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Anand regional co-operative growers union limited
A project REPORT
On Anand oil
ARCOGUL
Prepared by
Abdulkadir R Chhayanwala
Preface
Since the few years, the business world has completely changed. There has a rapid
development taken place in India changing the past independence period industrialization in the
country which has made India one of the industrial powers of the world. Revolution in the field
of commerce and business has changed many lives in India. The avenues of economic
liberalization and globalization have invited certain change and business enterprises are now able
to face challenges at competition from multinationals
Practical knowledge is the essential for facing all direct circumstances. Only in
industrial training tells us make deeply how we should apply doctrines in real life because
industrial visit is over all practical information about on industry.
According to George R. Terry, “Management is a distinct process consisting of
planning, organizing, actuating and controlling, performed to determine and accomplished the
objectives by the use of the people and resources.” The success of any company or business is
upon its management.
The training in industry is very helpful to students of management because it helps to
get better prospects and understanding the working condition of various industries.
We are glad to present report based on the ANAND OIL. We have tried our level best to
prepare this project report.
ACKNOWLEDGEMENT
The successful completion of this report wouldn‟t have been support of our professor,
and some lavish a person who helps me indirectly.
We would also forward our gratitude towards our respected principal S.S.Trivedi who
gave us opportunity to expose us in the training of company.
We like to give marvelous thanks to our project guide Miss Prapti shah .for his constant
efforts towards us in preparing our report. We owe special thanks to the company for giving the
permission for training in his company.
I would also like to thank all the executives of “ARCOGUL” who gave me their
precious time .my special thanks to Mr. B.K.Bakshi , the managing Director & ”ARCOGUL”
and other department al heads who behaved very gently to me . Every staff member gave me
the sufficient information. So I would also thank every staff unit.
Lastly, I welcome any sort of suggestions, for the improvement of this report
INDEX
PERFACE
ACKNOWLEDEMENT
No. Contents Pg.no
1. Industry profile
2. Company profile
3. Functional area
3.1 Production department
3.2 Finance department
3.3 Marketing department
3.4 Packaging department
3.5 Quality assurance
3.6 Human resource department
4 Study of topic Recruitment and Selection
5 Research methodology
5.1 Introduction
5.2 Topic of the study
5.3 Objective of the study
5.4 Population
5.5 Sampling method
5.6 Sampling size
5.7 Sources of data
5.8 Data collection
5.9 Limitation of the study
6 Data analysis & interpretation
7 Findings & Suggestions
7.1 Findings
7.2 Suggestions
8 Conclusion
Annexure
Bibliography
[1] INDUSTRY PROFILE
The Indian food oil economy is the world‟s fourth largest after the US, China and Brazil,
harvesting about 25 million tons of oilseeds against the world. Since 1995, Indian share in
world production of oilseeds has been around 10 percent. Although, India is a major producer
of oilseeds, per capita oil consumption in India is only 10.6 kg/annum which is low compared to
12.5 kg/annum in China, 20.8 kg/annum in Japan, 21.3 kg/annum in Brazil and 48.0 kg/annum in
USA. Vegetable oil consumption has increased following a rise in household incomes and
consumer demand. India imports half of its edible oil requirement, making it the world‟s third-
largest importer of edible oil. The country buys soya oil from Argentina & Brazil and palm
oil from Malaysia & Indonesia. Currently, India accounts for 11.2 per cent of vegetable oil
import and 9.3 percent of edible oil consumption.
saffola is essentially blended refined edible oil which is claimed to be beneficial for Heart health.
It is marketed under the names of New Saffola, Tasty and Active. All of them contain blended
vegetable oils in various proportion. The main type of oils which are blended include Rice Bran
oil, Kardi oil or Safflower oil, Corn oil and Soya oil.The company in recent years has been
known for its foreign acquisitions in countries such as South Africa, Egypt and Singapore.
Marico Ltd has reported 27.36% increase in net profit at Rs 157.72 crore for the first quarter
ended June 30, 2013
Gulab Oils & Foods Private Limited, Rajkot, Gujarat gulab group was the mainland of
groundnut crop production, saurastra. The soil in this part of the nation is possessing higher
qualities and productivities of groundnut crop. The conventional business of oilseed trading has
been grown to a full fledged business process model from manufacturing to logistic supply in
gujarat. The group? gulab has been renowned and established brand in the gujarat.our
commitment to growth is anchored by a belief in being strategically focused on our brands, our
people and innovation across our supply chain and infrastructures.at gulab group, we believe in
brands. We believe brands make a difference, whether it is one of our leading consumer brands
or customer brands. we believe brands are fundamental to creating value and driving
differentiation within the food industry. Brands, and their unique attributes and associations, help
build consumer loyalty and trust which are essential to driving sustained business growth and
profitability
[2] COMPANY PROFILE
1. Name of the company : Anand regional co-operative oil seed growers
Union limited. (ARCOGUL)
2. Address : “ARCOGUL”
National highway no.8,
Chikodra crossing,
Chikhodra-388320
Gujarat-India
3. E-mail ID : info@anand.in
4. Phone No : 02692241223
5. Fax no : 02692241207
6. Marketing division : 02692253026
7. Web-Site : www.anandoil.com
8. Year of establishment : ARCOGUL was established in the year 1969
9. Form of organization : ARCOGUL is “co-operative sector”
10. Total area occupied : ARCOGUL has occupied 23 across Acres.
11. Bankers : State bank of India
State bank of Baroda
State bank of Saurashtra
UTI bank
Bank of Punjab.
12. Industrial licensee no :Oil-943 (83) dated: 9-4-1983
Oil-114(44) dated: 30-3-1984
13.Board of directors :
Vipulbhai kantibhai patel chairman
Parshottamdas maganbhai parmar vice chairman
Haribhai nathabhai patel
Jayantibhai chalubhai rathva
Hasmukhbhai ravjibhai patel
Chaturbhai lallubhai patel
Parshottambhai manibhai patel
Ishwarbhai ambalal patel
Rameshbhbai javebhai patel
i.m.purohit Registrar, Anand
kirti manek NDDB
jitendrakumar c patel incharge managing director
ripanbhai c patel Bank , Nadiad
likvidetar Grofed repress…..
HISTORY AND DEVELOPMENT
ARCOGUL was the dist co-operation which started in 1969 by the farmer of the kheda f
direction of Shri. Ravjibhai was lived in Baroda established the ginning and pressing society was
to by the cottonseed and produced cotton at main product. They are started in produce the
cottonseed oil name "Anand" cottonseed oil.
First time 1003 the co-operative marketed the refined cottonseed oil which become very
population. As time passed the gown of nut seed and mustards because very high. So in 1988 the
Anand Taluka co-operative ginning and pressing society converted in Anand regional co-
operative oilseed union limited. The co-operative established in village are and it covered 25000
pariliers of farmers. Now, it expand the operation area ARCOGUL management and employee
arcades body the continuously improve to the meet the challenging needs of its owners and
provide quality product and provides its consumers and keep them happy.
Future that everyone take responsibility to achieve this ensuring that their activities get with
the environment ARCOGUL increased its objectives to the seven district of Anand, Kheda,
Panchmahal and Dahod.
Development of the ARCOGUL department on big oilseed co-operative societies with a
membership of 25000 farmers covering 739 villages. In an addition the union made available to
these societies seeds. Fertilizer oil etc. To meet the challenging needs of its members. As a
matter of fact it adopted the Anand model of co-operative where agriculture produced combine
together to companies themselves in to corporative owned and controlled by them which respond
and to the needs of the farmer the union tolerates all actionsnecessary to meet the heads of its
members and continue to improve upon them.
[2.1] VISION
Vision is nothing but objective of ARCOGUL.To provide all agricultural input and allied
services to its entire shareholder stakeholder. And second is to provide better returns to farmer.
As they are working for betterment of farmer
[3] Functional area
[3.1]Production department
PRODUCT RANGE
Brand name :
Anand Kiran
Product range :
product 15kg teen 5lt jar 1lt bottle 1lt pouch
Cotton oil    
Mustered oil    
Sun flower oil    
Soya bean oil    
Grond nuts    
Production information:
The production promotion of a business is connected with the creation of a product of services
requite to satisfy customer needs wants and desired production will be concern to two purposes.
1. It must operate customer‟s satisfaction and timing of delivery
2. It must operate and economical and efficient manners, become cost of production is
critical factors.
1. Name of the product:
The main product of the unit is “ANAND COTTONSEED OIL” and some other
products are as under.
1) Cottonseed product.
2) Groundnut product
3) Mustered product
4) Soyabeen product
There oil product are sales by different brand name as under.
