Agency presentation of BUZZMAN

1. Bonjour
www.buzzman.fr

2. ONE Who we are
Top Management
Figures
Evaluation Criterias
Efficiency
Teams
Clients
TWO What we do
Orange
Axe
Tipp-ex
Bing
Bic

3. Who we are
Georges Mohammed-Cherif, Founder & CEO, CD Thomas Granger, General Manager Christelle Delarue, Executive Director
Georges@buzzman.tv Thomas@buzzman.tv Christelle@buzzman.tv
+33 01 58 60 36 11 +33 01 58 60 36 10 +33 01 58 60 35 90

4. Who we are / Top management
Georges Mohammed-Cherif
Australie
CLM-BBDO
Euro Rscg BETC
Y&R
Publicis Buzzman
1993-2005 Since 2006
Copywriter Founder & CEO, Creative Director
Awarded or shortlisted : Apple, Leclerc, RATP, Tonigum, Volvo, Eurostar, Orangina, Renaut Clio

5. Who we are / Top management
Thomas Granger
DDB Buzzman
1998-2009 Since 2009
Board Account Director General Manager
* * *
*
Grand prix Stratégies de la publicité : 2000, 2005, 2009

6. Who we are / Top management
Christelle Delarue
Mc Cann TBWA & TBWA Map Buzzman
2003-2005 2005-2009 Since 2010
Client Director Client Director Executive Director

7. Who we are / Figures
We are independent
5 35 6M
YEARS OF EXISTENCE MEMBERS OF THE FAMILY EUROS OF REVENUE IN 2010

8. Who we are / Evaluation Criterias
1 UN Strategic

9. Who we are / Evaluation Criterias
2 DE
UX Strategic /Impactful

10. Who we are / Evaluation Criterias
3 TROIS Strategic /Impactful/Talkability

11. Who we are / Evaluation Criterias
4 QUATRE
Strategic /Impactful/Talkability/Participating

12. Who we are / Evaluation Criterias
5 CINQ Strategic /Impactful/Talkability/Participating
NEVER DONE BEFORE

13. Who we are / Evaluation Criterias
All our creations are strongly connected to KPIs
« The secret is respecting the consumer.
You are interrupting their life. All advertising is
unwanted, so if you're going to crash the party,
bring some champagne with you. »
Bob Thacker
senior VP-marketing and advertising at OfficeMax

14. Who we are / Teams
Strategic Planning
Creative
Teams
Account Management
Social Media
& Production
Strategic Planning Social Media AM & Production Creative Direction
Research, analysis Analysis and social Project Management and client The core process
and creative strategy intelligence relation, web production and
production teams

15. Who we are / Teams
Our agency gathers multiple profiles that
share their passion for new ways of
communication. We think that content is
the key. That’s why we strongly dedicate
ourselves to create rich experiences across
all supports. We are media neutral.
Strategic Planning Social Media AM & Production Creative Direction
Research, analysis Analysis and social Project Management and client The core process
and creative strategy intelligence relation, web production and
production teams

16. Who we are / Clients

17. WHAT
WE DO

18. What we do / Case studies
CASE STUDIES
ORANGE
Launch of Orange Foot
AXE
Rise up girls
TIPP-EX
Tippexperience
MICROSOFT
Bing
BIC
Flex 3

19. What we do / Case studies
Orange
and Sebastien Chabal.

20. See case study
http://www.youtube.com/watch?v=-PcIR4hxZwc

21. What we do / Case studies
Results after ten days
1,5 1 180K
MILLION VISITS ON THE WEBSITE MILLION CALLBACKS CALLS DURING RUSH HOURS

22. What we do / Case studies
Axe
Rise Up Shower Gel

23. See case study
http://vimeo.com/15989801

24. What we do / Case studies
Results after 3 weeks
400K 800K +15K
VIEWS OF THE FILM VIEWS OF THE WEBSITE CONVERTED FACEBOOK FANS

25. What we do / Case studies
Tipp-Ex
«Boring product.
Great ad.»

26. See case study
http://www.youtube.com/user/BuzzmanTV#p/a/u/1/PkJSw-SMZVE

27. What we do / Case studies
30 350,000 1
MILLION VIEWS ON THE CHANNEL SHARED ON FACEBOOK TWEET / SECOND THE FIRST THREE DAYS

28. What we do / Case studies
6 217 1,5
MINUTES AVERAGE TIME COUNTRIES MILLIONS EUROS EARNED MEDIA

29. LATEST CAMPAIGNS
MICROSOFT BING
BIC FLEX 3

30. What we do / Case studies

31. INTRODUCING
THE MENTALIZER
Campaign launched the 21st of March

32. http://thementalizer.com/
Map your face with your webcam or chose any other picture.
The mentalizer guess in less than 20 questions the person OR object you’re thinking of.

33. What we do / Case studies
Results after twenty days
5 1,5 0
MINUTES AVERAGE TIME MILLIONS VISITS MEDIA BUY
FRANCE ONLY

34. BIC
Flex 3

35. INTRODUCING
THE HUMAN CURLING
Campaign launched the 8th of April

36. http://www.youtube.com/watch?v=FlCVE0OG-tI
A 1’30 sec film followed by the first advergame IN Youtube

37. What we do / Case studies
Results after a week
320K 800K 900
VIEWS EARNED MEDIA BLOG ARTICLES

38. THANK
YOU

39. www.buzzman.fr
facebook.com/buzzmanagency
http://twitter.com/buzzman_time