ads targeted to keyword search results
on search engines, through programs such as
Google AdWords and Yahoo Search referred
to as "Paid Placement, ”Pay-per-Click" (PPC)
advertising and Cost-per-Click (CPC)
advertising.
Keyword selection
Designing the landing page
Managing the budget
Selecting the landing page
Making the camping ROI rich
9. Search engine optimization
On page and off page
Designing the Meta tags
Keyword selection
Content density management
Categorizing the site
Managing the landing page for the site
Carrying all the OFF page activities for
getting links
Directory submission
Article submission
Link baiting
Blog commenting etc.
10. Lets be social SMO
Being “Social” is the word, these social networks are ruling a certain age
group and people are addicted to these networks, we can make them our
brand addict via ads
and brand
Designing the offers
Blasting to the right age group
Managing the Facebook page
Managing the promotions
Managing offers and creating a camping
Managing social presence
Managing branding
Getting optimum ROI out of designed offer
Manage response of all the polls created
11. I believe
Relevancy
=
Helping, Conversing, Uniqueness, Awareness
Enchant people
There should always a enchanting concept to get involved
and give a signup,
K.I.S.S (Keep it simple & stupid)
We keep it very simple and very trendy, this
really helps targeting people of almost every age
12. Hit it…….PERFECT
Targeting the correct audience at correct time is important
We basically have two of them
Those who knows about our service
Those who know and have reached the site for checking
price, facilities and various other concepts.
We should try and fluctuate the ads by setting up goals & check
the bounce rates at that particular point of time
Making use of the optimum resources,
We should have our blog,
Are we using or interacting it, interacting is IMP
If it’s a video it should be a Youtube video,
A video conveys most messages immediately.
13. Lets do it… my way
Promotions,
Why are we Interesting
Interesting facts about places, cars, bookings, destinations etc
Interesting celebrities & people who take our service
Fast and reliable booking can be a promotional pitch
Famous places in the world
Famous historical places and their importance
Famous stories about cars, cruise, places and how to get there
Basically every thought a mind can have is covered under
the promotions campaign & we really do it passionately…
