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“Social Entrepreneurship”
Carl Harvey D. Abugan
05.22.2012
What is Social Entrepreneurship
“Use of entrepreneurial principles to organize, create and manage a venture to achieve
social change” – business principles synergy with social ventures
“Work of social entrepreneurs – change agents of society”
“Aim: Further social and environmental goals”
“Solving social problem on a large scale”
“Sustainable and creates social impact”
“Improve systems, invent and disseminate new approaches and advance sustainable
solutions that create social value”

                                 Business and Social Entrepreneurship Dichotomy
                                 Competitive Business         Social Issues/Problems
                                    Environment

                                    Customer Value                 Social Value
                                Competitive Advantage            Social Advantage
                                        Profits                   Social Returns
                              Stakeholders/Shareholders         Society/Humanity
IT IS NOT JUST…
Corporate Social Responsibility
     Charity Work
             PR stunts
         Non Government Organizations
              Donations
   Socio-Civi Associations

School Based Organizations
It is…




Addressing social and environmental issues to create social return…
“social entrepreneurs are individuals with
  innovative solutions to society's most
  pressing social problems”




"Social entrepreneurs are not content just to give
a fish or teach how to fish. They will not rest until
they have revolutionized the fishing industry."
“The job of a social entrepreneur is to recognize when a part of society
is stuck and to provide new ways to get it unstuck. He or she finds what
is not working and solves the problem by changing the system,
spreading the solution and persuading entire societies to take new
leaps.”
- David Bornstein, author of How to Change the World: Social
Entrepreneurs and the Power of New Ideas




“Ultimately, social entrepreneurs are driven to
produce measurable impact by opening up new
pathways for the marginalized and disadvantaged,
and unlocking society's full potential to effect social
change”
Florence Nightingale                            Maria Monetssori
- Mother of “modern                             - Montessori
   nursing”                                       Philosophy of
- “Lady with the Lamp”                            education
- Established the first                         - Globally
   secular nursing school                         recognized brand
   in the world St.                               name of
   Thomas Hospital in                             education
   London
- Nightingale Pledge by
   nurses

                        William “Bill” Drayton
                        - Rise of the phrase “social entrepreneur”
                        - Founder of Ashoka: Innovators for the
                          Public (nonprofit organization dedicated to
                          finding and fostering social entrepreneurs
                          worldwide
                        - Goal of elevating the citizen sector to a
                          competitive level equal to the business
                          sector (Social Venture Capital)
“The system of this bank is based on the idea
                            that the poor have skills that are under-utilized.
                            A group-based credit approach is applied which
                            utilizes the peer-pressure within the group to
                            ensure the borrowers follow through and use
                            caution in conducting their financial affairs with
                            strict discipline, ensuring repayment eventually
                            and allowing the borrowers to develop good
Muhammad Yumus              credit standing. The bank also accepts deposits,
- Nobe Peace Prize Winner
                            provides other services, and runs several
  (2006)
- Founder of Grameen        development-oriented businesses including
  Bank                      fabric, telephone and energy companies.
- Stepped down as the CEO   Another distinctive feature of the bank's credit
  due to pressure from      program is that the overwhelming majority
  government (2011)         (98%) of its borrowers are women.”
The Redwoods Group
         - Kevin Trapani (Insurance Industry
           Veteran)
         - Cater to a market underserved by most
           insurers: YMCAs. These face risks that
           make them unattractive customers for
           many insurance companies, including
           the possibility that children will drown,
           be sexually abused, or hurt or killed in
           car accidents

Fifteen and Feed Me Better
- James Trevor Oliver, famous English Chef
    (celebrity, endorser, author, etc.)
- Fifteen, a restaurant/social enterprise which
    employed newly trained youngsters who usually
    had troubled backgrounds. Fifteen is now a
    global chain of four restaurants.
- "Feed Me Better" campaign for British
    schoolchildren towards eating healthy foods and
    cutting out junk food. As a result, the British
    government also pledged to address the issue.
BTTR Ventures
                                   - Nikhil Arora and Alex Velez
                                   - Created a business out of waste streams (using
                                     nutrient-rich discarded coffee grounds to grow
                                     mushrooms)
                                   - They sell starter kits to let consumers grow
                                     their own mushrooms


