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EXP-HOST - Great events and hospitality. Milan Expo 2015 and Turin Italia 150:  new concepts and formats for new populations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The events The  Milan Expo 2015  event will produce a very strong  impact on public policies and on real estate sector strategies. Torino 2011  will host the celebrations (together with Milano, Firenze, Roma) for the 150 th  anniversary of the Unity of Italy. Both events will be characterized  by  important urban transformation  and by  exceptional incoming of visitors .
Events in the  north-west   macroregion  The  main events  of Expo 2015, together with the celebrations for the 150 th  anniversary of italian unification, can be considered as  catalyst for the implementation of projects able to enhance the performance of the  two metropolitan areas  of Milano and Torino and their international role in the scenary of a  polycentric macroregion .
Torino and Milano
Several questions can be risen: -  how can we  understand the  demand for  hospitality , which is very different in its segments according to the different kind of people who will look for structures for hospitality in Milan and  in a  broad area, especially in the Milan-Turin macro region ? - how can we  separate the “event related” demand from the “standard” demand   for  hospitality ? - can  new technologies, based on mobile telephones integrated with gps  give effective support to  define demand  and to  give better services  to city “users”  in case of events?
Gis analysis for possible locations
Several questions can be risen: - how can we experiment  innovative formats of structures for hospitality , which allow to better match the demand of non-traditional city users? - how can we  relate hospitality  and the topic of better, more inclusive hospitality  with the general theme of Milan Expo “Feeding the planet, energy for life” ? - which  new, non traditional actors  can be included in an innovative pattern of profit and non-profit entrepreneurship?
Comparison of projects of expo events
Objectives ,[object Object],[object Object],[object Object],[object Object]
New formats for hospitality
ASP project agenda ,[object Object],[object Object],[object Object],[object Object]
New formats for hospitality
Expected team composition  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Asp Exp Host

  • 1.
  • 2. The events The Milan Expo 2015 event will produce a very strong impact on public policies and on real estate sector strategies. Torino 2011 will host the celebrations (together with Milano, Firenze, Roma) for the 150 th anniversary of the Unity of Italy. Both events will be characterized by important urban transformation and by exceptional incoming of visitors .
  • 3. Events in the north-west macroregion The main events of Expo 2015, together with the celebrations for the 150 th anniversary of italian unification, can be considered as catalyst for the implementation of projects able to enhance the performance of the two metropolitan areas of Milano and Torino and their international role in the scenary of a polycentric macroregion .
  • 5. Several questions can be risen: - how can we understand the demand for hospitality , which is very different in its segments according to the different kind of people who will look for structures for hospitality in Milan and in a broad area, especially in the Milan-Turin macro region ? - how can we separate the “event related” demand from the “standard” demand for hospitality ? - can new technologies, based on mobile telephones integrated with gps give effective support to define demand and to give better services to city “users” in case of events?
  • 6. Gis analysis for possible locations
  • 7. Several questions can be risen: - how can we experiment innovative formats of structures for hospitality , which allow to better match the demand of non-traditional city users? - how can we relate hospitality and the topic of better, more inclusive hospitality with the general theme of Milan Expo “Feeding the planet, energy for life” ? - which new, non traditional actors can be included in an innovative pattern of profit and non-profit entrepreneurship?
  • 8. Comparison of projects of expo events
  • 9.
  • 10. New formats for hospitality
  • 11.
  • 12. New formats for hospitality
  • 13.