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Here’s why: 65% 57% 78%of The (Im)possible Role of the Social Media Manager

Here’s why: 65% 57% 78%of companies use don’t monitor the of brands don’t planstaff to “do social competition to hire internally in media” on top of 2013 for social mediatheir other duties. “We should be monitoring the competition but When an employee works solely on social don’t have media, it’s on a team the time.” of 3 or fewer. Median pay for a Brands struggle with Social Media Manager monitoring and measurements 65% 63% said it’s due to lack of time blamed lack of staffing $45,000- $55,000 SOURCE: RAGAN & NASDAQ OMX CORPORATE SOLUTION SURVEY RESULTS, 2013

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