START FOLLOWING MEMBERS.
Your path to engaging on social media begins by following others whose
updates will appear in your feed when you sign-on. Don’t overthink this
process. You can always reverse your decisions later by unfollowing, so
fear not and simply begin following folks.
• Start by following people you know.
• Most networks will suggest people to follow based on your proﬁle.
Go for it.
• Enter keywords in the search tool to ﬁnd people with common
• Follow inﬂuencers and bloggers in your niche.
• Consider following those who follow the people you follow.
(You follow me?)
• Follow customers.
• In a short time, people will begin to follow you. Follow them back.