1) Anand cottonseed oil
2) Kiran double filters groundnut oil
3) Sohana mustered oil
2. Machinery and plant capacity:
Plants : capacity (per day)
Refinery : 100M.T
Water spirant : plant 350: K/Shift
3.Raw Materials:
The union get from village of surrounding area and which state generally they collect
the raw- material from.
4. Transportation facility for raw material:
This co-operative unit transports the raw material and finished product by trades.
5. Inventory management:
Inventory market is the heart of this unit. They have separate inventory and
storage department. They receive materials from outside and maintain their own receive
instruments for each item.
1) Annul register
2) Material note
3) Material receipts
Now all transportation is done by the computer at every department. They send
order to accounts office purchase materials according the requirements for that thy also
keep note.
1) All subentries made in matter file.
2) they prepared monthly of issue register
3) Monthly inward register
4) Monthly purchase register
5) Monthly report of consumption
PRODUCTION PROCESS
1.Cotton refined oil
2. soya bean oil
3. mustered oil
4. ground nut oil
Refinery:
In this section plant all soup stock is separated from the oil. The after the oil is filtered. The oil
is known as crushed oil. This oil utilised for the production of vegetable ghee.
Further the washed oil is refined in equipment known as the bachalro and the oil is once
again filtered then it order to remove the party acid across is put in deodorising vessel under high
temperature. The plant remove all the forty add. The oil is once again filtered and vitamin A, B
and k12 are added above process it is known as cotton seed double refined oil.
Acid oil plant:
This section comprises of acid storage tanks. The capacity of acid oil plant is
5MT/DAYS
Water efficient plant:
In the plant 100MT/DAYS homogenous efficient is with an acid in a primary fund mixed
which bride oil on the surface which is normally separated the acidified water is multiplied in
the discharge water is nutria and free from oil as well as particular which can be used for
irrigation purpose. This is being done as per the raid down standard by pollution control board to
make the
[3.2]Finance department
Introduction:
Finance is the blood of any organization. Finance assumes great importance in
every aspect of any organization. It is the art and science of managing money. Finance
management is concern with duties of the financial managers in the business firm. Financial
managers actively manages the financial affairs of any type of business namely, financial and
non-financial, private and public, large and small, profit seeking and not-for-profit. Broadly there
are 2 main functions in finance management: (1) procurement of fund and (2) effective
utilization of fund.
The organization structure of finance department of ARCOGUL is as under
Board of director
Chairman
CEO
Senior Executives Accounts
Assistants
Clerks
RATIO ANALYSIS
Ratio analyses of ARCOGUL is a powerful tool of financial analysis. A ratio is
defined as “the indicated quotient of two mathematical expressions” and as “the relationship
between two or more things”. In financial analysis a ratio is used benchmark for evaluating the
financial position and performance of a firm. The relationship between two figures, expressed
mathematically, is known as a financial ratio.
The most important task of a financial is to interpret the financial information in such a
manner, that it can be understood by the people who are not well versed in financial information
figures. The technique, by which it is to be calculated, is known as „Ratio Analysis‟.
(1) Percentage (2) Rate (3) Proportion
Ratio Analysis is an important technique of financial analysis. It depicts the efficiency
or shortfall of the organization in the form of trend analysis.
Different ratio appeal to different people managements, having the task of running
business efficiency, will interest in all ratios.
A supplier of goods on credit will be partially interested in liquidity ratios, which
indicate the ability of business to pay its bills. Existing and future shareholders will interest in
the investment ratios, which indicate the level of return that can be expected on an investment in
business.
Major customers, intent to having a continuing source of supply, will be interested in
the financial stability, as reveled by the capital structure, liquidity and profitability ratios.
Debenture and loan stock holders will be interested in ability of a business will
be interested in the ability of a business to pay interest and ultimately to repay capital.
Steps of ratio analysis in ARCOGUL are :
1. Collection of information, which are relevant from the financial statements and then to
calculate different ratios accordingly.
2. Comparison of computed ratios of the organization or with the industry ratios.
3. Interpretation, drawing of the inference and report-writing.
Types of ratios
Several ratios; calculated from the accounting data, can be grouped into various
classes according to financial activity or function to be evaluated. We may classify the ratios into
the followings categories.
1. Liquidity Ratios
2. Leverage Ratios
3. Efficiency Ratios
4. Profitability Ratios
5. Other Ratios
RETURN ON SHAREHOLDER‟S FUNDS OF ARCOGUL
It shows what percentage of profit is earned on capital invested by ordinary shareholder‟s
fund. The ratio is obtained by dividing net profit after deduction of preference divided by the
amount of ordinary share capital plus free reserves.
Return on equity shareholder‟s fund = Net profit *100
Equity share capital
Year Net profit * 100
Equity share capital
Ratio [ In %]
2011 -3939859.69 *100
22123200
-17.81
2012 165478.31 * 100
22123700
0.75
2013 5270541.46 * 100
22123700
23.82
[3.3]Marketing department
1. Introduction:
The marketing department of ARCOGUL is very important for the entire department
because it is the case for all works the marketing manager is Mr.Paresh Upadhyay.
The main marketing functions are as follows and are classified in three categories..
1. Involving Ownership Transfer
2. Concentration – buying, assemblies
3. Distribution –selling
Involving physical distribution:
(a)Transport
(b) Storage
Facilitating
Standardization
Boarding
Packing
Salesmanship
Advertising
Sales promotion
Ride bearing
Market research..
Type of marketing:
1) Loose marketing
2) Bulk marketing
3) Institutional marketing
4) Consumer packs marketing
1] Loose marking
ARCOGUL makes loose sales by selling oil in tanks. It manufactures and market
cottonseed oil kiran ground nut mustered oil and sohana oil. The area offices and the distributors.
The distributors get a major of 3% of the retailers ground 9% all transaction are on cash and
carry basis only no credit is entertained.
2] Bulk marketing:
Bulk marketing is in the form of 15kg tins and sold under two differences broad.
Anand is marketed into allotting. Hammers quality of oil is the same except diff a prices due to
quality difference of the tins.
The present policy at ARCOGUL enable on oil dealers to place an order with the
company directly on that the appointed brokers to procure the required brokers to procure the
required quantity .Suppler are made cash basis but it is observed that the distributor and traders
offer credit to the retailers.
3] Institutional marketing:
The union can explore the opportunity of Insotosionamy marketing possible on a
contract basis.
4] Consumer packs marketing:
Consumer packs includes 500ml pouch.1lr.pouch and bottle 5ltr jars and
15ltrs.The customer‟s services division calked after the consumers packs marketing under the
guidance at the M.D
Advertising
The American marketing Association has defined advertising as “any paid form of non-personal
presentation and promotion of goods, services, or ideas by an indentified sponsor”.
There are many types of media for advertising like, print media, Electric media. outdoor media
and Direct mail. The selected media by ARCOGUL is Outdoor media. Their advertising
objective is 40years and Quality.
The Advertising budget of ARCOGUL budget of ACOGUL is 30 lakhs p.a.
They done outdoor Advertising in 6 to 7 states of Gujarat.
Slogan:
As the products of ARCOGUL are mostly selling in seven districts of Gujarat
and ARCOGUL is Company of Gujarat it has selected slogan in Local language GUJARATI;
that is;
PRODUCT LIFE CYCLE
The length of product for cycle is governed by the rate of technical change the rate of market
acceptance and the case of competitive entry.
The life cycle of a product is divided into four parts: Introduction, Growth, Maturity, and
Decline
INTRODUCTION STAGE:-
The introduction stage starts when the product is first launched. In this stage as compared to
other stages the profits is negative or low because of low sales and high distribution cost and
promotional sales is there.
GROWTH STAGE:-
In this stage the product satisfy the market. It enters the stage in which sales will increased
climbing quickly. The ARCOGUL has been in growth stage. At this time the ARCOGUL has
increased their sales of there products and make them available in all the districts of Gujarat.
Now the ARCOGUL has improved quality and has reached to high market and has achieved its
good reputated market of their products.
MATURITY STAGE:-
At some point the product sales growth will become slow due to its maturity, it will known as the
product has enter into a maturity stage.
The ARCOGUL is at maturity stage. After the growth stage now the ARCOGUL has enter into a
Maturity stage.
Now the sales of the ARCOGUL have low down to some extent. Because of its high price the
customer mostly prefer to low cost products which are offered by the competitors.
