1.
The Beauty of
Ordinary Design
Brynn Evans
Apr 22, 2015
Illustration by Ben Marsh, UsTwo

2.
Brynn Evans
UX Designer, Android
@brynn

3.
The Beauty
of Ordinary
Things
Harriet Scott Chessman
bit.ly/beauty-ordinary-things

4.
How does this apply to
design?

5.
70% of life is ordinary
Henry Wessell, Incidents. Exhibit showing at the Tate Modern, London, 2015

6.
Life is messy
Henry Wessell, Incidents. Exhibit showing at the Tate Modern, London, 2015

7.
Elderly
Photo by flickr.com/photo/dtanist

8.
Photos by flickr.com/photos/24716663@N06
theguardian.com/society/2012/aug/27/dementia-village-residents-have-fun

9.
openideo.com/challenge/mayo-clinic/ideas/overdelivery

10.
Veterans
Photo by flickr.com/photos/usarmyafrica

11.
Photo by flickr.com/photos/bosstweed
bit.ly/poppies-london

12.
Cities
Photo by flickr.com/photos/uxud

13.
https://www.apple.com/uk/environment/climate-change/

14.
Condoms
Photo from theweek.com/articles/455793/meet-11-condoms-future-selected-by-bill-gates

15.
gatesfoundation.org/Media-Center/Press-Releases/2013/03/Ground-Breaking-Ideas-Sought-to-Improve-the-
Lives-of-Millions

16.
youtube.com/watch?v=kMriPq9k278

17.
Buying a house
Photo by flickr.com/photos/aldenchadwick

18.
What’s the common
thread?

19.
1. New approach to old problems
2. Deal with change over time,
emotion, embarrassment
3. Integrate experiences online /
offline
4. Many are services, with lots of
touchpoints

20.
What can you do?

21.
Benny
bit.ly/beauty-ordinary-things
Revisited life anew
Surprised by how different
he was post-war
Found a new way to
integrate work & life
Found his passion

22.
Revisit old
problems
how can this be made better?
throw out assumptions
fix real pain points

23.
Expect users
to change
track your users over time
adapt to changes
Photo by flickr.com/photos/thomashawk

24.
Integrate
online &
offline
take a holistic view of
experiences
consider the real context of a
problem
Photo by flickr.com/photos/blltz

25.
Find your
passion
best ideas come from
deep passion
babylistregistry.com

26.
The Beauty of
Ordinary Design

27.
The Beauty of
Ordinary Life

28.
Photo by me
This might not be the
life you expected, but
it’s the life you were
given...

29.
Photo by me

30.
Thank you!
@brynn
google.com/design