Bellset Entertainment ! is a 10 Year old Delhi based company which has done events like Road Shows,Mall activities,Promotion and Product Launches.
The client list include General Motors,Fore Motors,Lamborghini,Scoda,Airtel,Samsung,Yes Bank and many more..
3. Nokia – License To Sell
Objective
To plan strong marketing strategies of new
Nokia handsets in different segments.
Along with sales training of Nokia Sales
team
Challenge
Execute the entire event in 24 hours
Result
Highly appreciated by the top management
of Nokia
Imagination
4. Samsung Olympic Torch Relay,
2008
Objective
To showcase the association of Samsung
with the games as the principle sponsor all
through the rally
Challenge
Design & device a float adhering to
International guidelines, so that the float
looks exactly similar to its counter parts.
Multiple stakeholders, Multiple Activities,
Security Threat and Short Notice
Result
Right build-ups at the Right place at the
Right time…
Imagination
5. First-ever Mobile Smoking Lounge created
for smoking lovers on the move anywhere,
anytime without violating the govt. policy
on smoking in public.
Imagination
6. Spread awareness about Dabur products
especially Honey along with yoga and fun
filled activities for the entire RWA.
Imagination
9. Volvo S60 Press Launch Mumbai
Objective:
Press launch of the new Volvo S60 in Mumbai at ITC Maratha Hotel.
10. ING Renault F1 Roadshow
Client: Renault F1
Objective
Introduce F1 cars for the first time on
Indian roads
Challenge
Precise conceptualization, planning &
execution of a show adhering to F1
standards on RAJPATH
Result
An audience of 1,20,000 people was
enthralled
Imagination
11. Lamborghini Driving Experience -
Chennai
Objective:
Create an informed „touch & feel‟
experience for potential Lamborghini
buyers
Challenge:
Hosting a set of guests each day over
6 days. Program included: Cocktails &
Dinner featuring showcase of
Lamborghini Apparel and track day
from 9am till 4pm. Executing a luxury
experience given torrential rain
especially at Sri Perumbudur Race
Track
Result:
A positive response from guests and a
memorable all-in-all luxury
experience
Imagination
12. Volvo XC 60 Launch at Lavasa
Objective:
Press Launch of the all new Volvo SC60
through an awe-inducing Holographic
projection. Also displayed SC60‟s various
consumer drive & safety features at Lavasa.
Imagination
13. Jaguar & Land Rover Launch (New Delhi)
Objective:
Press conference followed by the
showroom launch & in the evening
both Jaguar & Land Rover car model
launches at the British High
Commissioners Residence Imagination
14. Jaguar & Land Rover Launch At British High Commissioner‟s Residence (New Delhi)
Imagination
15. General Motors – Auto Expo‟10
Objective:
Unveiling new car models, brand
positioning „Showcasing the new
Chevrolet‟ & creating a unique
entertaining pavilion
Challenge:
Logistical planning, entire stall setup,
coordinating hostesses, models,
artists timely performances & full days
entertainment schedule, back stage,
security, housekeeping etc
Result:
Got appreciated for Best Pavilion &
Best Entertainment
Imagination
16. Shell Ferrari Showcase, 2008
Objective
Showcasing the prowess of Helix Engine
Oil and its association with Ferrari
Challenge
Excite the media about Ferrari running
exclusively on Shell Engine oils &
ensuring the audience is appraised about
Shell‟s „Clean Inside Technology‟
Result
Looking at the entire activity; even the
Ferrari International Team said, “Helix has
hijacked the entire show…despite the
Ferraris being there…”
Imagination
18. Cruze Launch „Goa‟
Objective:
Showcase the new arrival of Chevrolet
Car to the Dealers
Challenge:
Back to back 4 events in 2 days
Result:
Successful launch and test drive
session
Imagination
20. General Motors Talegaon Plant Launch
Objective:
Inaugural ceremony of GM Talegaon „Power
Train Launch‟. GM‟s first power train plant
in the world that enables both petrol and
diesel engines to be manufactured
simultaneously, followed by press
conference. Imagination
21. General Motors Smartech Engine Launch
Objective:
All new GM‟s Smartech Engine press
launch.
Imagination
22. General Motors BOD Meet at Pune
Objective:
General Motors Board of Directors Meet at
Talegaon Manufacturing Plant.