As the company‟s target market is middle-upper class people so now the company is trying to
decline the price to some extent. And day-by-day the company has improved the quality of
product so now people have started to have products of ARCOGUAL. As now we can see that
the company have started to make high sales and has again achieved its market and the turnover
has also increased by 27crores from last year sales. So now the company ARCOGUL will again
will do good selling as it was in Growth stage.
DECLINE STAGE:-
In product life cycle if stage brings sadness in market, here product sale is going down to decline
and at very low level.
The ARCOGUL has 2 times been in this decline stage. As the rival companies enter into market
the sales of the ARCOGUL decline as rival companies were offering good quality and at lesser
price than ARCOGUL.
But after the decline the ARCOGUL has again achieved its market and now it is no more in
Decline stage.
[3.4]Packaging department
ARCOGUL has separate packing department at its own products. They do job would at NDDB
of packing of “DHARA” double filtered oil
Packaging in values designing and production the container
are wrapper for a product. The package includes a products primary container. It may also
include a secondary package that is thrown away where the product is about to be used finally it
can include a shipping and ship the product labeling printed information appearing on are with
the package is also part of packaging.
Traditionally the primary function of the packing was to contain and protect the product. In
recent times however numberous factors have made packing on important marking tool.
At last to sell the product the packing of product is necessary in recent times.
ARCOGUL has separate packing department of its own productions that is Anand
cottonseed oil. „KIRAN‟ ground nut oil and SUHANA mustered oil.
They do job work at NDDB of packing of DHARA double filtered oil for that they
have separate department of packing before packing the oil in INS and tars they weight the
empty tins and tars.
They have different department for oil packing the cost of each machine of packing
rs.125 core.
In one minute the machine packs 42 packets 1ltr.After packing oil. The weight is
checked and sealed. Each box contain 12packets of 1ltr the prove machine cost Rs. 80.00 in this
and tars also first the oil is poured and the again is checked and sealed.
[3.5]Quality assurance
The final maintaining the standards of quality under the presentation food.
Adoteerxation the firm does not replace stock immediately beery a co-operatives organization it
subjected to various rules and produces and so public stocks are replaced only after the provide
has been tested on the and proved to be safe after detecting the problem and moving the same.
There is quality control officers who are see the quality of the product and also take cake
about quality of product. They are different they are:
1. Moisture
2. Colour
3. Free Cathy acid
4. Flash point
5. Could test
6. Custer oil test
[3.6] Human resource department
RECRUITMENT
Recruitment is making pro-sportive candidate aware about the vacancy in the organization and
motivate them to apply.
They issued advertisement local news paper for job and invite application of deserve people for
that job they call some deserve person for interview. They authorized person selects the person
then company is trained to his employees and also recruit with the help of his present employees.
Promotion of Employees:
Promotion is given to employees the basis of seniority and performance.
Development of Human Resources:
„ARCOGUL‟ spends a very good amount of money for the development of its human resource,
company organizes various program also for their development. We paid higher amount to H.R
profession for development of human resources as they are a very important part of our
organization. We continuous take care of development of our human resource
[4] Study of topic Recruitment and Selection
RECRUITMENT
Recruitment is making pro-sportive candidate aware about the vacancy in the organization and
motivate them to apply.
They issued advertisement local news paper for job and invite application of deserve people for
that job they call some deserve person for interview. They authorized person selects the person
then company is trained to his employees and also recruit with the help of his present employees.
FACTORS AFFECTING RECRUITMENT
The following are the 2 important factors affecting Recruitment: -
1) INTERNAL FACTORS
• Recruiting policy
• Temporary and part-time employees
• Recruitment of local citizens
• Engagement of the company in HRP
• Company‟s size
• Cost of recruitment
• Company‟s growth and expansion
2) EXTERNAL FACTORS
• Supply and Demand factors
• Unemployment Rate
• Labour-market conditions
• Political and legal considerations
• Social factors
• Economic factors
• Technological factors
Recruitment form of ARCOGUL
POLICY OF ARCOGUL
Sources of recruitment
Basically the sources of recruitment in „ARCOGUL‟ are following types:
1. TRANSFER & PROMOTION.
2. ADVERTISEMENT IN LEADING NEWS PAPER.
3. PRIVATE CONSULTANT.
4. EMPLOYMENT EXCHANGE.
5. Campus interview.
6. Contract base
Selection
Recruitment and selection are two phases in the employment process used by any organization.
Selection of candidate begins after competition of the recruitment process.
Selection is the process of choosing the most suitable person out of all applicants; it is a process
of matching the qualification of applicants with the job requirements. The purpose of selection is
to pick up the right person for every job.
Proper selection is helpful increasing the efficiency and productivity of the enterprise
Selection process
Selection is usually a series of hurdles or steps. Each one must be successfully cleared before the
applicant proceeds to the next one. The time and emphasis place on each step will definitely vary
from one organisation to another and indeed, from job to job within the same organisation. The
sequence of steps may also vary from job to job and organisation to organisation. For example
some organisations may give more importance to testing while others give more emphasis to
interviews and reference checks. Similarly a single brief selection interview might be enough for
applicants for lower level positions, while applicants for managerial jobs might be interviewed
by a number of people
[5] RESEARCH METHODOLOGY
[5.1] INRODUCTION OF RESEARCH
METHODOLOGY
Research is an art of scientific investigation. It is an activity that extends, corrects or verifies
knowledge. It is a way of finding new ways of looking at familiar thing in order to explore
research company defending and redefining problems, suggested solution , collecting ,organizing
and evaluating data, making deduction and reaching conclusion and at last carefully testing the
conclusions to determine whether they fit the formulating hypothesis. Research is, an original
contribution to the existing sock of knowledge making for is advancement .it is the pursuit of
truth with the help of study, observation; comparison and experiment. Extreme care must be
taken in every step of the research for the project to provide ratable data. The following
methodology has been adopted in conducting a study on process of recruitment and selection of
ARCOGUL
[5.2] Topic of the study
A study on topic recruitment and selection in ARCOGUL
[5.3] Objective of the study
1. To study the process of recruitment and selection.
2. To find out effectiveness of the recruitment and selection programmed that has been
arranged by the organization in the past.
3. To get insight activity of recruitment and selection at ARCOGUL Finding out the
strategies prevailing in the company.
4. To identify prospective employees for the organization , stimulating and encouraging
them to apply for a job in an organization
5. Identify and preparing potential job application.
6. To examine the applicant with regards to their suitability for the given Job.
7. Choosing the best from the suitable candidates.
8. To eliminate the possibility of prejudice on the part of the interviewer.
9. To find out the problems/short comings, if any in the overall process of recruitment as
done by the company.
[5.4] Population
In the company strength of the Employees & Workers is as follows. In ARCOGUL there are
approximately 80 workers and employee working together
[5.5] Sampling method
Anand regional co-operative growers union limited use simple random sampling method for the
recruitment & selection of the employees
[5.6] Sampling Size
Out of total population I have selected 30 employees to fill up questionnaire.
[5.7] SOURCES OF DATA
The data from primary sources has been collected mainly conducting survey with the help of
structured undisguised questionnaire. The primary data were collected from the respondent
interviewing technique has been simultaneous used to make the study about and relevant
[5.8] Data collection
NATURE OF DATA
The required data are gathered in the form of primary and secondary sources.
PRIMARY DATA
Data collecting in the process of the investigation are known as primary data. This study was
useful in designing and framing the questioner. Several rough drafts were formed and prepared
for framing the questionnaire.
SECONDARY DATA
The source did not itself collect the data but took them from some other primary sources; it is
known as secondary sources. The data are collected from websites, journals, and offices
employs.
[5.9] Limitation of the study
1. Time available for the survey was very short keeping.
2. The survey has been conducted only in the ANAND Location.
3. The study was based on the recruitment and Selection process for the post of worker and staff
members.
4. The process was in hold as large numbers of candidates were recruited in the previous month.
[6] Data analysis and Interpretation
Q1. Since how many years have you been working with this organization?
Option Resonance percentage
20-30 year 7 23.33%
30-50 year 9 30%
50> year 14 46.67%
Total 30 100%
Interpretation:
From the above data, we observed that 46.67 % Employees are more than 50 years
and 30 % employees are 30-50 year and 23.33 % employees Are 20-30 year
20-30 year
30-50 year
50> year
Q2. Does the organization consider Recruitment and selection cheaper ?
option Resonance Percentage
yes 18 60%
no 9 30%
can’t say 3 10%
total 30 100%
Interpretation:
From the above data ,we observed that 60 % Employees are agree and 30% employees
are not agree and with the remaining 10% employees can‟t answer this question
yes
no
can'tsay
Q3 Does ARCOGUL have to interview in all internal applicants?
option Resonance Percentage
poor 5 16.67%
adequate 3 10.00%
excellent 22 73.33%
total 30 100%
Interpretation:
From the above data for the interview in all internal applicants,we observed that 73.33%
Employees are agree to selection presses and 16.67% employees are give poor response and
with the remaining 10% employees adequate
poor
adequate
excellent
Q4. Is the organization doing screening Recruitment and Selection process?
