Material adapted from dschool.stanford.edu.
Special thanks to Carly Geehr for allowing shamelessly stolen inspiration and
Tom Kelly's, “The Art of Innovation”
Intro Names and 1 artistic or cultural thing you noticed on the way to this course?
Took longer than expected during salon of Experiment 2 and did not get to prototype
Mind mapping, creativity comes from associations and conceptual blending.
Be visual always.
Show what you’re doing behind the scenes.
Can you explain your whole value proposition in 1pg?
Come up with as many crazy ideas for products as possible. how many of you can come up with a crazy idea for a product right off the top of your head? not a good brainstorm topic - crazy ideas, GO! a better way is to ease people into it.. the best one we did was very highly scaffolded,
Basic gist - give a warmup, have everyone put up their warmup ideas, give a new topic, and build off of each warmup idea one at a time as long as there's energy behind them. Shoot for 100 ideas in an hour during a productive session and probably over 30 will be "keepers"
Identify a clear point of view that summarizes who you are serving.
Group and map your inspirations.
Organize your brainstorm into a timeline of events.
Prioritize your ideas visually.
Take what you learned and set some actionable deadlines.