This document provides an overview of the Friends Asking Friends fundraising platform. It highlights that users of the platform raise 6 times more than non-users. The platform helps empower participants to become successful online fundraisers by providing built-in tools for event management, email solicitation, social media outreach, and mobile fundraising. A live demonstration then shows the key parts of the platform, including the event website, personal fundraising pages, and integrated email and social media tools.

1. Friends Asking Friends® Drive Better Event Fundraising Performance with Friends Asking Friends Essentials! Margaret French Solutions Consultant June 30, 2011

3. Live Demonstration

4. Recap

5. Questions & AnswersAgenda

7. Raise 6 times MORE than non-users

8. Friends Asking Friends Helps you… Empower… participants to become successful online fundraisers. REACH… a broader network of people with built in email, social media and mobile tools. Manage… events more effectively with built In event Management tools.

9. Part 1: Event Fundraising Website

10. Part 2: Personal Fundraising Headquarters

11. Part 3: Personal Fundraising Page

13. FAF emails have a 55% + click through rate

14. 1 in 4 (25%) FAF emails result in a donation

15. Average participant sends 28 Emails

17. Average Facebook user has 130 friends

19. Blackbaud Friends Asking Friends Manageparticipants more effectively with Built In Event Management Tools.

22. Enhanced User Experience

23. Optimized Personal/Team Fundraising Pages