Angela Widener

1. Osprey Agency
Ramon Abreu
Rachel Billy
Lauren Dotterer
Chris Keller
Angela Widener

2. Stop Cyberbullying!
• http://www.youtube.com/watch?v=pmD8OKl
8vVM

3. What is “cyber bullying?”
• one minor harasses another minor using
interactive, digital or internet technologies
• petty insults to offline contact from a hate
group instigated by the cyber bully
• illegal under state harassment laws, but is
normally not prosecuted as such
• Most cyber bullying is very different from
typical school yard bullying
• It’s different every time, but you “know it
when you see it.”

4. E-mail
Cell phones
Pager text messages
Instant messaging
Defamatory personal web sites
Defamatory online personal polling web sites
Chat rooms

5. BULLYING CYBERBULLYING
• DIRECT • ANONYMOUS
• Occurs on • Occurs off
school property school property
• Poor relationships • Good relationships with teachers
with teachers
• Fear loss of technology privileges
• Fear retribution
Physical: Hitting, Punching & Shoving
Verbal: Teasing, Name calling & Gossip • Further under the radar than bullying
Nonverbal: Use of gestures & Exclusion
www.stopbullyingnow.hrsa.gov • Emotional reactions cannot be
determined
McKenna & Bargh, 2004; Ybarra & Mitchell, 2004

6. “Inadvertent” “Power-Hungry”
 Role-play  Want reaction
 Responding  Controlling with fear
 May not realize it’s cyber bullying “Revenge of the Nerds”
“Vengeful Angel”
(“Subset of Power-Hungry”)
 Righting wrongs
 Protecting themselves
 Often Victims of school-yard
bullies
“Mean Girls”
 Throw ‘cyber-weight’ around
 Bored; Entertainment
 Ego based; promote own social  Not school-yard bullies like
status Power-Hungry & Mean Girls
 Often do in a group
 Intimidate on and off line (Report by Parry Aftab, Esq., the founder
Wiredsafety.org)
 Need others to bully; if
isolated, stop

7. • “Flaming’: Online fights using • “Impersonation”: Pretending to
electronic messages with angry be someone else and sending or
and vulgar language posting material online that
makes that person look bad, gets
• “Harassment”: Repeatedly that person in trouble or danger,
sending offensive, rude, and or damages that person’s
insulting messages reputation or friendships
• “Cyber stalking”: Repeatedly • “Outing and Trickery”: Sharing
sending messages that include someone’s secret or
threats of harm or are highly embarrassing information online.
intimidating. Engaging in other Tricking someone into revealing
on-line activities that make a secrets or embarrassing
person afraid for his or her own information which is then shared
safety online
• “Denigration”: ‘Dissing’ someone • “Exclusion”: Intentionally
online. Sending or posting cruel excluding someone from an on-
gossip or rumors about a person line group, like a ‘buddy list’
to damage his or her reputation {Nancy Willard, M.S., J.D., Director of the Center
or friendships for Safe and Responsible Internet Use}

8. Cyber bullying statistics
• Over half of adolescents and teens have been bullied
online, and about the same number have engaged in
cyber bullying.
• More than 1 in 3 young people
have experienced cyber threats online.
• Over 25 percent of adolescents and teens have been
bullied repeatedly through their cell phones or the
Internet.
• Well over half of young people do not tell their
parents when cyber bullying occurs.
Data from i-Safe foundation

9. • Influencers:
– Parents - Parents need to be informed of the dangers of
cyber bullying. They must be supportive of children and be
a trusted place for children to go when things go wrong
online and offline.
– Teachers - Teachers can work with parents to stop and
remedy cyber bullying situations. They can also educate
the students on cyber ethics and the law.
– Blogs - Blogs can inform people about the dangers of cyber
bullying and how to prevent it.

10. • Partners:
– Non-profit organizations & Awareness Groups -
many non-profit organizations and awareness
groups have been established with the aim of
educating and providing resources for the public.
– Pure Sight - an internet filtering software package
that protects against cyber bullies and online
predators.

11. • Victims: Elementary and middle school aged
teens
– The term "cyber bullying," does not include
adults. Once adults become involved, it is
plain and simple cyber-harassment or cyber
stalking. Adult cyber-harassment or cyber
stalking is NEVER called cyber bullying.

12. Goal 1: Inform the Jacksonville area by streamlining
resources at the local level.
Objectives
• Give information for free Pure Sight Bullying anti-
bullying software
• Make public service announcements to bring
awareness to cyber-bullying.
• Pitch to local radio stations at every major city to host a
celebrity spokesperson that was harmed from bullying.
• Give away 50,000 promotional items to bring
awareness to the issue and website

13. Goal 2: Educate parents, students and faculty of the new
issues facing them.
Objectives
• Educate at least 100,000 people about the issue of
cyber-bullying in 2013
• Have programming in 50% of Jacksonville schools by
2013 including: workshops, support groups and parent
resource material.
• Host Stop, block and tell! assemblies at 200 schools.
• Educate counselors at every school of the new issues
facing students

14. Goal 3: Inform teachers of symptoms and
provide network for help
Objectives
• Reduce Cyber-bullying 20% by Nov. 14, 2013
• Provide website information and direct
hotlines for kids and faculty at all schools

15. Host in school Stop, block and tell! Assemblies at
200 middle and elementary schools
• Google yourself
• practice the Internet Golden Rule
• keep personal information private

16. Create awareness
• Create a Public Service Announcement
featuring former bullied celebrities
• Run the PSA on local news stations and on
cable channels during children’s programming

17. Pure Sight
• Partner with Pure Sight to set up educational
booths at elementary and middle schools
during parent teacher conferences and open
house nights
• Pure Sight software available for parents to
download at home

18. • Stop, Block and Tell ! Assemblies
– Test the knowledge growth by surveying all students
and teachers before and after the assembly
• Pure sight
– Track software downloads by zip code, to see the
effectiveness of our booths in different Jacksonville
School Districts.
• Celebrity Public Service Announcement
– Measure public exposure by tracking hits on Youtube
and number of viewers when it airs on TV