A new TV show on leadership for the Pakistani audience. (Sajid Imtiaz)

1. Next
Boss
TV Show
1st time published on SlideShare on
1st October 2013

2. Weekly Episode
 Commercial Bank
 Textile Industry
 Overseas Employment
Promoter
 Fertilizer Manufacturer
 Education Counselor
 Car Importer
 Social Media
 Real Estate Developer
 Information Technology
Episode Segments
Organization Overview
(3-4 Minutes)
Meet with CEO
(3-4 Minutes)
Marketing Plan
(3-4 Minutes)
Public Perception
(3 Minutes)
Advertisement
(1 Minute)

3. Mock Episode
15 minutes mock program will be
made on
Yasser Sakhi Butt
Chairman SAS Group
Former President ICCI
Pre-Testing
Concept paper of Next Boss is being
shared on the digital media e.g.
SlideShare to evaluate liking to be
discussed with sponsors, advertisers
and TV Channels in Pakistan.
Airing on TV
Next Boss will be telecast on
TV Channels e.g. ARY News,
Geo TV, etc.

4. Discussion
Q: Is Next Boss an entertainment program?
A: No, it is purely an information program on leadership. It will
introduce next-bosses or deputy chief executives in different
fields and industries. These next bosses will share their vision
about their organizations, principal industries and economy.
Q: Can readers suggest some improvements?
A: Definitely.
Q: Will ARY News produce Next Boss?
A: ARY News or BOL TV should produce this episode for
undergraduates and MBAs of Pakistan.
Sajid Imtiaz: Creative Director Graymatter Communications