Personal Information
Organización/Lugar de trabajo
Washington D.C. Metro Area, VA United States
Sector
Advertising / Marketing / PR
Sitio web
www.rockresearch.com
Acerca de
Principal and Founder of Rockbridge Associates, Inc., a custom market research firm in the Washington, DC area. I serve as the chief methodologist at Rockbridge, where I mentor staff and clients in areas such as data modelling, conjoint/choice design, market segmentation, and means-end studies. I also offer strategic guidance to a range of clients in the services, technology and non-profit sectors, where I guide them on customer satisfaction, product development and communications strategy. I am involved in identifying cutting-edge areas for our firm, such as green research initiatives. I have over 30 years experience as a research practitioner on the consulting and client side.
I...
Etiquetas
customer service
research
innovation
technology readiness
american innovation index
customer relationship management
customer experience
associations
technology
rockbridge associates
omnichannel
consumer
customer
future
business model
#platformeconomy
#sharingeconomy
#on-demandeconomy
social media marketing
best practioner award
frontiers 2018
aii
banking
net promoter score
nps
customer satisfaction
global
#asae 2017
marketing research
it maturity
digital experience
retail channels
webrooming
showrooming
channel convergence
it innovation
it
robots
service robotics
product development
success index
software
greenovators
environmental awareness
green technology
segmentation
market research
eservcies
Ver más
Presentaciones
(14)Personal Information
Organización/Lugar de trabajo
Washington D.C. Metro Area, VA United States
Sector
Advertising / Marketing / PR
Sitio web
www.rockresearch.com
Acerca de
Principal and Founder of Rockbridge Associates, Inc., a custom market research firm in the Washington, DC area. I serve as the chief methodologist at Rockbridge, where I mentor staff and clients in areas such as data modelling, conjoint/choice design, market segmentation, and means-end studies. I also offer strategic guidance to a range of clients in the services, technology and non-profit sectors, where I guide them on customer satisfaction, product development and communications strategy. I am involved in identifying cutting-edge areas for our firm, such as green research initiatives. I have over 30 years experience as a research practitioner on the consulting and client side.
I...
Etiquetas
customer service
research
innovation
technology readiness
american innovation index
customer relationship management
customer experience
associations
technology
rockbridge associates
omnichannel
consumer
customer
future
business model
#platformeconomy
#sharingeconomy
#on-demandeconomy
social media marketing
best practioner award
frontiers 2018
aii
banking
net promoter score
nps
customer satisfaction
global
#asae 2017
marketing research
it maturity
digital experience
retail channels
webrooming
showrooming
channel convergence
it innovation
it
robots
service robotics
product development
success index
software
greenovators
environmental awareness
green technology
segmentation
market research
eservcies
Ver más