Interpretation:
From the above data ,we observed that 83% Employees are agree and 17% employees are
not agree screening Recruitment and Selection process
yes
no
can'tsay
option resonance percentage
yes 25 83%
no 5 17%
can’t say - -
total 30 100%
Q5. . Does HR provide an adequate pool of quality applicants?
Interpretation:
From the above data ,we observed that 63.33% Employees are agree and 23.33%
employees are not agree and with the remaining 13.34% employees can‟t
answer this question
yes
no
can'tsay
Option resonance percentage
Yes 19
63.33%
No 7
23.33%
can’t say 4
13.34%
Total 30 100%
Q6. Rate the effectiveness of the interviewing process of ARCOGUL?
option resonance Percentage
poor 5 16.67%
adequate 3 10.00%
excellent 22 73.33%
total 30 100%
Interpretation:
From the above data for the interviewing process, we observed that 73.33 % Employees
are agree to selection process and 16.67 % employees give poor response and with
the remaining 10 % employees answer are adequate
poor
adequate
excellent
Q7. Does the HR team act as a consultant to enhance the quality of the applicant pre-screening
process?
option Resonance Percentage
yes 21 70.00%
no 7 23.33%
can’t say 2 6.67%
total 30 100%
Interpretation:
From the above data, we observed that 70 % Employees are agree and
23. 33 % employees are not agree and with the remaining 6.67 % employees can‟t
answer this question
yes
no
can'tsay
Q8. Does ARCOGUL have to interview in all external applicants?
option resonance Percentage
yes 21 70.00%
no 9 30.00%
can’t say 0 0.00%
total 30 100%
Interpretation:
From the above data, we observed that 70 % Employees are agree and
30% employees are not agree for external applicants
yes
no
can'tsay
Q9. Are you satisfied with your job?
option resonance Percentage
poor 5 16.67%
adequate 3 10.00%
excellent 22 73.33%
total 30 100%
Interpretation:
From the above data, we observed that 73.33%Employees are agree and 16.67% employees are
give poor response and with the remaining 10% employees adequate
poor
adequate
excellent
Q10. Does your organization take feedback from candidates on recruitment process?
option resonance percentage
poor 1 3.33%
adequate 13 43.34%
excellent 16 53.33%
total 30 100%
Interpretation:
From the above data for organization take feedback from candidates on recruitment process , we
observed that 53.33 %Employees are agree and 43.34 % employees are adequate response and
with the remaining 3.33 % employees give poor response
poor
adequate
excellent
Q11. Does the HR Department is efficient in Selection Policy of the employees?
option resonance Percentage
yes 21 70.00%
no 7 23.33%
can’t say 2 6.67%
total 30 100%
Interpretation:
From the above data, we observed that 70%Employees are agree and 23.33% employees
are not agree and with the remaining 6.67% employees can‟t answer this question
yes
no
can'tsay
Q12. Do your company use jobsites as one of the tool for searching jobs?
option resonance Percentage
yes 24 80.00%
no 4 13.33%
can’t say 2 6.67%
total 30 100%
Interpretation:
From the above data, we observed that 80 % Employees are agree and 13.33%
employees are not agree and with the remaining 6.67% employees can‟t answer this question
jobsites as one of the tool for searching jobs
yes
no
can'tsay
Q13 Do you think Recruitment & Selection practices are quite rigid in terms of eligibility criteria?
option resonance Percentage
yes 20 66.67%
no 7 23.33%
can’t say 3 10.00%
total 30 100%
Interpretation:
From the above data, we observed that 66.67% Employees are agree and 23.33%
employees are not agree and with the remaining 10% employees can‟t answer this question
yes
no
can'tsay
Q14. How would you rate the HR department‟s performance in recruitment and selection?
option resonance percentage
poor 1 3.33%
adequate 13 43.34%
excellent 16 53.33%
total 30 100%
Interpretation:
From the above data for performance in recruitment and selection, we observed that
53.33%Employees are agree and 43.34% employees are adequate response and with the
remaining 3.33% employees give poor response
poor
adequate
excellent
Q15. Does the HR maintains an adequate pool of quality “protected class” applicants?
Option resonance Percentage
yes 30 100%
no 0 0.00%
can’t say 0 0.00%
total 30 100%
Interpretation:
From the above data, we observed that 100% employees are agree the HR maintains an
adequate pool of quality “protected class” applicants
yes
no
can'tsay
[7] Findings and suggestions
[7.1] Findings
1. Through the study I found that awareness regarding company‟s financial information.
2. It is found that company‟ position is well than past year because their management is
good.
3. Winning the heart by quality and great taste and distributing sufficient dealer margin is a
winning strategy of ARCOGUL.
4. Its 'Value for money' strategy enables even a kid to buy fresh & healthy food in small
prices. Indeed in a neck to neck competition ear one must implement new ideas.
5. Arcogul has developed the think tank who continuously updates strategy in the right
direction. Think win-win & Stay ahead with us.
6. Company‟s profit is more than past year.
7. Mostly people buy these products only for the enjoyment & time pass because these
products are oily and hygienic for the health.
8. Company give advertisement for their profit so people aware about their products.
9. This market is not available in all over gujarat so they try to deliver their market slowly
in all over India.
[7.2] Suggestions
1. To improve level of awareness the customers, the company should cradle the aggressive
advertisement campaign for Commodity and domestic market.
2. Though the main source of information is mouth publicity, the company should
constantly try to improve and maintain the services even in schemes and in offers.
Because in product, test, best quality; so at some point of time, people will go for such
company which provides a good amount of facilities.
3. The company should provide best online facilities to their working client which helps
them increase the frequency in making profit and future aspects.
4. The company should increase their production like Domestic market, Indian market and
facilities under one roof to attract people.
5. The company should provide advisory services to the customers and also they should
help in selecting the best products.
6. Mostly employees and customers are not aware about the products and many things
because of lack of knowledge; so the company should target properly regarding
knowledge as well as facilities.
[8] Conclusion
After experiencing the training at Arcogul .I conclude that the practical knowledge is very
essential for every student by this training we experienced the present market situation and the
business strategy as the management students we came to know that how to take decision.
ANAND is one of the popular brand name in the edible oil products now the
company is in the growth stage the company highly concentrates on the qualify of the products .
A Study on recruitment and selection policy at
ARCOGUL
Questionnaire for Recruitment and Selection
Q1. Since how many years have you been working with this organization?
a. 0-5 Years
b. 5-10 Years
c. 10 to 15 Years
d. More than 15 Years
Q2. Does the organization consider Recruitment and selection cheaper ?
a. Yes
b. No
c. Can‟t say
Q3. Does ARCOGUL have to interview in all internal applicants?
a. Poor
b. Adequate
c. Excellent
Q4. Is the organization doing screening Recruitment and Selection process?
a. Yes
b. No
c. Can‟t say
Q5. Does HR provides an adequate pool of quality applicants?
a. Yes
b. No
c. Can‟t say
Q6. Rate the effectiveness of the interviewing process of ARCOGUL?
a. Poor
b. Adequate
c. Excellent
Q7. Does the HR team act as a consultant to enhance the quality of the applicant pre-screening
process?
a. Yes
b. No
c. Can‟t say
Q8. Does ARCOGUL have to interview in all external applicants?
a. Yes
b. No
c. Can‟t say
Q9. Are you satisfied with your job?
a. Poor
b. Adequate
c. Excellent
Q10. Does your organization take feedback from candidates on recruitment process?
a. Poor
b. Adequate
c. Excellent
Q11. Does internal hiring helps in motivating the employees of your organization?
a. Yes
b. No
c. Can‟t say
Q12. Do your company use jobsites as one of the tool for searching jobs?
a. Yes
b. No
c. Can‟t say
Q13 Do you think Recruitment & Selection practices are quite rigid in terms of
eligibility criteria?
a. Yes
b. No
c. Can‟t say
Q14. How would you rate the HR department‟s performance in recruitment and selection?
a. Poor
b. Adequate
c. Excellent
Q15. Does the HR maintains an adequate pool of quality “protected class” applicants?
a. Yes
b. No
c. Can‟t say
[10] BIBLIOGRAPHY
Books
1. I.M.Pandey “Financial Management” Vikas Publishing House pvt Limited, Delhi, 8th
edition.
2. Khan and Jain “Financial Management” Tata Mc Graw Hill Publishing Company
Limited, New Delhi.
3. “Financial Management” by Sikkim Manipal.
4. “Financial Management” B.S. Shah Prakshan.
5. “Marketing Management” by American marketing association.
Websites
1. www.Google.co.in
2. www.anandoil.com
3. www.scribd.com
4. www.slideshare.com
5. www.hubspot.com
ARCOGUL.docx

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ARCOGUL.docx

  • 1. Anand regional co-operative growers union limited A project REPORT On Anand oil ARCOGUL Prepared by Abdulkadir R Chhayanwala
  • 2. Preface Since the few years, the business world has completely changed. There has a rapid development taken place in India changing the past independence period industrialization in the country which has made India one of the industrial powers of the world. Revolution in the field of commerce and business has changed many lives in India. The avenues of economic liberalization and globalization have invited certain change and business enterprises are now able to face challenges at competition from multinationals Practical knowledge is the essential for facing all direct circumstances. Only in industrial training tells us make deeply how we should apply doctrines in real life because industrial visit is over all practical information about on industry. According to George R. Terry, “Management is a distinct process consisting of planning, organizing, actuating and controlling, performed to determine and accomplished the objectives by the use of the people and resources.” The success of any company or business is upon its management. The training in industry is very helpful to students of management because it helps to get better prospects and understanding the working condition of various industries. We are glad to present report based on the ANAND OIL. We have tried our level best to prepare this project report.
  • 3. ACKNOWLEDGEMENT The successful completion of this report wouldn‟t have been support of our professor, and some lavish a person who helps me indirectly. We would also forward our gratitude towards our respected principal S.S.Trivedi who gave us opportunity to expose us in the training of company. We like to give marvelous thanks to our project guide Miss Prapti shah .for his constant efforts towards us in preparing our report. We owe special thanks to the company for giving the permission for training in his company. I would also like to thank all the executives of “ARCOGUL” who gave me their precious time .my special thanks to Mr. B.K.Bakshi , the managing Director & ”ARCOGUL” and other department al heads who behaved very gently to me . Every staff member gave me the sufficient information. So I would also thank every staff unit. Lastly, I welcome any sort of suggestions, for the improvement of this report
  • 4. INDEX PERFACE ACKNOWLEDEMENT No. Contents Pg.no 1. Industry profile 2. Company profile 3. Functional area 3.1 Production department 3.2 Finance department 3.3 Marketing department 3.4 Packaging department 3.5 Quality assurance 3.6 Human resource department 4 Study of topic Recruitment and Selection 5 Research methodology 5.1 Introduction 5.2 Topic of the study 5.3 Objective of the study 5.4 Population 5.5 Sampling method 5.6 Sampling size 5.7 Sources of data 5.8 Data collection 5.9 Limitation of the study 6 Data analysis & interpretation 7 Findings & Suggestions 7.1 Findings 7.2 Suggestions 8 Conclusion Annexure
  • 5. Bibliography [1] INDUSTRY PROFILE The Indian food oil economy is the world‟s fourth largest after the US, China and Brazil, harvesting about 25 million tons of oilseeds against the world. Since 1995, Indian share in world production of oilseeds has been around 10 percent. Although, India is a major producer of oilseeds, per capita oil consumption in India is only 10.6 kg/annum which is low compared to 12.5 kg/annum in China, 20.8 kg/annum in Japan, 21.3 kg/annum in Brazil and 48.0 kg/annum in USA. Vegetable oil consumption has increased following a rise in household incomes and consumer demand. India imports half of its edible oil requirement, making it the world‟s third- largest importer of edible oil. The country buys soya oil from Argentina & Brazil and palm oil from Malaysia & Indonesia. Currently, India accounts for 11.2 per cent of vegetable oil import and 9.3 percent of edible oil consumption. saffola is essentially blended refined edible oil which is claimed to be beneficial for Heart health. It is marketed under the names of New Saffola, Tasty and Active. All of them contain blended vegetable oils in various proportion. The main type of oils which are blended include Rice Bran oil, Kardi oil or Safflower oil, Corn oil and Soya oil.The company in recent years has been known for its foreign acquisitions in countries such as South Africa, Egypt and Singapore. Marico Ltd has reported 27.36% increase in net profit at Rs 157.72 crore for the first quarter ended June 30, 2013 Gulab Oils & Foods Private Limited, Rajkot, Gujarat gulab group was the mainland of groundnut crop production, saurastra. The soil in this part of the nation is possessing higher qualities and productivities of groundnut crop. The conventional business of oilseed trading has been grown to a full fledged business process model from manufacturing to logistic supply in gujarat. The group? gulab has been renowned and established brand in the gujarat.our commitment to growth is anchored by a belief in being strategically focused on our brands, our people and innovation across our supply chain and infrastructures.at gulab group, we believe in brands. We believe brands make a difference, whether it is one of our leading consumer brands or customer brands. we believe brands are fundamental to creating value and driving differentiation within the food industry. Brands, and their unique attributes and associations, help build consumer loyalty and trust which are essential to driving sustained business growth and profitability
  • 6. [2] COMPANY PROFILE 1. Name of the company : Anand regional co-operative oil seed growers Union limited. (ARCOGUL) 2. Address : “ARCOGUL” National highway no.8, Chikodra crossing, Chikhodra-388320 Gujarat-India 3. E-mail ID : info@anand.in 4. Phone No : 02692241223 5. Fax no : 02692241207 6. Marketing division : 02692253026 7. Web-Site : www.anandoil.com 8. Year of establishment : ARCOGUL was established in the year 1969 9. Form of organization : ARCOGUL is “co-operative sector” 10. Total area occupied : ARCOGUL has occupied 23 across Acres. 11. Bankers : State bank of India State bank of Baroda State bank of Saurashtra UTI bank
  • 7. Bank of Punjab. 12. Industrial licensee no :Oil-943 (83) dated: 9-4-1983 Oil-114(44) dated: 30-3-1984 13.Board of directors : Vipulbhai kantibhai patel chairman Parshottamdas maganbhai parmar vice chairman Haribhai nathabhai patel Jayantibhai chalubhai rathva Hasmukhbhai ravjibhai patel Chaturbhai lallubhai patel Parshottambhai manibhai patel Ishwarbhai ambalal patel Rameshbhbai javebhai patel i.m.purohit Registrar, Anand kirti manek NDDB jitendrakumar c patel incharge managing director ripanbhai c patel Bank , Nadiad likvidetar Grofed repress….. HISTORY AND DEVELOPMENT ARCOGUL was the dist co-operation which started in 1969 by the farmer of the kheda f direction of Shri. Ravjibhai was lived in Baroda established the ginning and pressing society was to by the cottonseed and produced cotton at main product. They are started in produce the cottonseed oil name "Anand" cottonseed oil. First time 1003 the co-operative marketed the refined cottonseed oil which become very population. As time passed the gown of nut seed and mustards because very high. So in 1988 the Anand Taluka co-operative ginning and pressing society converted in Anand regional co- operative oilseed union limited. The co-operative established in village are and it covered 25000 pariliers of farmers. Now, it expand the operation area ARCOGUL management and employee arcades body the continuously improve to the meet the challenging needs of its owners and provide quality product and provides its consumers and keep them happy. Future that everyone take responsibility to achieve this ensuring that their activities get with the environment ARCOGUL increased its objectives to the seven district of Anand, Kheda, Panchmahal and Dahod. Development of the ARCOGUL department on big oilseed co-operative societies with a membership of 25000 farmers covering 739 villages. In an addition the union made available to
  • 8. these societies seeds. Fertilizer oil etc. To meet the challenging needs of its members. As a matter of fact it adopted the Anand model of co-operative where agriculture produced combine together to companies themselves in to corporative owned and controlled by them which respond and to the needs of the farmer the union tolerates all actionsnecessary to meet the heads of its members and continue to improve upon them. [2.1] VISION Vision is nothing but objective of ARCOGUL.To provide all agricultural input and allied services to its entire shareholder stakeholder. And second is to provide better returns to farmer. As they are working for betterment of farmer
  • 9. [3] Functional area [3.1]Production department PRODUCT RANGE Brand name : Anand Kiran Product range : product 15kg teen 5lt jar 1lt bottle 1lt pouch Cotton oil     Mustered oil     Sun flower oil     Soya bean oil     Grond nuts    
  • 10. Production information: The production promotion of a business is connected with the creation of a product of services requite to satisfy customer needs wants and desired production will be concern to two purposes. 1. It must operate customer‟s satisfaction and timing of delivery 2. It must operate and economical and efficient manners, become cost of production is critical factors. 1. Name of the product: The main product of the unit is “ANAND COTTONSEED OIL” and some other products are as under. 1) Cottonseed product. 2) Groundnut product 3) Mustered product 4) Soyabeen product There oil product are sales by different brand name as under. 1) Anand cottonseed oil 2) Kiran double filters groundnut oil 3) Sohana mustered oil
