Omnitel, LT INTERNAL COMMUNICATION

1. Cake Day Leadership engagement initiative becomes an internal tradition

2. Omnitel 600 employees 7 regional offices and 25 shops situated all across Lithuania Part of the TeliaSonera Group

6. Cake Day: strategy Locations : 20 strategic locations How: a day dedicated only for employees Frequency: monthly Tools: communication implemented on intranet (450 unique daily visitors)

7. Cake Day: leadership engagement Participation : 21 top and senior managers All 20 strategic locations are visited on rotational basis Formal presentations delivered by managers based on topicalities Gathering insights from employees Platform for spreading good news and other hot discussions

8. Cake Day: employee engagement Informal part : tasting a cake, networking, open discussions, celebrating successful projects Recipes for cake sent and selected by employees every month Acknowledgements: employees thank their colleagues and give symbolic Thank-You prizes Presentation material and surveys available on the intranet after the Cake Day

9. Additional fun: Hyde Park Hyde Park : additional new Cake Day initiative Well-known and acknowledged people (singers, actors, etc.) come for an hour of informal lunch-discussions Encouraging out-of-the-box thinking and creativity

10. Facts and figures

11. Results in emotions Cake Day – now an inseparable internal tradition Cake Day becoming an internationa l tradition

12. Cake Day: communicative, fun and tasty part of our internal culture 16 June 2011