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Social Media & Channel 7 2 nd  March 2010
Welcome, thanks and introductions
Let’s connect: http://channel7.ning.com/
ABBA means prizes!
£25@
So, what  IS  Social Media then?
So, what  IS  Social Media then? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Social Media?
Video: Social Media Revolution
Your Personal Social Graph ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Building your "Braintrust"
My Braintrust:
Channel 7 Social Audit
Twitter
Facebook
Reflection ,[object Object],[object Object],[object Object],[object Object],[object Object]
How do we make the interaction deeper?
Channel 7’s Brand Strategy ,[object Object],[object Object],[object Object]
Case Studies:
 
Case Study : icanhascheeseburger ,[object Object],[object Object],[object Object]
 
Case Study : icanhascheeseburger ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Case Study : icanhascheeseburger ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Developing Social Guidelines ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Groupwork ,[object Object],[object Object],[object Object]
15 Best Practices of Social Media  Implemented by the Top 100 Brands ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
15 Best Practices of Social Media  Implemented by the Top 100 Brands ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Building a platform vs Pimping Others  vs Doing Both

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