1. Webinar
Testing Strategies for Ecommerce and Social Apps
22nd Jan, 2013 | Tuesday

2. Agenda
1. User Interface Testing, essential for eCommerce and Social
Apps
2. Automation, need of the hour
3. Integration Testing for third party Apps
4. Performance: An Important aspect of quality application

3. History of Ecommerce
1979: Michael Aldrich
invented online 1995: Jeff Bezos
shopping launches Amazon.com
1990: Tim Berners-Lee 2012: Us eCommerce
writes the first web and Online Retail
browser, holiday sales reach 33.8
WorldWideWeb, using billion, up 13 percent.
a NeXT computer

4. Agenda
1. User Interface Testing, essential for eCommerce and Social
Apps
2. Automation, need of the hour
3. Integration Testing for third party Apps
4. Performance: An Important aspect of quality application

5. User Interface Testing
• Navigation and Workflow: Ensure that there are Breadcrumbs or
Sitemap
• Interface should be consistent across all pages
• Easy to manage modules from Portal Administration
• Code Compatibility and Portability to different environments

8. How to test User Experience?
• Define matrix of Test User profiles:
– Target Location
– Culture
– Age
• Test against internationally recognized standards
– Sec. 508 Compliance
– W3C Standard
• Factor devices that your users will use to access the application
– Computers
– Mobile Phones
– Tablets
– Other Medias: TV

9. Testing content
• Products should be divided in categories or catalogs to match various search
criteria:
– Example for Electronic Products
• By Brands
• By Cost
• By Features
• Test Search Filters and Search bar
– Different criteria, algorithms and possible user requests

10. Agenda
1. User Interface Testing, essential for eCommerce and Social
Apps
2. Automation, need of the hour
3. Integration Testing for third party Apps
4. Performance: An Important aspect of quality application

11. Challenges
• Time is of essence for customer facing real time applications
• Continuous changes for eCommerce and Social Apps demands
Regression
“Automation is Nirvana”

12. Implementing effective strategy for Automation
• Adequate testing can be achieved by
automating regression cycles Test Tool Automation
Selection Introduction
– Identify Regression suite
• Focus on Daily Build automation, way to go Test Execution Planning,
and Design and
forward Management Development
• Setup for Continuous Integration Review and
Assessment
• Localization testing should be automated

13. Agenda
1. User Interface Testing, essential for eCommerce and Social
Apps
2. Automation, need of the hour
3. Integration Testing for third party Apps
4. Performance: An Important aspect of quality application

14. Integration Testing
• Test early in development cycle
• Test third party apps prior & post
integration with main application
• Test Social Media Apps post
integration, there can be issues!

15. Testing through all stages
Test Add-Ons
(Ads,
Internal Search Promotions,
Engine Feedback)
User Interface
Focus on
Business
Functionality

16. Individual Testing of Third party Apps
• Isolate Testing for third party apps and
Web Services/APIs
• Test Licensed vs. Hosted Service
Connectivity
• Popular third party apps (Paypal,
Authorize.net, Google Checkout,
Magento, UPS, Fedex, etc.)

17. Agenda
1. User Interface Testing, essential for eCommerce and Social
Apps
2. Automation, need of the hour
3. Integration Testing for third party Apps
4. Performance: An Important aspect of quality application

18. Performance Plan and Capacity Analysis
• Identify Performance requirements and
create a performance test plan
• For social apps, installation time and
memory usage are important
• Capacity Analysis for current and future
usage of the application

19. Performance Testing
Server/Database Monitoring
Internet
Distributed Agents Application
Scenarios Remote Agent 1
Master
Schedule Test Remote Agent 2
Controller
Remote Agent 3
Reports Load Testing Tool
Remote Agent n

20. Infrastructure for Distributed Performance Testing
• Create distributed test infrastructure to cover all regions
• Distribute performance testing across different parts of the world to emulate
actual traffic
• Use emulators/simulators where applicable to reduce the dependency on
availability of devices
– Partners
– Crowd Sourcing
– Outsourced Infrastructure Services
• Test for maximum user capacity using virtual users

21. Results Analysis
• Experience and expertise
required
• Find bottlenecks
• Define weak areas
• Fine tune and repeat the
process

22. Thank You
Questions?

23. Contact Us
Email: info@cygnet-infotech.com India
Cygnet Infotech Pvt Ltd.
Website: www.cygnet-infotech.com 2A, Manikyam, Opp. Samudra Annexe,
Nr. Shilp Cross Roads, Off. C. G. Road,
Facebook Navrangpura, Ahmedabad, Gujarat, India.
Tel: +91-79-30487400;
LinkedIn Fax: +91-79-30487422
Twitter - @CygnetInfotech
Skype – cygnet-infotech-pvt-ltd
USA
Cygnet Infotech LLC.
Mack-Cali Centre III,
140 E, Ridgewood Avenue,
Suite 415 ST, Paramus, NJ 07652.
Tel: +1-201-995-7444;
Fax : +1-201-221-8516