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Facebook Brand Fans Larger Than Most Magazines by Augustine Fou

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Facebook Brand Fans Larger Than Most Magazines by Augustine Fou

  1. 1. Facebook is BiggerBrands’ own fan counts already outnumber thecirculation of the largest magazines. Burberry 14.9M 0.9M GQ Dior 11.6M 1.0M Marie Claire Gucci 10.5M 1.1M Lucky Louis Vuitton 13.2M 1.1M Elle Chanel 9.0M 1.2M Vanity Fair Dolce & Gabbana 6.7M 1.3M Vogue Ralph Lauren 6.7M 1.5M Self Calvin Klein 6.7M 1.5M Fitness Coach 4.2M 1.6M Shape Armani 4.3M 1.8M InStyle Prada 2.3M 2.0M Real Simple Fendi 1.9M 2.0M Seventeen Versace 1.3M 2.3M Glamour Cartier 1.4M 3.0M Cosmopolitan Hermes 1.1M 3.6M People Source: Facebook, April 2013 Source: Wikipedia, 2H 2012-1- Augustine Fou
  2. 2. Dr. Augustine Fou – Chief Digital Strategist “Brands can and should engage directly with their fans and customers via their own Facebook pages. They are no longer limited to placing a glossy ad in a magazine and not even knowing if anyone even saw the ad.” FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM) MCKINSEY CONSULTANT CLIENT SIDE / AGENCY SIDE EXPERIENCE PROFESSOR AND COLUMNIST ENTREPRENEUR / SMALL BUSINESS OWNER PHD MATERIALS SCIENCE (MIT 95) AT AGE 23 ClickZ Articles: http://bit.ly/augustine-fou-clickz Slideshares: http://bit.ly/augustine-fou-slideshares LinkedIn: http://linkd.in/augustinefou-2- @acfou Augustine Fou

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