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LEADS Leads are your first 125 Clickass Copywriting Tips

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LEADS

Leads are your first sentence or paragraph.

We'll say it's your first “passage. " And it should give your
reader passage into the copy that follows.

For this reason, you'll find the tips overlap a bit with
headline writing, but understand, with leads, you have
the option to use more words to make your case.

I'D

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Publicado en: Marketing, Empresariales
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