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The scope of our survey ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The scope of our survey ,[object Object],[object Object],[object Object],[object Object]
The big picture ,[object Object],As at July 15, 2010
The big picture ,[object Object],As at July 15, 2010
The scope of our survey ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Benchmarking content and accessibility ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Accessibility Performance Context Credibility Focus
What did we find out? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Five significant trends: One ,[object Object]
Five significant trends: One ,[object Object]
Five significant trends: Two ,[object Object]
Five significant trends: Three ,[object Object]
Five significant trends: Four ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Five significant trends: Five ,[object Object],[object Object],[object Object],[object Object]
Covers: What did the best practice companies do? ,[object Object],[object Object],[object Object],[object Object],Daimler AG 360 ยบ  Magazine and Fact book
Report scope โ€“ materiality: What did the best practice companies do? ,[object Object],[object Object],[object Object],[object Object],Campbell Soup Company
Organizational profile: What did the best practice companies do? ,[object Object],[object Object],[object Object],Exxon Mobil Corporation
Messages to stakeholders: What did the best practice companies do? ,[object Object],[object Object],[object Object],Nike, Inc.
Governance and management systems: What did the best practice companies do? ,[object Object],[object Object],[object Object],[object Object],ArcelorMittal
Assurance: What did the best practice companies do? ,[object Object],[object Object],[object Object],[object Object],Nexen Inc.
Reporting on the issues: What did the best practice companies do? ,[object Object],[object Object],[object Object],[object Object],Ford Motor Company
Case studies and testimonials: What did the best practice companies do? ,[object Object],[object Object],Enbridge Inc.
Visuals and design: What did the best practice companies do? ,[object Object],Total S.A.
Objectives and targets: What did the best practice companies do? ,[object Object],[object Object],[object Object],[object Object],Wm Morrison Supermarkets PLC
Understanding performance: What did the best practice companies do? ,[object Object],[object Object],[object Object],[object Object],British Land PLC
Websites: What did the best practice companies do? ,[object Object],[object Object],[object Object],Marks and Spencer Group PLC
Websites: What did the best practice companies do? Stora Enso OYJ R
Integrated communication: What did the best practice companies do? ,[object Object]
Integrated communication: What did the best practice companies do? Full PDF report Supplementary reports SABMiller PLC SAM reporting portal Sustainable development website
Integrated communication: What did the best practice companies do? Intel Corporation Full and summary interactive  PDF reports CR website CSR blog HTML report
Taking that first step: Acknowledging new reporters ,[object Object],[object Object],[object Object],Agnico-Eagle Mines Limited
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Elaine Wyatt - CSR TRENDS 2010 Survey

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  • 29. Integrated communication: What did the best practice companies do? Full PDF report Supplementary reports SABMiller PLC SAM reporting portal Sustainable development website
  • 30. Integrated communication: What did the best practice companies do? Intel Corporation Full and summary interactive PDF reports CR website CSR blog HTML report
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