De adwalker wordt door Cp2 Fieldmarketing ingezet met de volgende taken ;
- traffic to store
- quiz / revieuws / kennistest
- overbrengen van kennis - houding en gedrag
- het meten van effectiviteit van fieldmarketing
Grote voordelen ;
- gepresonaliseerde feedback
- couponning met barcode
- meetbaar
9. Diageo “ One of the most successful campaigns we have done” David Bage, Guinness Hong Kong Senior Brand Manager Dow Jones International “ Adwalker was able to get precious time with the delegates delivering the key messages, reaching and making the connection.” Adam Ezro, Strategic Sales Manager Paramount Pictures “ Adwalkers provide a new and innovative way of reaching moviegoers. This is a new way for us to influence purchasing decisions that drive box office traffic. Amy Powell, Senior Vice President of Interactive Marketing Daimler Chrysler “ Adwalker have enabled us to directly reach hundreds of target consumers through our event activation marketing programs at sporting and public events.” Doug Sedbrook, Dodge Marketing Manager
10. CP2 - FIELDMARKETING Molenvliet 3 3961 MT Wijk bij Duurstede Tel. +31 (0)343 59 60 10 Fax. +31 (0)343 59 60 19 Email [email_address] For more information and a live presentation, please contact: