1. From Designers
to DesignPreneurs
the changing roles of designers
Presented by:
Timothy Chan, Director
First Media Design School
Nurturing Tomorrow’s DesignPreneurs
3. • The true value of design
(business dollars & cents)
Topics • Design thinking
for today: (changing roles of designers)
• The whole brain approach
(designers to designpreneurs)
Nurturing Tomorrow’s DesignPreneurs
4. • The true value of design
(business dollars & cents)
Topics • Design thinking
for today: (changing roles of designers)
• The whole brain approach
(designers to designpreneurs)
Nurturing Tomorrow’s DesignPreneurs
5.
6. 21st Century
Conceptual Age
(Concepts Workers)
20th Century
Information Age
(Knowledge Workers)
19th Century
Industrial Age
(Factory Workers)
18th Century
Agricultural Age
(Framers)
7.
8. “Design is not just what it
looks like and feels like.
Design is how it works.”
16. • The true value of design
(business dollars & cents)
Topics • Design thinking
for today: (changing roles of designers)
• The whole brain approach
(designers to designpreneurs)
Nurturing Tomorrow’s DesignPreneurs
30. • How can we improve sanitation and
better manage human waste in low-
income urban communities?
• How might we improve maternal health
with mobile technologies for low-income
countries?
• How might we increase the number of
registered bone marrow donors to help
save more lives?
• How might we increase the availability
of affordable learning tools & services for
students in the developing world?
31.
32.
33. • The true value of design
(business dollars & cents)
Topics • Design thinking
for today: (changing roles of designers)
• The whole brain approach
(designers to designpreneurs)
Nurturing Tomorrow’s DesignPreneurs
36. The vertical part of the "T" as your
core talent and the horizontal line as
reflecting your interests and your
curiosity in involving diverse partners
Nurturing Tomorrow’s DesignPreneurs
42. Design Competency
CREATIVE
CONCEPT SKILL
Enhance mind mapping;
Unleash creative thinking and
creative conceptual skills
‘LIVE’ PROJECT SOFTWARE
EXPOSURE You as EXECUTION
SKILL
Undertake design projects;
Plan and execute with
Designer Proficiency in design
professional standard. operating software skill.
43. Management Competency
PERSONAL
MANAGEMENT
Acknowledge and
understand individual
management styles; Build
and develop personal style
through teamwork &
development.
STUDIO PROCESS
BRAND/BUSINESS You as a MANAGEMENT
MANAGEMENT
Plan, build and execute
Manager Develop processes and implement
systems to ensure quality operation in
the studio.
brand/business successfully.
44. DesignPreneur Competency
ENTREPRENEUR
SKILL
Analyse and evaluate growth
opportunities; Conceptualise and
develop commercially viable ideas.
ORGANISATIONAL LEADERSHIP
SKILL You as a SKILL
Build business structure, Manage and motivate human
corporate philosophies; Imbue
corporate vision into the
Designpreneur resources; develop sustainable
work culture. Nurture and
business system. influence team spirit.
50. To Be Who
They Want To Be
Soft Skills Hard Skills
Business
Communication Office Managerial
Skills Administration Skill
Improving Sales &
Leadership Business
Personality & Marketing
Skills Skill
Characters Skill
Design
Interaction Accounting Knowledge
Skill Skill & Competency
52. • It’s never a better time to be a
designer (the world is yours)
In conclusion: • Companies now need people with
empathy, emotions and a keen eye
Some key
with a heart to connect
thoughts
• right-brainers a true competitive
advantage in the new economy
Nurturing Tomorrow’s DesignPreneurs
53. more
importantly
(something you
can take away)
Nurturing Tomorrow’s DesignPreneurs