Eleek
- Eric Kaster and Sattie Clark
- Wanted to start a metalworking shop, Clark
   says they asked themselves: "Can we start a
   business that uses resources that are readily
   available in our community and therefore
   keep stuff out of the landfill and keep stuff
   from getting shipped all over the globe?"
- The company hopes to catalyze a "local
   manufacturing" movement akin to local food,
   whereby manufacturers reuse scrap material
   discarded in their communities.
Progreso Financiero
                                         - James Gutierrez
                                         - Much closer in mission to a community bank
                                            than a payday lender, this financial services
                                            company specializes in making small loans—
                                            the average is $900—to Hispanics who lack
                                            credit scores. As customers repay their loans,
                                            Progreso reports the achievement to credit
                                            bureaus, building their scores
                                         - Rate is much lower than the 400 percent
                                            levied by payday shops.


Pearl Interactive Network
- Mary Korn
- Pearl Interactive Network provides
  outsourced call center, administrative,
  and IT help desk services to companies
  such as Pfizer by hiring people with
  disabilities, service-disabled veterans,
  and other workers with challenges
Rags2Riches

“For the 12,000 families who live in the
impoverished neighborhood of Payatas in
Manila, a seven-story mountain of garbage—
one of the largest solid-waste dumps in the
Philippines—looms large as both a blight upon
the landscape and a source of livelihood. Each
day, the residents of Patayas, including
children as young as four, sift through the
refuse for anything of value, including castoff
rags that the women weave into rugs. With
the women able to produce only up to 10 rugs
a day, however, and profits on each rug as low
as two cents once unscrupulous middlemen get
their due, survival is hard-won. That's when
25-year-old Reese Fernandez co-founded
Rags2Riches, a social enterprise that links this
community of craftspeople directly to their
customers”
In Summary….
Social Entrepreneurship can start anywhere…..
        Passion…
           Core competencies….
             Experience…..
                 Luck….
                   Personal circumstances….
                      Change in perspective…
                        Career background…
                         Desire for wealth….
                           Aspiration for a better world….

  “addressing social issues, creating significant change and causing
                         huge social impact”