  • 11. 2. Machinery and plant capacity: Plants : capacity (per day) Refinery : 100M.T Water spirant : plant 350: K/Shift 3.Raw Materials: The union get from village of surrounding area and which state generally they collect the raw- material from. 4. Transportation facility for raw material: This co-operative unit transports the raw material and finished product by trades. 5. Inventory management: Inventory market is the heart of this unit. They have separate inventory and storage department. They receive materials from outside and maintain their own receive instruments for each item. 1) Annul register 2) Material note 3) Material receipts Now all transportation is done by the computer at every department. They send order to accounts office purchase materials according the requirements for that thy also keep note. 1) All subentries made in matter file. 2) they prepared monthly of issue register 3) Monthly inward register 4) Monthly purchase register 5) Monthly report of consumption
  • 12. PRODUCTION PROCESS 1.Cotton refined oil 2. soya bean oil
  • 13. 3. mustered oil 4. ground nut oil
  • 14. Refinery: In this section plant all soup stock is separated from the oil. The after the oil is filtered. The oil is known as crushed oil. This oil utilised for the production of vegetable ghee. Further the washed oil is refined in equipment known as the bachalro and the oil is once again filtered then it order to remove the party acid across is put in deodorising vessel under high temperature. The plant remove all the forty add. The oil is once again filtered and vitamin A, B and k12 are added above process it is known as cotton seed double refined oil. Acid oil plant: This section comprises of acid storage tanks. The capacity of acid oil plant is 5MT/DAYS Water efficient plant: In the plant 100MT/DAYS homogenous efficient is with an acid in a primary fund mixed which bride oil on the surface which is normally separated the acidified water is multiplied in the discharge water is nutria and free from oil as well as particular which can be used for irrigation purpose. This is being done as per the raid down standard by pollution control board to make the
  • 15. [3.2]Finance department Introduction: Finance is the blood of any organization. Finance assumes great importance in every aspect of any organization. It is the art and science of managing money. Finance management is concern with duties of the financial managers in the business firm. Financial managers actively manages the financial affairs of any type of business namely, financial and non-financial, private and public, large and small, profit seeking and not-for-profit. Broadly there are 2 main functions in finance management: (1) procurement of fund and (2) effective utilization of fund.
  • 16. The organization structure of finance department of ARCOGUL is as under Board of director Chairman CEO Senior Executives Accounts Assistants Clerks
  • 17. RATIO ANALYSIS Ratio analyses of ARCOGUL is a powerful tool of financial analysis. A ratio is defined as “the indicated quotient of two mathematical expressions” and as “the relationship between two or more things”. In financial analysis a ratio is used benchmark for evaluating the financial position and performance of a firm. The relationship between two figures, expressed mathematically, is known as a financial ratio. The most important task of a financial is to interpret the financial information in such a manner, that it can be understood by the people who are not well versed in financial information figures. The technique, by which it is to be calculated, is known as „Ratio Analysis‟. (1) Percentage (2) Rate (3) Proportion Ratio Analysis is an important technique of financial analysis. It depicts the efficiency or shortfall of the organization in the form of trend analysis. Different ratio appeal to different people managements, having the task of running business efficiency, will interest in all ratios. A supplier of goods on credit will be partially interested in liquidity ratios, which indicate the ability of business to pay its bills. Existing and future shareholders will interest in the investment ratios, which indicate the level of return that can be expected on an investment in business. Major customers, intent to having a continuing source of supply, will be interested in the financial stability, as reveled by the capital structure, liquidity and profitability ratios. Debenture and loan stock holders will be interested in ability of a business will be interested in the ability of a business to pay interest and ultimately to repay capital. Steps of ratio analysis in ARCOGUL are : 1. Collection of information, which are relevant from the financial statements and then to calculate different ratios accordingly. 2. Comparison of computed ratios of the organization or with the industry ratios. 3. Interpretation, drawing of the inference and report-writing.
  • 18. Types of ratios Several ratios; calculated from the accounting data, can be grouped into various classes according to financial activity or function to be evaluated. We may classify the ratios into the followings categories. 1. Liquidity Ratios 2. Leverage Ratios 3. Efficiency Ratios 4. Profitability Ratios 5. Other Ratios RETURN ON SHAREHOLDER‟S FUNDS OF ARCOGUL It shows what percentage of profit is earned on capital invested by ordinary shareholder‟s fund. The ratio is obtained by dividing net profit after deduction of preference divided by the amount of ordinary share capital plus free reserves. Return on equity shareholder‟s fund = Net profit *100 Equity share capital Year Net profit * 100 Equity share capital Ratio [ In %] 2011 -3939859.69 *100 22123200 -17.81 2012 165478.31 * 100 22123700 0.75 2013 5270541.46 * 100 22123700 23.82
  • 19. [3.3]Marketing department 1. Introduction: The marketing department of ARCOGUL is very important for the entire department because it is the case for all works the marketing manager is Mr.Paresh Upadhyay. The main marketing functions are as follows and are classified in three categories.. 1. Involving Ownership Transfer 2. Concentration – buying, assemblies 3. Distribution –selling Involving physical distribution: (a)Transport (b) Storage Facilitating Standardization Boarding Packing Salesmanship Advertising Sales promotion Ride bearing Market research..
  • 20. Type of marketing: 1) Loose marketing 2) Bulk marketing 3) Institutional marketing 4) Consumer packs marketing 1] Loose marking ARCOGUL makes loose sales by selling oil in tanks. It manufactures and market cottonseed oil kiran ground nut mustered oil and sohana oil. The area offices and the distributors. The distributors get a major of 3% of the retailers ground 9% all transaction are on cash and carry basis only no credit is entertained. 2] Bulk marketing: Bulk marketing is in the form of 15kg tins and sold under two differences broad. Anand is marketed into allotting. Hammers quality of oil is the same except diff a prices due to quality difference of the tins. The present policy at ARCOGUL enable on oil dealers to place an order with the company directly on that the appointed brokers to procure the required brokers to procure the required quantity .Suppler are made cash basis but it is observed that the distributor and traders offer credit to the retailers. 3] Institutional marketing: The union can explore the opportunity of Insotosionamy marketing possible on a contract basis. 4] Consumer packs marketing: Consumer packs includes 500ml pouch.1lr.pouch and bottle 5ltr jars and 15ltrs.The customer‟s services division calked after the consumers packs marketing under the guidance at the M.D
  • 21. Advertising The American marketing Association has defined advertising as “any paid form of non-personal presentation and promotion of goods, services, or ideas by an indentified sponsor”. There are many types of media for advertising like, print media, Electric media. outdoor media and Direct mail. The selected media by ARCOGUL is Outdoor media. Their advertising objective is 40years and Quality. The Advertising budget of ARCOGUL budget of ACOGUL is 30 lakhs p.a. They done outdoor Advertising in 6 to 7 states of Gujarat. Slogan: As the products of ARCOGUL are mostly selling in seven districts of Gujarat and ARCOGUL is Company of Gujarat it has selected slogan in Local language GUJARATI; that is;
  • 22. PRODUCT LIFE CYCLE The length of product for cycle is governed by the rate of technical change the rate of market acceptance and the case of competitive entry. The life cycle of a product is divided into four parts: Introduction, Growth, Maturity, and Decline INTRODUCTION STAGE:- The introduction stage starts when the product is first launched. In this stage as compared to other stages the profits is negative or low because of low sales and high distribution cost and promotional sales is there. GROWTH STAGE:- In this stage the product satisfy the market. It enters the stage in which sales will increased climbing quickly. The ARCOGUL has been in growth stage. At this time the ARCOGUL has increased their sales of there products and make them available in all the districts of Gujarat. Now the ARCOGUL has improved quality and has reached to high market and has achieved its good reputated market of their products. MATURITY STAGE:- At some point the product sales growth will become slow due to its maturity, it will known as the product has enter into a maturity stage.
