Workshop: The craft of creating delightful experiences: User Centred Problem Solving with Design Thinking | Nicole Wall - Blackboard | TLCANZ17
•Download as PPTX, PDF•
0 likes•162 views
Learn about the Design Thinking methodology used at Blackboard to empathise with our users and solve problems. In this workshop we will apply Design Thinking to evaluate the Learn interface and user experiences when logging into Blackboard. Together we will ideate and wireframe suggested solutions.
Recommended
Recommended
More Related Content
What's hot
What's hot (20)
Similar to Workshop: The craft of creating delightful experiences: User Centred Problem Solving with Design Thinking | Nicole Wall - Blackboard | TLCANZ17
Similar to Workshop: The craft of creating delightful experiences: User Centred Problem Solving with Design Thinking | Nicole Wall - Blackboard | TLCANZ17 (20)
More from Blackboard APAC
More from Blackboard APAC (20)
Recently uploaded
Recently uploaded (20)
Workshop: The craft of creating delightful experiences: User Centred Problem Solving with Design Thinking | Nicole Wall - Blackboard | TLCANZ17
- 1. The craft of creating delightful experiences: User Centred Problem Solving with Design Thinking
- 2. 2 Nicole Wall Senior Consultant, Global Consulting Services
- 3. 33 Aims and Overview Learn about the Design Thinking methodology used at Blackboard to empathise with users and solve problems.
- 4. 44 What is Design Thinking Design Thinking is a methodology used by designers to solve complex problems, and find desirable solutions for clients. A design mindset is not problem-focused, it’s solution focused and action oriented towards creating a preferred future. Design Thinking draws upon logic, imagination, intuition, and systemic reasoning, to explore possibilities of what could be—and to create desired outcomes that benefit the end user (the customer). What is? What if? What wows? What works?
- 6. 66 “A toothbrush is already loaded with guilt, that you’re not doing it properly or enough,” Colin says. “The companies weren’t thinking about the customers’ experience. They were thinking about the toothbrush the same way you would an athletic activity tracker, that it records and processes information.” Oral B “The best interface is no interface.” Foot Activated Car Door If they’d gone straight to the solution, may have just changed menu. The Good Kitchen Design Thinking in Action
- 7. 7 Where are we now and what is known from the various perspective The As Is State Who are the system users and how do they currently use the system Personas WHAT IS What are the struggles our personas experience Challenges
- 8. 8 PERSONAS Profile Definition • Students • Teachers Define their Identity, Experience, Expertise • Who are they? • What are their demographics, beliefs and background? Defining the user
- 9. 9 8 minutes
- 10. 10 EMPATHIZE What to they Say, Think, Feel, Do • in general when it comes to blackboard? • When it comes to the user interface?
- 12. 12 CHALLENGES Think about the process of how your user actually uses Blackboard. What are the typical needs or goals of the user. • List the NEEDS: Verbs instead of nouns • List the common actions and steps a user might take
- 13. 13
- 14. 14 NEED BE QUICK STUDY RELAXED DO Read Announcement Check Grades Access my unit 5 minutes
- 15. 15 NEED BE QUICK STUDY RELAXED DO Read Announcement Check Grades Access my unit 2 minutes
- 16. 16 Rapid idea generation, high impact, high feasiblity WHAT IF Rapid prototyping, design concepts and wireframes. WHAT WOWS
- 17. 17 WHAT IF? • think big! Think out of the box • don’t judge your ideas • go for volume • one conversation at a time • be visual • Headline • build on ideas of others • encourage wild ideas If anything were possible … what are your big ideas?
- 18. 18 10 minutes
- 19. 19 POSSIBILITIIES How feasible/realistic is it to implement this idea? FEASIBILITIY What impact will this idea have on your end user IMPACT 5 minutes
- 20. 20 WHAT WOWS? • Wireframes • High Level • Tell a story Focus on initial login What might the interface look like
- 21. 21 HOME ABOUT PRODUCT CONTACT TEXT IMAGE IMAGE HOME SLIDER FOOTER
- 22. 22 THE GALLERY TOUR Together we will walk around and review/discuss/critique the wireframes
Editor's Notes
- 1 min
- 1 minute
- 6 mins DON’T GO TO THE SOLUTION Design thinking as a human centred problem-solving approach that asks 4 questions and that is possibility driven, option focused and iterative in its approach Human centered – staring with real human people – emphasizes deep exploration into the people lives and problems before we look toward solutions Qualitative and engaging other humans in co-creating Possibility driven; don’t put eggs in one solution basket – get stakeholders to choose from a portfolio of ideas – acknowledge we needs to iterate our way to success. What is – explores the current reality - or ‘as is’ state; what if - explores aspirational stat - generates ideas and explores possible solutions – it identifies patterns and insights that can be translated into specific design criteria. What wows – this is where we start to evaluate against our design criteria – we have to start to make some hard choices about which concepts/ ideas to take forward (impact and feasibility); What works – looks at prototyping the ideas we have selected in order to test them & iterate – We need to work fast using feedback cycles, minimize the cost of conducting experiments, fail early to succeed sooner and test for key tradeoffs and assumptions early on.
- 1 min Innovation is a process not an outcome Don’t focus and flare at the same time Brainstorming is about ideas not selecting the answer DON’T GO TO THE SOLUTION
- 1 mins
- 1
- 1
- 8 mins
- 1
- 10 mins
- 1 NEEDS AS VERBS INSTEAD OF NOUNS Nouns are solutions – she needs a ladder, a book, Instead She needs to reach – to which a ladder might be a solution
- 1
- 5 MINS!!
- 5 MINS!!
- 10 mins Plus 5 to review
- 5 mins
- 1
- 10