HER Keynote - Antoine Dupont
•
0 recomendaciones•105 vistas
Slides from my presentation on October 12, 2020
Recomendados
Recomendados
Más contenido relacionado
La actualidad más candente
La actualidad más candente (20)
Similar a HER Keynote - Antoine Dupont
Similar a HER Keynote - Antoine Dupont (20)
Más de Antoine Dupont
Más de Antoine Dupont (20)
Último
Último (20)
HER Keynote - Antoine Dupont
- 1. HOW TO CREATE AN AMAZING CUSTOMER EXPERIENCE THAT DRIVES RESULTS
- 2. @adupont65
- 11. UNCERTAINTY
- 12. W T F
- 14. the office
- 15. TIGERKING
- 16. NOW WHAT?
- 24. THE EXIT FROM THE CORNER IS MORE IMPORTANT THAN THE ENTRY
- 28. DON’T KNOW WHERE TO LOOK
- 30. DON’T KNOW WHO TO TRUST
- 32. WE NEED TO ELEVATE THE CONVERSATION
- 34. EVERYBODY HAS A SPECIAL OFFER
- 35. EVERYBODY HAS A: THERE’S NEVER BEEN A BETTER TIME!!
- 36. CONSUMERS ARE EXHAUSTED FROM GETTING Pitch Slapped!
- 40. consumers you
- 41. CONSUMERS ARE EXHAUSTED FROM GETTING Pitch Slapped!
- 43. 1898 - St Elmo Lewis
- 51. WE NEED TO RETHINK OUR APPROACH
- 58. WHICH WORLD ARE WE SET UP IN?
- 60. CUSTOMER JOURNEY
- 66. Decision is Made Without YOU Gartner 57%
- 69. 5 Subjects That Every Buyer Wants To Know: Cost Problems Comparaisons (vs.) Reviews Best
- 70. THESE ARE THE SUBJECTS THAT MOVE ALL BUYING DECISIONS.
- 72. how much Dodge minivan
- 74. Dodge Minivan vs. Toyota Minivan
- 76. Dodge dealer near me
- 77. IS THE PRODUCT!
- 78. 5 Ways To Answer Their Questions: Videos Social Media Blogs Website White Paper Download
- 89. SOUND
- 95. Imagine I have an idea for a retail store and I’m looking for investors?
- 96. No Advertisements No Aisle Signage Won’t Bag Groceries Pay To Shop
- 97. $25,000
- 101. No Advertisements No Signage Won’t Bag Groceries Pay To Shop
- 102. why?
- 103. Good Company Pay Employees Well Environmentally Friendly
- 104. Good Experience Fun To Shop There $1.50 Hot Dog & Soda
- 105. Not Connected by Advertisement No Sales Funnel No Telemarketer
- 106. EMOTIONAL CONNECTION
- 107. “A company is no longer what we tell the customer it is. It’s what they tell each other it is.”
- 110. “The best way to grow your business is to have your customer do it for you with word of mouth”
- 111. “Word of Mouth is the single most persuasive factor that people use to make decisions”
- 112. 83%More Likely To Buy Talk Triggers
- 113. NO STRATEGY
- 115. WE EXPECT GOOD
- 116. WE TALK ABOUT AWFUL OR AWESOME “We ignore average or good”
- 120. REMARKABLE (Worthy of Remark - Not Complicated) REPEATABLE (Everyday, Everybody) REASONABLE (Win a Cruise vs. Get a Cookie) RELEVANT (Make Sense)
- 123. 3/10
- 124. 9/10
- 125. 2/10
- 126. 10/10
- 127. 3/10
- 128. 10/10
- 129. 6.5 Average
- 130. 9 Outcome
- 132. END WITH FIREWORKS
- 133. SMALL The Huge Power of
- 136. Wow! Tactile Sensory
- 137. SMALL The Huge Power of
- 138. 2020 By 2020, the customer experience will overtake price & product as the key brand differentiator(Source: Walker Study)
- 139. 73%of buyers point to customer experience as an important factor in purchasing decisions(Source: Temkin Group)
- 140. 83%more likely to buy when someone recommends based on their experience of the business (Source: Walker Study)
- 141. NO STRATEGY
- 142. Truth: Improving the Customer Experience is the best way to stand-out
- 143. Change: Choose Tactics That Make Each Touchpoint Inspiring
- 145. Contract, Receipts, Form Submissions, Form Confirmation, Answering the Phone, Email Signatures, Letters, Cancellation, Returns, Open House, Inspections, Register, Download, Live Chat, Subscribing, Unsubscribe, Website, Business Cards, Gifts, Charity, Donations, Signage…
- 147. Contracts
- 148. Contract Blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah $2,575.00
- 149. Contract Blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah $2,575.00 Contract Thing 1 with Benefit 1 Thing 2 with Benefit 2 Thing 3 with Benefit 3 Thing 4 with Benefit 4 Thing 5 with Benefit 5 $2575 and that includes a number of special things
- 150. Contract Blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah blah $2,575.00 Contract Thing 1 + Benefit 1 Thing 2 + Benefit 2 Thing 3 + Benefit 3 Thing 4 + Benefit 4 Thing 5 + Benefit 5 $2575 and that includes a number of special things: +37%
- 152. Personalized
- 155. Response
- 156. 90%of consumers rate an “immediate” response as important or very important when they have a customer service question. Source: WOW Local Marketing
- 157. Source: Consultancy
- 158. Empathy The glue to stand-out
- 167. +347,000 Likes +31,000 Comments +243,000 Shares
- 168. Empathy The glue to stand-out
- 169. What If Each Touchpoint in Your Company Created A Wow Moment ?
- 170. What If We Shifted Our Focus From Tactics to Touchpoints ?
- 171. What Would That Do To Your Bottom Line ?