  • 23. The ARCOGUL is at maturity stage. After the growth stage now the ARCOGUL has enter into a Maturity stage. Now the sales of the ARCOGUL have low down to some extent. Because of its high price the customer mostly prefer to low cost products which are offered by the competitors. As the company‟s target market is middle-upper class people so now the company is trying to decline the price to some extent. And day-by-day the company has improved the quality of product so now people have started to have products of ARCOGUAL. As now we can see that the company have started to make high sales and has again achieved its market and the turnover has also increased by 27crores from last year sales. So now the company ARCOGUL will again will do good selling as it was in Growth stage. DECLINE STAGE:- In product life cycle if stage brings sadness in market, here product sale is going down to decline and at very low level. The ARCOGUL has 2 times been in this decline stage. As the rival companies enter into market the sales of the ARCOGUL decline as rival companies were offering good quality and at lesser price than ARCOGUL. But after the decline the ARCOGUL has again achieved its market and now it is no more in Decline stage.
  • 24. [3.4]Packaging department ARCOGUL has separate packing department at its own products. They do job would at NDDB of packing of “DHARA” double filtered oil Packaging in values designing and production the container are wrapper for a product. The package includes a products primary container. It may also include a secondary package that is thrown away where the product is about to be used finally it can include a shipping and ship the product labeling printed information appearing on are with the package is also part of packaging. Traditionally the primary function of the packing was to contain and protect the product. In recent times however numberous factors have made packing on important marking tool. At last to sell the product the packing of product is necessary in recent times. ARCOGUL has separate packing department of its own productions that is Anand cottonseed oil. „KIRAN‟ ground nut oil and SUHANA mustered oil. They do job work at NDDB of packing of DHARA double filtered oil for that they have separate department of packing before packing the oil in INS and tars they weight the empty tins and tars. They have different department for oil packing the cost of each machine of packing rs.125 core. In one minute the machine packs 42 packets 1ltr.After packing oil. The weight is checked and sealed. Each box contain 12packets of 1ltr the prove machine cost Rs. 80.00 in this and tars also first the oil is poured and the again is checked and sealed.
  • 25. [3.5]Quality assurance The final maintaining the standards of quality under the presentation food. Adoteerxation the firm does not replace stock immediately beery a co-operatives organization it subjected to various rules and produces and so public stocks are replaced only after the provide has been tested on the and proved to be safe after detecting the problem and moving the same. There is quality control officers who are see the quality of the product and also take cake about quality of product. They are different they are: 1. Moisture 2. Colour 3. Free Cathy acid 4. Flash point 5. Could test 6. Custer oil test
  • 26. [3.6] Human resource department RECRUITMENT Recruitment is making pro-sportive candidate aware about the vacancy in the organization and motivate them to apply. They issued advertisement local news paper for job and invite application of deserve people for that job they call some deserve person for interview. They authorized person selects the person then company is trained to his employees and also recruit with the help of his present employees. Promotion of Employees: Promotion is given to employees the basis of seniority and performance. Development of Human Resources: „ARCOGUL‟ spends a very good amount of money for the development of its human resource, company organizes various program also for their development. We paid higher amount to H.R profession for development of human resources as they are a very important part of our organization. We continuous take care of development of our human resource
  • 27. [4] Study of topic Recruitment and Selection RECRUITMENT Recruitment is making pro-sportive candidate aware about the vacancy in the organization and motivate them to apply. They issued advertisement local news paper for job and invite application of deserve people for that job they call some deserve person for interview. They authorized person selects the person then company is trained to his employees and also recruit with the help of his present employees. FACTORS AFFECTING RECRUITMENT The following are the 2 important factors affecting Recruitment: - 1) INTERNAL FACTORS • Recruiting policy • Temporary and part-time employees • Recruitment of local citizens • Engagement of the company in HRP • Company‟s size • Cost of recruitment • Company‟s growth and expansion 2) EXTERNAL FACTORS • Supply and Demand factors • Unemployment Rate • Labour-market conditions • Political and legal considerations • Social factors • Economic factors • Technological factors
  • 30. Sources of recruitment Basically the sources of recruitment in „ARCOGUL‟ are following types: 1. TRANSFER & PROMOTION. 2. ADVERTISEMENT IN LEADING NEWS PAPER. 3. PRIVATE CONSULTANT. 4. EMPLOYMENT EXCHANGE. 5. Campus interview. 6. Contract base
  • 31. Selection Recruitment and selection are two phases in the employment process used by any organization. Selection of candidate begins after competition of the recruitment process. Selection is the process of choosing the most suitable person out of all applicants; it is a process of matching the qualification of applicants with the job requirements. The purpose of selection is to pick up the right person for every job. Proper selection is helpful increasing the efficiency and productivity of the enterprise Selection process Selection is usually a series of hurdles or steps. Each one must be successfully cleared before the applicant proceeds to the next one. The time and emphasis place on each step will definitely vary from one organisation to another and indeed, from job to job within the same organisation. The sequence of steps may also vary from job to job and organisation to organisation. For example some organisations may give more importance to testing while others give more emphasis to interviews and reference checks. Similarly a single brief selection interview might be enough for applicants for lower level positions, while applicants for managerial jobs might be interviewed by a number of people
  • 32. [5] RESEARCH METHODOLOGY [5.1] INRODUCTION OF RESEARCH METHODOLOGY Research is an art of scientific investigation. It is an activity that extends, corrects or verifies knowledge. It is a way of finding new ways of looking at familiar thing in order to explore research company defending and redefining problems, suggested solution , collecting ,organizing and evaluating data, making deduction and reaching conclusion and at last carefully testing the conclusions to determine whether they fit the formulating hypothesis. Research is, an original contribution to the existing sock of knowledge making for is advancement .it is the pursuit of truth with the help of study, observation; comparison and experiment. Extreme care must be taken in every step of the research for the project to provide ratable data. The following methodology has been adopted in conducting a study on process of recruitment and selection of ARCOGUL [5.2] Topic of the study A study on topic recruitment and selection in ARCOGUL
  • 33. [5.3] Objective of the study 1. To study the process of recruitment and selection. 2. To find out effectiveness of the recruitment and selection programmed that has been arranged by the organization in the past. 3. To get insight activity of recruitment and selection at ARCOGUL Finding out the strategies prevailing in the company. 4. To identify prospective employees for the organization , stimulating and encouraging them to apply for a job in an organization 5. Identify and preparing potential job application. 6. To examine the applicant with regards to their suitability for the given Job. 7. Choosing the best from the suitable candidates. 8. To eliminate the possibility of prejudice on the part of the interviewer. 9. To find out the problems/short comings, if any in the overall process of recruitment as done by the company.
  • 34. [5.4] Population In the company strength of the Employees & Workers is as follows. In ARCOGUL there are approximately 80 workers and employee working together [5.5] Sampling method Anand regional co-operative growers union limited use simple random sampling method for the recruitment & selection of the employees [5.6] Sampling Size Out of total population I have selected 30 employees to fill up questionnaire. [5.7] SOURCES OF DATA The data from primary sources has been collected mainly conducting survey with the help of structured undisguised questionnaire. The primary data were collected from the respondent interviewing technique has been simultaneous used to make the study about and relevant
  • 35. [5.8] Data collection NATURE OF DATA The required data are gathered in the form of primary and secondary sources. PRIMARY DATA Data collecting in the process of the investigation are known as primary data. This study was useful in designing and framing the questioner. Several rough drafts were formed and prepared for framing the questionnaire. SECONDARY DATA The source did not itself collect the data but took them from some other primary sources; it is known as secondary sources. The data are collected from websites, journals, and offices employs. [5.9] Limitation of the study 1. Time available for the survey was very short keeping. 2. The survey has been conducted only in the ANAND Location. 3. The study was based on the recruitment and Selection process for the post of worker and staff members. 4. The process was in hold as large numbers of candidates were recruited in the previous month.
