Blogging For Impact
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The document discusses several blogs run by Oregon State University: 1) Mastery of Aging Well blog focuses on aging resources and ties into online learning modules. 2) H2ONCoast blog provides water and watershed education and training. 3) Electronic Papyrus blog engages audiences around instructional and innovative new media use, with about 1 post per month reaching over 100 countries and 127,000 visits. It also provides tips on measuring blog success, such as number of visitors, comments, and links; and choosing blog topics and styles.
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Blogging For Impact
- 1. Blogging for Impact Sharon Johnson, Robert Emanuel, Mark Anderson-Wilk, Jeff Hino, Chris LaBelle
- 2. Different Blogs Represented Mastery of Aging Well (Sharon Johnson) Tips and resources about how to age gracefully and with intention are provided. http://blogs.oregonstate.edu/agingwell/ H2ONCoast W ater- and watershed-related education, training, and technical assistance. http://blogs.oregonstate.edu/h2onc/ Electronic Papyrus New media trends, instructional technology content. http://blogs.oregonstate.edu/instructionaldesign/
- 10. Electronic Papyrus Objectives Engage and interact with a wide audience around instructional and innovative usage of new media Model successful application of information technologies to inform colleagues of their potential and encourage adoption
- 11. Electronic Papyrus Audience Primary: new media practitioners and academics Secondary: outreach educators interesting in using new media From local to global
- 12. Electronic Papyrus Approach Collaborative Roughly 1 post per month per contributor Often 500-800 words, substantive content Internal review process
- 13. Electronic Papyrus Style Writing: authentic voice, informed but not too academic Interactive: calls for input, discussion, polls Visual: images, videos
- 14. Electronic Papyrus Stats #1 in visitors and pageviews of more than 200 blogs on campus over last 12 months >127,000 visits and >186,000 pageviews (since March 2009 launch) More than 100 different countries
- 15. Forum to Learn and Develop New Ideas Social learning Microlearning Learnsourcing E-teaching personality
- 16. Scholarly Engagement Valuable to read and comment on other blogs On average, each post cites 3 scholarly sources, receives 3 comments, and is cited by other sources half the time
- 18. Choosing Topics Write what I know about Being real Writing style “ Kinds” of blogs
- 20. Inspiration Professional experiences Life’s Journeys Other bloggers http://www.idratherbewriting.com/
- 21. Blogging ROI Professional feedback Critical thinking about my profession Exposure to other blogs A slight celebrity effect!
Notas del editor
- GAIL: (Possible comment below…) The Great Recession has gutted retirement accounts, which have lost 26 percent of their peak value. As a direct result, nearly four in 10 Americans older than 62 say they have delayed retirement, according to a new Pew Research survey. But again and again—worries about memory top the list of older adult concerns in most surveys In every instance, older adults report experiencing fewer issue/problems than younger adults report expecting to encounter them when they grow old. At the same time, however, older adults report experiencing fewer of the benefits of aging that younger adults expect to enjoy when they grow old, such as spending more time with their family, traveling more for pleasure, having more time for hobbies, doing volunteer work or starting a second career.
- SHARON: Okay—time for your informed choice Explain what we will do--re-state the ways the modules are available including the DVDs; re-affirm the video book club(Mastery Circles) idea and say that this is going to be a mini version of that. Sort of like ‘speed dating’ with Mastery of Aging Well
- Play modules of their choice
- 11:05-11:20 (Jeff) Electronic Papyrus – Other information 1) Basic overview of your blog, i.e. audience, topic, time commitment, purpose How I choose topics Write what I know about Being real Writing style 2) How has blogging changed how you do your job? Gets me to stop and think critically about what is going on in my profession. Has me following my nose to other blogs 3) How has blogging enlarged your audience and enhanced your outreach? There is a slight celebrity effect. Every post has increased my Twitter following by several. 4) Your favorite blog post and an example of its impact (formal or anecdotal) CaringBridge piece - Confronting the myth tht � you can’t build relationships with social media. �
- 11:05-11:20 (Jeff) Electronic Papyrus – Other information 1) Basic overview of your blog, i.e. audience, topic, time commitment, purpose How I choose topics Write what I know about Being real Writing style 2) How has blogging changed how you do your job? Gets me to stop and think critically about what is going on in my profession. Has me following my nose to other blogs 3) How has blogging enlarged your audience and enhanced your outreach? There is a slight celebrity effect. Every post has increased my Twitter following by several. 4) Your favorite blog post and an example of its impact (formal or anecdotal) CaringBridge piece - Confronting the myth tht � you can’t build relationships with social media. �
- 11:05-11:20 (Jeff) Electronic Papyrus – Other information 1) Basic overview of your blog, i.e. audience, topic, time commitment, purpose How I choose topics Write what I know about Being real Writing style 2) How has blogging changed how you do your job? Gets me to stop and think critically about what is going on in my profession. Has me following my nose to other blogs 3) How has blogging enlarged your audience and enhanced your outreach? There is a slight celebrity effect. Every post has increased my Twitter following by several. 4) Your favorite blog post and an example of its impact (formal or anecdotal) CaringBridge piece - Confronting the myth tht � you can’t build relationships with social media. �
- 11:05-11:20 (Jeff) Electronic Papyrus – Other information 1) Basic overview of your blog, i.e. audience, topic, time commitment, purpose How I choose topics Write what I know about Being real Writing style 2) How has blogging changed how you do your job? Gets me to stop and think critically about what is going on in my profession. Has me following my nose to other blogs 3) How has blogging enlarged your audience and enhanced your outreach? There is a slight celebrity effect. Every post has increased my Twitter following by several. 4) Your favorite blog post and an example of its impact (formal or anecdotal) CaringBridge piece - Confronting the myth tht � you can’t build relationships with social media. �