Imagination
28. GM Senior Leadership Meet Goa
Objective:
GM Senior Leadership Team Meet, an
offsite of MDs & Staff Heads. Intense
meeting on future developments of GM
India.
Imagination
29. General Motors Annual Meet Agra
Objective:
Offsite for GM sales and marketing team.
Imagination
32. Small & Medium Entrepreneurs Awards
(SME)
Objective:
Small & Medium Entrepreneurs Award.
Imagination
33. Opulence Launch
Objective:
The launch of Opulence – a diamond
jewelry company at DLF Emporio Mall,
along with a showcase of their new
collection
Challenge:
Conceptualizing a show in order to reach
out to Delhi‟s crème de la crème; a show
with 10 of Delhi‟s leading ladies walking
the Ramp, whilst in keeping the Mall‟s
space constraints in mind
Result:
A glamorous affair with 250 of the most
influential audience in Delhi captivated
for the evening
Imagination
34. Chevrolet First „GM Service Camp‟
Objective:
To show Chevrolet customers that
Chevy Cares.
Challenge:
Calling around 6000 customers in
every city. Erecting 32000 sq.ft AC
and Non AC hanger (water proof) in
heavy rains. Coordinating with 400
Technical and Non-technical Staff.
Arrangement of F&B for Staff and the
Customers.
Result:
Successfully completing 3 service
camps in Chandigarh / Delhi / Jaipur
Imagination
35. Launch Of The New Skoda Superb
Client: Skoda Auto India
Objective
Launch the new Superb in 5 cities around
the Country targeting SEC A audience
Challenge
An innovative platform A Golf promotion
in Mumbai, Bangalore, Pune, Hyderabad
and Kolkatta
Result
An overwhelming response for Skoda and
a great golfing day for Members
Imagination
36. GM Plant Launch (Talegaon)
Client: General Motors India
Objective
To roll-out the first SPARK from GM‟s
new facility at Talegaon
Challenge
To manage multi level launches across
30,000 sq.ft area, 60 kms away from
Pune
Result
Handle crowd of over 5000 people &
1500 Press invitees
Imagination
37. ZENOTORIUM
Bellset Patent Property
Objective:
Create a never before experience for
entertainment-starved Tourist Destination
Shimla
Challenge:
Entertaining Audiences of all age and income
group
Result:
161 power packed shows over 53 consecutive
days
Imagination
38. ING Platina Launch
(Mumbai – J.W.Marriott)
Objective
An evening of entertainment for existing
and potential Platina account holders
Challenge
Unveil the Platina card using a mechanical
turn table mechanism
Result
Stand-up comedy by Vikram Sathe, Anil
Kumble launched the card, followed by
performance by renowned singer K.K.
Imagination
39. General Motors : Spark Launch
Objective
Launch GM‟s latest compact car Spark
Challenge
conceptualize and manage the show
divided over 5 sub-locations
With zero-failure especially where the
Chairman – GM Worldwide is going to be
present
Result
Successful launch with over 200 pax
attending the show
Imagination
40. Skoda Fabia Launch
Objective
To announce the launch of Fabia to the
dealer community
Challenge
To Launch a car at a location where there
is no accessible road to reach the
location
Result
Grand success of the Press meet
Imagination
41. Apollo Annual Conference @
Aamby Valley
Objective
Annual meet and team building exercise
for the employees
Challenge
Coordinating 4 different venues for
events inside the valley followed by one-
on-one conferencing with the MD over
the video
Result
Grand success of the press conference &
training session for the employees
Imagination
42. Shell Cut Car Promotion
Client: Shell
Objective
To make people experience the quality of
Shell Helix Ultra engine oil through
showcasing the half cut original
Championship Rally Car that was brought
down to India
Challenge
To showcase the car inside malls of
Mumbai & Delhi
Result
Good amount of hype and involvement
was created
Imagination
43. Pepe Jeans
Objective
Launch of the global partnership with
Pepe Jeans London and the ING Renault
F1 Team
Challenge
Drive footfalls to the display
Result
Created Pepe Jeans‟ positioning as a
high-street fashion brand associated
with Formula One globally
Imagination
44. Lyrca Rendezvous
Client: Lycra
Objective
Showcase apparels that use Lycra;
connect with trade partners
Challenge
Organized fashion show showcasing
Lyrca , also Lycra was used as prop in the
entire setup
Result
Overwhelming response from Trade
Partners
Imagination