  • 36. [6] Data analysis and Interpretation Q1. Since how many years have you been working with this organization? Option Resonance percentage 20-30 year 7 23.33% 30-50 year 9 30% 50> year 14 46.67% Total 30 100% Interpretation: From the above data, we observed that 46.67 % Employees are more than 50 years and 30 % employees are 30-50 year and 23.33 % employees Are 20-30 year 20-30 year 30-50 year 50> year
  • 37. Q2. Does the organization consider Recruitment and selection cheaper ? option Resonance Percentage yes 18 60% no 9 30% can’t say 3 10% total 30 100% Interpretation: From the above data ,we observed that 60 % Employees are agree and 30% employees are not agree and with the remaining 10% employees can‟t answer this question yes no can'tsay
  • 38. Q3 Does ARCOGUL have to interview in all internal applicants? option Resonance Percentage poor 5 16.67% adequate 3 10.00% excellent 22 73.33% total 30 100% Interpretation: From the above data for the interview in all internal applicants,we observed that 73.33% Employees are agree to selection presses and 16.67% employees are give poor response and with the remaining 10% employees adequate poor adequate excellent
  • 39. Q4. Is the organization doing screening Recruitment and Selection process? Interpretation: From the above data ,we observed that 83% Employees are agree and 17% employees are not agree screening Recruitment and Selection process yes no can'tsay option resonance percentage yes 25 83% no 5 17% can’t say - - total 30 100%
  • 40. Q5. . Does HR provide an adequate pool of quality applicants? Interpretation: From the above data ,we observed that 63.33% Employees are agree and 23.33% employees are not agree and with the remaining 13.34% employees can‟t answer this question yes no can'tsay Option resonance percentage Yes 19 63.33% No 7 23.33% can’t say 4 13.34% Total 30 100%
  • 41. Q6. Rate the effectiveness of the interviewing process of ARCOGUL? option resonance Percentage poor 5 16.67% adequate 3 10.00% excellent 22 73.33% total 30 100% Interpretation: From the above data for the interviewing process, we observed that 73.33 % Employees are agree to selection process and 16.67 % employees give poor response and with the remaining 10 % employees answer are adequate poor adequate excellent
  • 42. Q7. Does the HR team act as a consultant to enhance the quality of the applicant pre-screening process? option Resonance Percentage yes 21 70.00% no 7 23.33% can’t say 2 6.67% total 30 100% Interpretation: From the above data, we observed that 70 % Employees are agree and 23. 33 % employees are not agree and with the remaining 6.67 % employees can‟t answer this question yes no can'tsay
  • 43. Q8. Does ARCOGUL have to interview in all external applicants? option resonance Percentage yes 21 70.00% no 9 30.00% can’t say 0 0.00% total 30 100% Interpretation: From the above data, we observed that 70 % Employees are agree and 30% employees are not agree for external applicants yes no can'tsay
  • 44. Q9. Are you satisfied with your job? option resonance Percentage poor 5 16.67% adequate 3 10.00% excellent 22 73.33% total 30 100% Interpretation: From the above data, we observed that 73.33%Employees are agree and 16.67% employees are give poor response and with the remaining 10% employees adequate poor adequate excellent
  • 45. Q10. Does your organization take feedback from candidates on recruitment process? option resonance percentage poor 1 3.33% adequate 13 43.34% excellent 16 53.33% total 30 100% Interpretation: From the above data for organization take feedback from candidates on recruitment process , we observed that 53.33 %Employees are agree and 43.34 % employees are adequate response and with the remaining 3.33 % employees give poor response poor adequate excellent
  • 46. Q11. Does the HR Department is efficient in Selection Policy of the employees? option resonance Percentage yes 21 70.00% no 7 23.33% can’t say 2 6.67% total 30 100% Interpretation: From the above data, we observed that 70%Employees are agree and 23.33% employees are not agree and with the remaining 6.67% employees can‟t answer this question yes no can'tsay
  • 47. Q12. Do your company use jobsites as one of the tool for searching jobs? option resonance Percentage yes 24 80.00% no 4 13.33% can’t say 2 6.67% total 30 100% Interpretation: From the above data, we observed that 80 % Employees are agree and 13.33% employees are not agree and with the remaining 6.67% employees can‟t answer this question jobsites as one of the tool for searching jobs yes no can'tsay
  • 48. Q13 Do you think Recruitment & Selection practices are quite rigid in terms of eligibility criteria? option resonance Percentage yes 20 66.67% no 7 23.33% can’t say 3 10.00% total 30 100% Interpretation: From the above data, we observed that 66.67% Employees are agree and 23.33% employees are not agree and with the remaining 10% employees can‟t answer this question yes no can'tsay
  • 49. Q14. How would you rate the HR department‟s performance in recruitment and selection? option resonance percentage poor 1 3.33% adequate 13 43.34% excellent 16 53.33% total 30 100% Interpretation: From the above data for performance in recruitment and selection, we observed that 53.33%Employees are agree and 43.34% employees are adequate response and with the remaining 3.33% employees give poor response poor adequate excellent
  • 50. Q15. Does the HR maintains an adequate pool of quality “protected class” applicants? Option resonance Percentage yes 30 100% no 0 0.00% can’t say 0 0.00% total 30 100% Interpretation: From the above data, we observed that 100% employees are agree the HR maintains an adequate pool of quality “protected class” applicants yes no can'tsay
  • 51. [7] Findings and suggestions [7.1] Findings 1. Through the study I found that awareness regarding company‟s financial information. 2. It is found that company‟ position is well than past year because their management is good. 3. Winning the heart by quality and great taste and distributing sufficient dealer margin is a winning strategy of ARCOGUL. 4. Its 'Value for money' strategy enables even a kid to buy fresh & healthy food in small prices. Indeed in a neck to neck competition ear one must implement new ideas. 5. Arcogul has developed the think tank who continuously updates strategy in the right direction. Think win-win & Stay ahead with us. 6. Company‟s profit is more than past year. 7. Mostly people buy these products only for the enjoyment & time pass because these products are oily and hygienic for the health. 8. Company give advertisement for their profit so people aware about their products. 9. This market is not available in all over gujarat so they try to deliver their market slowly in all over India.
  • 52. [7.2] Suggestions 1. To improve level of awareness the customers, the company should cradle the aggressive advertisement campaign for Commodity and domestic market. 2. Though the main source of information is mouth publicity, the company should constantly try to improve and maintain the services even in schemes and in offers. Because in product, test, best quality; so at some point of time, people will go for such company which provides a good amount of facilities. 3. The company should provide best online facilities to their working client which helps them increase the frequency in making profit and future aspects. 4. The company should increase their production like Domestic market, Indian market and facilities under one roof to attract people. 5. The company should provide advisory services to the customers and also they should help in selecting the best products. 6. Mostly employees and customers are not aware about the products and many things because of lack of knowledge; so the company should target properly regarding knowledge as well as facilities.
  • 53. [8] Conclusion After experiencing the training at Arcogul .I conclude that the practical knowledge is very essential for every student by this training we experienced the present market situation and the business strategy as the management students we came to know that how to take decision. ANAND is one of the popular brand name in the edible oil products now the company is in the growth stage the company highly concentrates on the qualify of the products .
  • 54. A Study on recruitment and selection policy at ARCOGUL Questionnaire for Recruitment and Selection Q1. Since how many years have you been working with this organization? a. 0-5 Years b. 5-10 Years c. 10 to 15 Years d. More than 15 Years Q2. Does the organization consider Recruitment and selection cheaper ? a. Yes b. No c. Can‟t say Q3. Does ARCOGUL have to interview in all internal applicants? a. Poor b. Adequate c. Excellent Q4. Is the organization doing screening Recruitment and Selection process? a. Yes b. No c. Can‟t say
  • 55. Q5. Does HR provides an adequate pool of quality applicants? a. Yes b. No c. Can‟t say Q6. Rate the effectiveness of the interviewing process of ARCOGUL? a. Poor b. Adequate c. Excellent Q7. Does the HR team act as a consultant to enhance the quality of the applicant pre-screening process? a. Yes b. No c. Can‟t say Q8. Does ARCOGUL have to interview in all external applicants? a. Yes b. No c. Can‟t say Q9. Are you satisfied with your job? a. Poor b. Adequate c. Excellent
  • 56. Q10. Does your organization take feedback from candidates on recruitment process? a. Poor b. Adequate c. Excellent Q11. Does internal hiring helps in motivating the employees of your organization? a. Yes b. No c. Can‟t say Q12. Do your company use jobsites as one of the tool for searching jobs? a. Yes b. No c. Can‟t say Q13 Do you think Recruitment & Selection practices are quite rigid in terms of eligibility criteria? a. Yes b. No c. Can‟t say
  • 57. Q14. How would you rate the HR department‟s performance in recruitment and selection? a. Poor b. Adequate c. Excellent Q15. Does the HR maintains an adequate pool of quality “protected class” applicants? a. Yes b. No c. Can‟t say
  • 58. [10] BIBLIOGRAPHY Books 1. I.M.Pandey “Financial Management” Vikas Publishing House pvt Limited, Delhi, 8th edition. 2. Khan and Jain “Financial Management” Tata Mc Graw Hill Publishing Company Limited, New Delhi. 3. “Financial Management” by Sikkim Manipal. 4. “Financial Management” B.S. Shah Prakshan. 5. “Marketing Management” by American marketing association. Websites 1. www.Google.co.in 2. www.anandoil.com 3. www.scribd.com 4. www.slideshare.com 5. www.hubspot.com