10. 4 As the world gets smarter, demands on IT will grow Intelligent oil field technologies Smart retail Smart energy grids Smart traffic systems Smart healthcare Smart food systems Smart water management Smart regions Smart weather Smart countries Smart supply chains Smart cities
11. 5 CLOUD “the complicated stuff” that propels the Internet
15. 9 Economics of Cloud Computing CLOUD COMPUTING + + + = = VIRTUALIZATION ENERGY EFFICIENCY STANDARDIZATION AUTOMATION leverages virtualization, standardization and automation to free up operational budget for new investment Reduced Cost + + + = = AGILITY BUSINESS & IT ALIGNMENT SERVICE FLEXIBILITY INDUSTRY STANDARDS OPTIMIZED BUSINESS allowing you to optimize new investments for direct business benefits
16. 10 Cloud Computing Delivery Models / Layers Collaboration CRM/ERP/HR Industry Applications Java Runtime Application Business Processes Middleware Database Development Tooling Platform Web 2.0 Application Runtime Infrastructure Servers Networking Storage Data Center Fabric
37. Proposed Ontology by FZI Karlsruhe, HP Laboratories Human as a Service Software as a Service Platform as Service Business Support and Administration Infrastructure as Service Hardware
38. Proposed Ontology by FZI Karlsruhe, HP Laboratories Human as a Service Software as a Service Platform as Service Business Support and Administration Infrastructure as Service Hardware
48. Delivers select set of standardized business process, application and/or infrastructure services on a flexible price per use basis
49. Domain specific, intellectual property, reliability, sensitive dataStandardization, flexibility , capital preservation, and time to deploy ORGANIZATION CULTURE GOVERNANCE
52. Drives efficiency, standardization and best practices while retaining greater customization and controlCustomization, efficiency, availability, resiliency, security and privacy ORGANIZATION CULTURE GOVERNANCE
80. Lack of potential control and transparency when third-party holds the data
81.
82. It is important that they be designed to be energy efficient
83.
84. Image Credits Images & Text from Slides 3, 4, 8, 24, 28 (Series of Boxes, Cloud) What is Cloud Computing? Powerpoint Presentation. IBM Technologies. Images from Slide 37 (Series of Boxes) The Benefits of Cloud Computing: A new era of responsiveness, effectiveness and efficiency in IT service delivery. IBM. Dynamic Infrastructure. July 2009. Sun Report on Cloud Computing Architecture. March, 2009 ThinkGrid Business IT on Demand White Paper on Cloud Computing Images from Slide 3 (Man with Question Mark) Greenpeace International. White Paper on Make IT Green: Cloud Computing and its Contribution to Climate Change The Benefits of Cloud Computing: A new era of responsiveness, effectiveness and efficiency in IT service delivery. IBM. Dynamic Infrastructure. July 2009. All company logos from their respected websites Google Docs, Google Maps API, Open Social, OpenID, Office Live, Salesforce.com, Akamai, Facebook, Google, Microsoft, NetSuite, Sun, Zoho, Amazon, Digg.com, University of Iowa, Youtube, AppNexus, Bluelock, Emulab, ENKI, EU Reservoir Project, Flexiscale, GoGrid, Google, HP, Joyent, Nirvanix, OpenFlow, RackSpace, Skytap, Terremark, The Globous Alliance, UCSB, 10gen 38
85. 39 References [1] U. D. o. H. Security, Smart Objects: IBM Global Technology Outlook 2005, US Department of Homeland Security, 2005. [2] R. Clarke. "Computing Clouds on the Horizon? Benefits and Risks from the User's Perspective," May 1, 2010; http://www.rogerclarke.com/II/CCBR.html. [3] T. Nolle. "Understanding cloud computing architecture models," http://searchvirtualdesktop.techtarget.com/tip/0,289483,sid194_gci1349265_mem1,00.html. [4] G. International, Make IT Green: Cloud Computing and its Contribution to Climate Change, Greenpeace International, Amsterdam, 2010. [5] H. Mcleod. "The Cloud's Best-Kept Secret," http://gapingvoid.com/2008/08/01/the-clouds-best-kept-secret/. [6] M. Crandell. "Defogging Cloud Computing: A Taxonomy," April 20, 2010; http://gigaom.com/2008/06/16/defogging-cloud-computing-a-taxonomy/. [7] G. Fowler, and B. Worthen. "The Internet Industry is on a Cloud -- Whatever That May Mean," http://online.wsj.com/article/SB123802623665542725.html#printMode. [8] S. Bobrowski. "Cloud Computing Defined," http://thecloudview.com/cloud-computing-defined/. [9] R. Buyya, C. S. Yeo, S. Venugopal et al., “Cloud computing and emerging IT platforms: Vision, hype, and reality for delivering computing as the 5th utility,” Future Gener. Comput. Syst., vol. 25, no. 6, pp. 599-616, 2009. [10] M. Armbrust, A. Fox, R. Griffith et al., “A view of cloud computing,” Commun. ACM, vol. 53, no. 4, pp. 50-58.
86. 40 References [11] J. Geelan, “Twenty-One Experts Define Cloud Computing,” 2009. [12] J. Strickland. "How Cloud Computing Works " May 1, 2010; http://communication.howstuffworks.com/cloud-computing1.htm. [13] Appistry.com, “Cloud Taxonom: Applications, Platform, Infrastructure,” December 18, 2008, 2008. [14] E. c. Tutorials. "Cloud Computing Architecture," http://www.exforsys.com/tutorials/cloud-computing/cloud-computing-architecture.html. [15] A. Greggo, "Cloud computing in the Enterprise: An Overview," 2009. [16] R. Raja, and V. Verma, "Cloud Computing - An Overview," 2009. [17] M. Mould. "Public vs. private clouds," http://searchvirtualdatacentre.techtarget.co.uk/tip/0,289483,sid203_gci1511608,00.html. [18] S. Charrington, "The Cloud "Pyramid": Applications, Platform, Infrastructure," 2008. [19] A. Lenk, M. Klems, J. Nimis et al., “What's inside the Cloud? An architectural map of the Cloud landscape,” in Proceedings of the 2009 ICSE Workshop on Software Engineering Challenges of Cloud Computing, 2009. [20] J. W. Rittinghouse, and J. F. Ransome, Cloud computing : implementation, management, and security, Boca Raton: CRC Press. [21] J. D. Hurwitz, Cloud computing for dummies, 1st ed., Indianapolis, IN: Wiley Pub., Inc., 2009. [22] A. T. Velte, T. J. Velte, and R. C. Elsenpeter, Cloud computing : a practical approach, New York: McGraw-Hill.
87. 41 References [23] T. O'Reilly. "Web 2.0 and Cloud Computing," May 5, 2010; http://radar.oreilly.com/2008/10/web-20-and-cloud-computing.html. [24] S. O'Grady. "Cloud Types: Fabric vs Instance," http://redmonk.com/sogrady/2008/11/14/cloud-types/. [25] M. Pokharel, and J. S. Park, “Cloud computing: future solution for e-governance,” in Proceedings of the 3rd International Conference on Theory and Practice of Electronic Governance, Bogota, Colombia, 2009. [26] M. Miller, Cloud computing : Web-based applications that change the way you work and collaborate online, Indianapolis, Ind.: Que, 2008.