If your event app is mediocre or just a web app and your attendees are frustrated with it, then your exhibitors won't want to sponsor it. A great conference app however is a true asset at your meeting and instead of merely looking at price and limiting your vendor choices by your budget, take a look at the many ways your app can help you generate revenue. If you have exhibitors at your event, you can afford the best app on market and still increase your bottom line.