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Social Entrepreneurship

  • 2. What is Social Entrepreneurship “Use of entrepreneurial principles to organize, create and manage a venture to achieve social change” – business principles synergy with social ventures “Work of social entrepreneurs – change agents of society” “Aim: Further social and environmental goals” “Solving social problem on a large scale” “Sustainable and creates social impact” “Improve systems, invent and disseminate new approaches and advance sustainable solutions that create social value” Business and Social Entrepreneurship Dichotomy Competitive Business Social Issues/Problems Environment Customer Value Social Value Competitive Advantage Social Advantage Profits Social Returns Stakeholders/Shareholders Society/Humanity
  • 3. IT IS NOT JUST… Corporate Social Responsibility Charity Work PR stunts Non Government Organizations Donations Socio-Civi Associations School Based Organizations
  • 4. It is… Addressing social and environmental issues to create social return…
  • 5. “social entrepreneurs are individuals with innovative solutions to society's most pressing social problems” "Social entrepreneurs are not content just to give a fish or teach how to fish. They will not rest until they have revolutionized the fishing industry."
  • 6. “The job of a social entrepreneur is to recognize when a part of society is stuck and to provide new ways to get it unstuck. He or she finds what is not working and solves the problem by changing the system, spreading the solution and persuading entire societies to take new leaps.” - David Bornstein, author of How to Change the World: Social Entrepreneurs and the Power of New Ideas “Ultimately, social entrepreneurs are driven to produce measurable impact by opening up new pathways for the marginalized and disadvantaged, and unlocking society's full potential to effect social change”
  • 7. Florence Nightingale Maria Monetssori - Mother of “modern - Montessori nursing” Philosophy of - “Lady with the Lamp” education - Established the first - Globally secular nursing school recognized brand in the world St. name of Thomas Hospital in education London - Nightingale Pledge by nurses William “Bill” Drayton - Rise of the phrase “social entrepreneur” - Founder of Ashoka: Innovators for the Public (nonprofit organization dedicated to finding and fostering social entrepreneurs worldwide - Goal of elevating the citizen sector to a competitive level equal to the business sector (Social Venture Capital)
  • 8. “The system of this bank is based on the idea that the poor have skills that are under-utilized. A group-based credit approach is applied which utilizes the peer-pressure within the group to ensure the borrowers follow through and use caution in conducting their financial affairs with strict discipline, ensuring repayment eventually and allowing the borrowers to develop good Muhammad Yumus credit standing. The bank also accepts deposits, - Nobe Peace Prize Winner provides other services, and runs several (2006) - Founder of Grameen development-oriented businesses including Bank fabric, telephone and energy companies. - Stepped down as the CEO Another distinctive feature of the bank's credit due to pressure from program is that the overwhelming majority government (2011) (98%) of its borrowers are women.”
  • 9. The Redwoods Group - Kevin Trapani (Insurance Industry Veteran) - Cater to a market underserved by most insurers: YMCAs. These face risks that make them unattractive customers for many insurance companies, including the possibility that children will drown, be sexually abused, or hurt or killed in car accidents Fifteen and Feed Me Better - James Trevor Oliver, famous English Chef (celebrity, endorser, author, etc.) - Fifteen, a restaurant/social enterprise which employed newly trained youngsters who usually had troubled backgrounds. Fifteen is now a global chain of four restaurants. - "Feed Me Better" campaign for British schoolchildren towards eating healthy foods and cutting out junk food. As a result, the British government also pledged to address the issue.
  • 10. BTTR Ventures - Nikhil Arora and Alex Velez - Created a business out of waste streams (using nutrient-rich discarded coffee grounds to grow mushrooms) - They sell starter kits to let consumers grow their own mushrooms Eleek - Eric Kaster and Sattie Clark - Wanted to start a metalworking shop, Clark says they asked themselves: "Can we start a business that uses resources that are readily available in our community and therefore keep stuff out of the landfill and keep stuff from getting shipped all over the globe?" - The company hopes to catalyze a "local manufacturing" movement akin to local food, whereby manufacturers reuse scrap material discarded in their communities.
  • 11. Progreso Financiero - James Gutierrez - Much closer in mission to a community bank than a payday lender, this financial services company specializes in making small loans— the average is $900—to Hispanics who lack credit scores. As customers repay their loans, Progreso reports the achievement to credit bureaus, building their scores - Rate is much lower than the 400 percent levied by payday shops. Pearl Interactive Network - Mary Korn - Pearl Interactive Network provides outsourced call center, administrative, and IT help desk services to companies such as Pfizer by hiring people with disabilities, service-disabled veterans, and other workers with challenges
  • 12. Rags2Riches “For the 12,000 families who live in the impoverished neighborhood of Payatas in Manila, a seven-story mountain of garbage— one of the largest solid-waste dumps in the Philippines—looms large as both a blight upon the landscape and a source of livelihood. Each day, the residents of Patayas, including children as young as four, sift through the refuse for anything of value, including castoff rags that the women weave into rugs. With the women able to produce only up to 10 rugs a day, however, and profits on each rug as low as two cents once unscrupulous middlemen get their due, survival is hard-won. That's when 25-year-old Reese Fernandez co-founded Rags2Riches, a social enterprise that links this community of craftspeople directly to their customers”
  • 13. In Summary…. Social Entrepreneurship can start anywhere….. Passion… Core competencies…. Experience….. Luck…. Personal circumstances…. Change in perspective… Career background… Desire for wealth…. Aspiration for a better world…. “addressing social issues, creating significant change and causing huge social impact”