Switchblade is a new blade that is always sharp, always ready.

1. 2017 PITCH DECK

2. 2 | SWITCHBLADE PITCH DECK
SWITCHBLADE
THE STORY OF A BLADE THAT IS
ALWAYS SHARP

3. A BLADE THAT IS ALWAYS READY
FOR ACTION
3 | SWITCHBLADE PITCH DECK

4. THE ISSUE >
Skates need to be taken off the ice and the boot
removed before they can be sharpened. This results
in loss of ice time. Current standard ice skate single
blade design. Boot needs to be removed to sharpen.
4 | SWITCHBLADE PITCH DECK

5. 5 | SWITCHBLADE PITCH DECK
THE SWITCHBLADE
SOLUTION >
A NEW SHARP BLADE IN
60 SECONDS
Switchblade eliminates the need to remove boots
and bring skates in for sharpening. Skaters will be
able to replace their own blades quickly and easily
without any specialized equipment via a tightening
mechanism, which is incorporated
into the blade holder.

6. 6 | SWITCHBLADE PITCH DECK
THE SWITCHBLADE SYSTEM
BLADES
Interchangeable & double-
sided; Pre-rockered
BLADE SUPPORTS
Team colours (Home/Away);
Protects and strengthens blades;
Replaceable
CHASSIS
Revolutionary stronger holder;
Increases tortional rigidity;
Less flex and stress on blades

7. TODAY, IN 2017, THERE ARE 1,762,898
PEOPLE IN THE WORLD THAT PLAY HOCKEY
AND IT CONTINUES TO GROW IN
POPULARITY.
THE OPPORTUNITY
The biggest opportunities in the sports industry today lie
in providing exciting, high-value opportunities for sports
fans, such as high-tech recreational gear at reasonable
prices.
7 | SWITCHBLADE PITCH DECK

8. 8 | SWITCHBLADE PITCH DECK
$36.6
BILLION
Annual Company
Spending for Sports
Advertising, North
America.
$496.1
BILLION
Estimated Size of the
Entire Sports Industry, U.S.
$1.3
TRILLION
Estimated Size of Global
Sports Industry

9. There have been no major changes to skate blade
technology since 1976. With 23 claims on the
patents, Switchblade is a "disruptive innovation"
that will be an important change to the equipment
of professional and amateur hockey teams
everywhere.
9 | SWITCHBLADE PITCH DECK

10. SWITCHBLADE MISSION
At the start of every hockey season, everyone is tied
for first place. Switchblade’s entire job is to keep
you there! The Company will strive to maximize
shareholder value and balance our business
objectives with hockey policy.
10 | SWITCHBLADE PITCH DECK

11. 11 | SWITCHBLADE PITCH DECK
BUILD THE BRAND ACROSS ALL
DISTRIBUTION CHANNELS.
ESTABLISHING BRAND AWARENESS
DESIGN OF THE PACKAGING AND
COLLATERAL MATERIALS.
CELEBRITY
ENDORSEMENTS.
HELP CONSUMERS TO ESTABLISH AN
EMOTIONAL CONNECTION WITH THE
PRODUCT
INTERACT AND CREATE DIALOGUE WITH
CUSTOMERS THROUGH SOCIAL MEDIA AND
OTHER CHANNELS.

12. SWITCHBLADE SYSTEM
(ENTIRE UNIT)
COST/PAIR
$52.20
WHOLESALE $
$97.40
SUGGESTED RETAIL $
$226.00
STEEL RUNNERS/BLADES
(DOUBLE SIDED)
COST/PAIR
$25.00
WHOLESALE $
$50.00
SUGGESTED RETAIL $
$100.00
CHASSIS – HOLDERS
COST/PAIR
$20.00
WHOLESALE $
$35.00
SUGGESTED RETAIL $
$70.00
BLADE SUPPORTS
(4 PER PAIR SKATES)
COST/PAIR
$7.00
WHOLESALE $
$12.00
SUGGESTED RETAIL $
$25.00
FASTENER
(4 PER PAIR SKATES)
COST/PAIR
$0.20
WHOLESALE $
$0.40
SUGGESTED RETAIL $
$1.00
BLADE +
SUPPORT
PRICES
MANUFACTURING
WHOLESALE
RETAIL
12 | SWITCHBLADE PITCH DECK

13. 2018
TRON SWITCHBLADE MODELS I – II – III
I – PRICE POINT MODEL, II – MID RANGE MODEL, III
– HIGH END PRO LINE
BLADE SUPPORTS – VARIETY OF TEAM COLOURS
AVAILABLE
2019
SWITCHBLADE SHOOTERS HOCKEY GLOVES
AND LINE OF MATCHING STICKS
2020
SWITCHBLADE SYSTEM WITH A DISPOSABLE –
RECYCLABLE SKATE BLADE
2021
SWITCHBLADE GOALTENDING
EQUIPMENT LINE
2022
SWITCHBLADE WOMEN’S HOCKEY
EQUIPMENT LINE
2023
FIRST EXCLUSIVE LINE OF SWITCHBLADE
PERFORMANCE SKATES13 | SWITCHBLADE PITCH DECK
SWITCHBLADE
5 YEAR PLAN

14. THE SWITCHBLADE TEAM
Brent Shaw
CEO + DIRECTOR
E. Arthur Dahlo
VP, INVENTOR + DIRECTOR
Mike Gee
DIRECTOR
Lloyd Hynes
SECRETARY, TREASURER + DIRECTOR
14 | SWITCHBLADE PITCH DECK

15. $3,700,000
$4,155,000
$4,692,000
$5,895,600
$7,631,640
YEAR 1 YEAR 2 YEAR 3 YEAR 4 YEAR 5
SWITCHBLADE REVENUES
Total Sales
15 | SWITCHBLADE PITCH DECK

16. 2017 PITCH DECK