2. A wearable device that connects to
Android smartphones.
Glance down to get time, weather
and notifications.
Make and receive calls. Send texts.
Update social networks.
Swipe + voice navigation.
what it does
3. A 1.9 mega-pixel camera that captures
video means selfies are about to hit a
new high.
a shot above
1
4. Accelerometer? Check. Pedometer? Check.
The Gear has more functionality than Fitbit,
Nike Fuelband and Pebble combined.
it’s all in the wrist
2
6. Incompatibility with most Android devices
at launch means a small footprint.
But not for long.
limited market
4
7. Wearables raise the bar on consumer
expectations. Brands can now be literally
attached to consumers.
wearable brands
5
8. This is just the start. Samsung has
thrown down the gauntlet.
Wearables will raise from 1m now to
38m in 2018.
Expect Apple and Microsoft to follow
suit quickly.
Brands need to have a wearable
strategy sooner than later.