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Brussels Briefing 49:
Youth in agribusiness: shaping the future of agriculture
Presentation
Bertrand Foffe, Founder, Jangolo Farm,
Cameroon “E-commerce opportunities for farmers”
Eat healthy, eat local.
By Bertrand Foffe
Jangolo
farmer.cm
farmer.cm
market.jangolo.
cm
jangolo.cm
- Team (6)
- www.jangolo.cm
- www.farmer.cm
- facebook/jangolofarm
Jangolo : A farm 2.0 - Challenge overview
I need to:
1- Budget
2- Raise capital
3- Plan cultures
4- Manage
logistics
I want to:
1- Plant
2- Maintain
3- Harvest
4- Sell
Connectthefieldwiththemarket
realities
Jangolo: A farm 2.0 - Lifecycle
Planning
Budget
Planting
MaintainingHarvesting
Delivering
Selling
DEMO
Jangolo solutions
Jangolo : Selling solutions (e-commerce) 1/2
E-shop figures:
- +250 products from local
farm
- +100 products online
- +400 farmers (supply)
- +200 food processors
- +300 Customers
- Local brand visibility
- Kenza (connect with farm)
- Zeph Agri (whole selling)
Jangolo : Selling solutions (e-commerce) 2/2
Challenges:
- Promoting local products
- Promoting local
consumption
- Logistics from farm to
shop
- Limited quantity supplied
- Quality standardization
- Demand forecasting
- Access to offline farmersLessons learned:
- Organic growth strategy
- E-shop education / culture
- Logistics partnership
- Marketing & Visibility
- Power of digital
(Collaborative & flex work)
Jangolo : Unexplored opportunities
Plantin
g
Maintaini
ng
DeliveringHarvestin
g
Budge
t
Connect with
Educational
Connect with
Financial
Connect with
Transformation
Connect with
Packaging
Thank you.
Questions?

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Brussels Briefing 49 “Youth in agribusiness: shaping the future of agriculture" Bertrand Foffe: E-commerce opportunities for farmers

  • 1. Brussels Briefing 49: Youth in agribusiness: shaping the future of agriculture Presentation Bertrand Foffe, Founder, Jangolo Farm, Cameroon “E-commerce opportunities for farmers”
  • 2. Eat healthy, eat local. By Bertrand Foffe
  • 3. Jangolo farmer.cm farmer.cm market.jangolo. cm jangolo.cm - Team (6) - www.jangolo.cm - www.farmer.cm - facebook/jangolofarm
  • 4. Jangolo : A farm 2.0 - Challenge overview I need to: 1- Budget 2- Raise capital 3- Plan cultures 4- Manage logistics I want to: 1- Plant 2- Maintain 3- Harvest 4- Sell Connectthefieldwiththemarket realities
  • 5. Jangolo: A farm 2.0 - Lifecycle Planning Budget Planting MaintainingHarvesting Delivering Selling
  • 7. Jangolo : Selling solutions (e-commerce) 1/2 E-shop figures: - +250 products from local farm - +100 products online - +400 farmers (supply) - +200 food processors - +300 Customers - Local brand visibility - Kenza (connect with farm) - Zeph Agri (whole selling)
  • 8. Jangolo : Selling solutions (e-commerce) 2/2 Challenges: - Promoting local products - Promoting local consumption - Logistics from farm to shop - Limited quantity supplied - Quality standardization - Demand forecasting - Access to offline farmersLessons learned: - Organic growth strategy - E-shop education / culture - Logistics partnership - Marketing & Visibility - Power of digital (Collaborative & flex work)
  • 9. Jangolo : Unexplored opportunities Plantin g Maintaini ng DeliveringHarvestin g Budge t Connect with Educational Connect with Financial Connect with Transformation Connect with Packaging

Editor's Notes

  1. People buy more when they know more about the producer People buy more when they know where to buy